Benchmark Email and Clever Elements Email Deliverability Comparison

In this comparison, the deliverability of Benchmark Email and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
106.126 105.311	65.390 77.682	37.257 26.188	3.479 1.441

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Benchmark Email in this comparison.

Inbox Rate	Spam Rate	Lost Rate
61.62 % 73.76 %	35.11 % 24.87 %	3.28 % 1.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	7922 7928	5235 6210	2422 1612	265 106	66.08 % 78.33 %	30.57 % 20.33 %	3.35 % 1.34 %
Elektronics	8490 8162	5188 6004	3023 2055	279 103	61.11 % 73.56 %	35.61 % 25.18 %	3.29 % 1.26 %
Entertainment	7761 7995	4750 5867	2763 2020	248 108	61.20 % 73.38 %	35.60 % 25.27 %	3.20 % 1.35 %
Cosmetics & Beauty	8117 8091	4985 5922	2866 2056	266 113	61.41 % 73.19 %	35.31 % 25.41 %	3.28 % 1.40 %
Food & Drink	8331 8371	5538 6545	2519 1699	274 127	66.47 % 78.19 %	30.24 % 20.30 %	3.29 % 1.52 %
Home & Garden	8293 8389	5521 6575	2499 1704	273 110	66.57 % 78.38 %	30.13 % 20.31 %	3.29 % 1.31 %
Finance	8331 8462	4694 5798	3369 2554	268 110	56.34 % 68.52 %	40.44 % 30.18 %	3.22 % 1.30 %
Health	8564 8312	4814 5688	3475 2517	275 107	56.21 % 68.43 %	40.58 % 30.28 %	3.21 % 1.29 %
Pets	8213 8010	5434 6265	2508 1635	271 110	66.16 % 78.21 %	30.54 % 20.41 %	3.30 % 1.37 %
Sport & Fitness	7612 7721	4657 5690	2707 1925	248 106	61.18 % 73.70 %	35.56 % 24.93 %	3.26 % 1.37 %
Job & Career	8405 7919	5148 5816	2970 1995	287 108	61.25 % 73.44 %	35.34 % 25.19 %	3.41 % 1.36 %
Dating	7919 8168	4034 5181	3633 2870	252 117	50.94 % 63.43 %	45.88 % 35.14 %	3.18 % 1.43 %
Other	8168 7783	5392 6121	2503 1546	273 116	66.01 % 78.65 %	30.64 % 19.86 %	3.34 % 1.49 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	10416 11011	5831 7509	4236 3351	349 151	55.98 % 68.20 %	40.67 % 30.43 %	3.35 % 1.37 %
Outlook Mail	11152 10160	6448 7133	4333 2894	371 133	57.82 % 70.21 %	38.85 % 28.48 %	3.33 % 1.31 %
Yahoo Mail	10379 10447	6552 7855	3493 2450	334 142	63.13 % 75.19 %	33.65 % 23.45 %	3.22 % 1.36 %
AOL Mail	10594 10596	6677 7951	3579 2495	338 150	63.03 % 75.04 %	33.78 % 23.55 %	3.19 % 1.42 %
Mail.com	10674 11082	6809 8398	3508 2525	357 159	63.79 % 75.78 %	32.86 % 22.78 %	3.34 % 1.43 %
Yandex Mail	10685 10174	6508 7408	3828 2624	349 142	60.91 % 72.81 %	35.83 % 25.79 %	3.27 % 1.40 %
GMX Mail	10769 10129	6453 7280	3961 2712	355 137	59.92 % 71.87 %	36.78 % 26.77 %	3.30 % 1.35 %
Zoho Mail	10540 10997	6747 8350	3450 2498	343 149	64.01 % 75.93 %	32.73 % 22.72 %	3.25 % 1.35 %
ProtonMail	10581 10360	6569 7686	3664 2535	348 139	62.08 % 74.19 %	34.63 % 24.47 %	3.29 % 1.34 %
Custom Mail	10336 10355	6796 8112	3205 2104	335 139	65.75 % 78.34 %	31.01 % 20.32 %	3.24 % 1.34 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.