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Benchmark Email and Clever Elements Email Deliverability Comparison

  Benchmark Email
  Clever Elements

In this comparison, the deliverability of Benchmark Email and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  251.295
  249.737
  181.570
  188.765
  60.332
  52.801
  9.393
  8.171

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.25 %
  75.59 %
  24.01 %
  21.14 %
  3.74 %
  3.27 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19183
  19342
  14501
  15253
  3981
  3494
  701
  595
  75.59 %
  78.86 %
  20.75 %
  18.06 %
  3.65 %
  3.08 %
Elektronics
  19654
  19249
  14193
  14643
  4731
  4014
  730
  592
  72.21 %
  76.07 %
  24.07 %
  20.85 %
  3.71 %
  3.08 %
Entertainment
  18893
  18976
  13676
  14319
  4522
  4042
  695
  615
  72.39 %
  75.46 %
  23.93 %
  21.30 %
  3.68 %
  3.24 %
Cosmetics & Beauty
  19187
  19372
  13834
  14591
  4634
  4150
  719
  631
  72.10 %
  75.32 %
  24.15 %
  21.42 %
  3.75 %
  3.26 %
Food & Drink
  19395
  19171
  14685
  15092
  4042
  3484
  668
  595
  75.72 %
  78.72 %
  20.84 %
  18.17 %
  3.44 %
  3.10 %
Home & Garden
  19402
  19587
  14745
  15483
  4010
  3527
  647
  577
  76.00 %
  79.05 %
  20.67 %
  18.01 %
  3.33 %
  2.95 %
Finance
  19356
  19523
  13210
  14003
  5374
  4834
  772
  686
  68.25 %
  71.73 %
  27.76 %
  24.76 %
  3.99 %
  3.51 %
Health
  20070
  19284
  13826
  14002
  5470
  4683
  774
  599
  68.89 %
  72.61 %
  27.25 %
  24.28 %
  3.86 %
  3.11 %
Pets
  19339
  18966
  14505
  14871
  4153
  3526
  681
  569
  75.00 %
  78.41 %
  21.47 %
  18.59 %
  3.52 %
  3.00 %
Sport & Fitness
  18829
  19022
  13500
  14216
  4609
  4125
  720
  681
  71.70 %
  74.73 %
  24.48 %
  21.69 %
  3.82 %
  3.58 %
Job & Career
  19483
  19122
  13705
  14138
  4940
  4283
  838
  701
  70.34 %
  73.94 %
  25.36 %
  22.40 %
  4.30 %
  3.67 %
Dating
  19144
  19131
  12708
  13313
  5706
  5142
  730
  676
  66.38 %
  69.59 %
  29.81 %
  26.88 %
  3.81 %
  3.53 %
Other
  19360
  18992
  14482
  14841
  4160
  3497
  718
  654
  74.80 %
  78.14 %
  21.49 %
  18.41 %
  3.71 %
  3.44 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  24936
  25476
  17126
  18287
  6792
  6309
  1018
  880
  68.68 %
  71.78 %
  27.24 %
  24.76 %
  4.08 %
  3.45 %
Outlook Mail
  25476
  24255
  17594
  17667
  6864
  5741
  1018
  847
  69.06 %
  72.84 %
  26.94 %
  23.67 %
  4.00 %
  3.49 %
Yahoo Mail
  25025
  25354
  18161
  19155
  5914
  5302
  950
  897
  72.57 %
  75.55 %
  23.63 %
  20.91 %
  3.80 %
  3.54 %
AOL Mail
  25196
  25013
  18226
  18922
  6014
  5245
  956
  846
  72.34 %
  75.65 %
  23.87 %
  20.97 %
  3.79 %
  3.38 %
Mail.com
  25354
  25526
  18638
  19533
  5798
  5140
  918
  853
  73.51 %
  76.52 %
  22.87 %
  20.14 %
  3.62 %
  3.34 %
Yandex Mail
  25140
  24784
  17769
  18366
  6378
  5564
  993
  854
  70.68 %
  74.10 %
  25.37 %
  22.45 %
  3.95 %
  3.45 %
GMX Mail
  25275
  24523
  18283
  18565
  6121
  5209
  871
  749
  72.34 %
  75.70 %
  24.22 %
  21.24 %
  3.45 %
  3.05 %
Zoho Mail
  24954
  25218
  18499
  19538
  5542
  4925
  913
  755
  74.13 %
  77.48 %
  22.21 %
  19.53 %
  3.66 %
  2.99 %
ProtonMail
  24950
  24674
  18386
  19079
  5685
  4891
  879
  704
  73.69 %
  77.32 %
  22.79 %
  19.82 %
  3.52 %
  2.85 %
Custom Mail
  24989
  24914
  18888
  19653
  5224
  4475
  877
  786
  75.59 %
  78.88 %
  20.91 %
  17.96 %
  3.51 %
  3.15 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.