Benchmark Email and Clever Elements Email Deliverability Comparison

In this comparison, the deliverability of Benchmark Email and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Benchmark Email.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
223.854 222.527	159.455 167.819	56.164 47.851	8.235 6.857

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Benchmark Email in this comparison.

Inbox (%)	Spam (%)	Lost (%)
71.23 % 75.42 %	25.09 % 21.50 %	3.68 % 3.08 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17055 17079	12737 13462	3697 3120	621 497	74.68 % 78.82 %	21.68 % 18.27 %	3.64 % 2.91 %
Elektronics	17571 17201	12507 13059	4432 3657	632 485	71.18 % 75.92 %	25.22 % 21.26 %	3.60 % 2.82 %
Entertainment	16807 16975	11987 12778	4200 3680	620 517	71.32 % 75.28 %	24.99 % 21.68 %	3.69 % 3.05 %
Cosmetics & Beauty	17088 17215	12135 12925	4316 3757	637 533	71.01 % 75.08 %	25.26 % 21.82 %	3.73 % 3.10 %
Food & Drink	17317 17159	12957 13501	3768 3155	592 503	74.82 % 78.68 %	21.76 % 18.39 %	3.42 % 2.93 %
Home & Garden	17277 17446	12973 13781	3734 3181	570 484	75.09 % 78.99 %	21.61 % 18.23 %	3.30 % 2.77 %
Finance	17224 17495	11543 12489	5008 4425	673 581	67.02 % 71.39 %	29.08 % 25.29 %	3.91 % 3.32 %
Health	17938 17218	12136 12426	5119 4289	683 503	67.66 % 72.17 %	28.54 % 24.91 %	3.81 % 2.92 %
Pets	17211 16893	12765 13247	3848 3168	598 478	74.17 % 78.42 %	22.36 % 18.75 %	3.47 % 2.83 %
Sport & Fitness	16731 16809	11847 12541	4267 3698	617 570	70.81 % 74.61 %	25.50 % 22.00 %	3.69 % 3.39 %
Job & Career	17395 17028	12084 12593	4582 3855	729 580	69.47 % 73.95 %	26.34 % 22.64 %	4.19 % 3.41 %
Dating	17000 17048	11032 11761	5334 4723	634 564	64.89 % 68.99 %	31.38 % 27.70 %	3.73 % 3.31 %
Other	17240 16961	12752 13256	3859 3143	629 562	73.97 % 78.16 %	22.38 % 18.53 %	3.65 % 3.31 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Benchmark Email.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22254 22735	15039 16260	6336 5760	879 715	67.58 % 71.52 %	28.47 % 25.34 %	3.95 % 3.14 %
Outlook Mail	22861 21679	15532 15748	6428 5230	901 701	67.94 % 72.64 %	28.12 % 24.12 %	3.94 % 3.23 %
Yahoo Mail	22213 22481	15919 16981	5468 4760	826 740	71.67 % 75.53 %	24.62 % 21.17 %	3.72 % 3.29 %
AOL Mail	22384 22349	15966 16897	5571 4737	847 715	71.33 % 75.61 %	24.89 % 21.20 %	3.78 % 3.20 %
Mail.com	22577 22768	16397 17395	5382 4644	798 729	72.63 % 76.40 %	23.84 % 20.40 %	3.53 % 3.20 %
Yandex Mail	22428 22081	15655 16338	5913 5021	860 722	69.80 % 73.99 %	26.36 % 22.74 %	3.83 % 3.27 %
GMX Mail	22479 21734	15986 16374	5728 4734	765 626	71.12 % 75.34 %	25.48 % 21.78 %	3.40 % 2.88 %
Zoho Mail	22248 22536	16286 17444	5165 4470	797 622	73.20 % 77.41 %	23.22 % 19.83 %	3.58 % 2.76 %
ProtonMail	22179 22019	16075 16936	5319 4470	785 613	72.48 % 76.92 %	23.98 % 20.30 %	3.54 % 2.78 %
Custom Mail	22231 22145	16600 17446	4854 4025	777 674	74.67 % 78.78 %	21.83 % 18.18 %	3.50 % 3.04 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.