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Benchmark Email and Clever Elements Email Deliverability Comparison

  Benchmark Email
  Clever Elements

In this comparison, the deliverability of Benchmark Email and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  381.018
  379.082
  286.199
  287.963
  80.048
  76.587
  14.771
  14.532

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  75.11 %
  75.96 %
  21.01 %
  20.20 %
  3.88 %
  3.83 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  29112
  29247
  22779
  23077
  5293
  5114
  1040
  1056
  78.25 %
  78.90 %
  18.18 %
  17.49 %
  3.57 %
  3.61 %
Elektronics
  29616
  29027
  22326
  22250
  6162
  5731
  1128
  1046
  75.38 %
  76.65 %
  20.81 %
  19.74 %
  3.81 %
  3.60 %
Entertainment
  28782
  29029
  21665
  22005
  6025
  5886
  1092
  1138
  75.27 %
  75.80 %
  20.93 %
  20.28 %
  3.79 %
  3.92 %
Cosmetics & Beauty
  29012
  29261
  21751
  22215
  6121
  5973
  1140
  1073
  74.97 %
  75.92 %
  21.10 %
  20.41 %
  3.93 %
  3.67 %
Food & Drink
  29328
  29067
  22928
  22916
  5363
  5108
  1037
  1043
  78.18 %
  78.84 %
  18.29 %
  17.57 %
  3.54 %
  3.59 %
Home & Garden
  29413
  29559
  23068
  23320
  5336
  5172
  1009
  1067
  78.43 %
  78.89 %
  18.14 %
  17.50 %
  3.43 %
  3.61 %
Finance
  29693
  29532
  21255
  21441
  7166
  6885
  1272
  1206
  71.58 %
  72.60 %
  24.13 %
  23.31 %
  4.28 %
  4.08 %
Health
  29946
  29285
  21642
  21546
  7074
  6640
  1230
  1099
  72.27 %
  73.57 %
  23.62 %
  22.67 %
  4.11 %
  3.75 %
Pets
  29268
  29063
  22652
  22714
  5584
  5289
  1032
  1060
  77.40 %
  78.15 %
  19.08 %
  18.20 %
  3.53 %
  3.65 %
Sport & Fitness
  28610
  29167
  21271
  21872
  6186
  6090
  1153
  1205
  74.35 %
  74.99 %
  21.62 %
  20.88 %
  4.03 %
  4.13 %
Job & Career
  29681
  28948
  21669
  21413
  6699
  6295
  1313
  1240
  73.01 %
  73.97 %
  22.57 %
  21.75 %
  4.42 %
  4.28 %
Dating
  29202
  29104
  20545
  20720
  7447
  7184
  1210
  1200
  70.35 %
  71.19 %
  25.50 %
  24.68 %
  4.14 %
  4.12 %
Other
  29355
  28793
  22648
  22474
  5592
  5220
  1115
  1099
  77.15 %
  78.05 %
  19.05 %
  18.13 %
  3.80 %
  3.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  37727
  38264
  27109
  27794
  8957
  8880
  1661
  1590
  71.86 %
  72.64 %
  23.74 %
  23.21 %
  4.40 %
  4.16 %
Outlook Mail
  38393
  37289
  27737
  27401
  9041
  8369
  1615
  1519
  72.24 %
  73.48 %
  23.55 %
  22.44 %
  4.21 %
  4.07 %
Yahoo Mail
  38051
  38194
  28569
  28846
  7987
  7759
  1495
  1589
  75.08 %
  75.52 %
  20.99 %
  20.31 %
  3.93 %
  4.16 %
AOL Mail
  38311
  38070
  28670
  28856
  8115
  7746
  1526
  1468
  74.83 %
  75.80 %
  21.18 %
  20.35 %
  3.98 %
  3.86 %
Mail.com
  38349
  38360
  29200
  29421
  7718
  7458
  1431
  1481
  76.14 %
  76.70 %
  20.13 %
  19.44 %
  3.73 %
  3.86 %
Yandex Mail
  38094
  37704
  27922
  28023
  8576
  8161
  1596
  1520
  73.30 %
  74.32 %
  22.51 %
  21.64 %
  4.19 %
  4.03 %
GMX Mail
  38320
  37468
  29044
  28675
  7944
  7430
  1332
  1363
  75.79 %
  76.53 %
  20.73 %
  19.83 %
  3.48 %
  3.64 %
Zoho Mail
  37995
  38185
  29199
  29682
  7372
  7151
  1424
  1352
  76.85 %
  77.73 %
  19.40 %
  18.73 %
  3.75 %
  3.54 %
ProtonMail
  37905
  37778
  29129
  29418
  7411
  7050
  1365
  1310
  76.85 %
  77.87 %
  19.55 %
  18.66 %
  3.60 %
  3.47 %
Custom Mail
  37873
  37770
  29620
  29847
  6927
  6583
  1326
  1340
  78.21 %
  79.02 %
  18.29 %
  17.43 %
  3.50 %
  3.55 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.