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Benchmark Email and Klick-Tipp Email Deliverability Comparison

  Benchmark Email
  Klick-Tipp

In this comparison, the deliverability of Benchmark Email and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  223.854
  222.234
  159.455
  170.422
  56.164
  46.669
  8.235
  5.143

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  71.23 %
  76.69 %
  25.09 %
  21.00 %
  3.68 %
  2.31 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17055
  16864
  12737
  13539
  3697
  2973
  621
  352
  74.68 %
  80.28 %
  21.68 %
  17.63 %
  3.64 %
  2.09 %
Elektronics
  17571
  17317
  12507
  13356
  4432
  3570
  632
  391
  71.18 %
  77.13 %
  25.22 %
  20.62 %
  3.60 %
  2.26 %
Entertainment
  16807
  17088
  11987
  13087
  4200
  3622
  620
  379
  71.32 %
  76.59 %
  24.99 %
  21.20 %
  3.69 %
  2.22 %
Cosmetics & Beauty
  17088
  16823
  12135
  12891
  4316
  3557
  637
  375
  71.01 %
  76.63 %
  25.26 %
  21.14 %
  3.73 %
  2.23 %
Food & Drink
  17317
  17351
  12957
  13913
  3768
  3074
  592
  364
  74.82 %
  80.19 %
  21.76 %
  17.72 %
  3.42 %
  2.10 %
Home & Garden
  17277
  17030
  12973
  13661
  3734
  2993
  570
  376
  75.09 %
  80.22 %
  21.61 %
  17.57 %
  3.30 %
  2.21 %
Finance
  17224
  16979
  11543
  12352
  5008
  4162
  673
  465
  67.02 %
  72.75 %
  29.08 %
  24.51 %
  3.91 %
  2.74 %
Health
  17938
  16769
  12136
  12278
  5119
  4044
  683
  447
  67.66 %
  73.22 %
  28.54 %
  24.12 %
  3.81 %
  2.67 %
Pets
  17211
  16858
  12765
  13408
  3848
  3085
  598
  365
  74.17 %
  79.53 %
  22.36 %
  18.30 %
  3.47 %
  2.17 %
Sport & Fitness
  16731
  17158
  11847
  12956
  4267
  3784
  617
  418
  70.81 %
  75.51 %
  25.50 %
  22.05 %
  3.69 %
  2.44 %
Job & Career
  17395
  17743
  12084
  13308
  4582
  3994
  729
  441
  69.47 %
  75.00 %
  26.34 %
  22.51 %
  4.19 %
  2.49 %
Dating
  17000
  16864
  11032
  11844
  5334
  4606
  634
  414
  64.89 %
  70.23 %
  31.38 %
  27.31 %
  3.73 %
  2.45 %
Other
  17240
  17390
  12752
  13829
  3859
  3205
  629
  356
  73.97 %
  79.52 %
  22.38 %
  18.43 %
  3.65 %
  2.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22254
  22300
  15039
  16263
  6336
  5485
  879
  552
  67.58 %
  72.93 %
  28.47 %
  24.60 %
  3.95 %
  2.48 %
Outlook Mail
  22861
  22730
  15532
  16723
  6428
  5432
  901
  575
  67.94 %
  73.57 %
  28.12 %
  23.90 %
  3.94 %
  2.53 %
Yahoo Mail
  22213
  21722
  15919
  16688
  5468
  4486
  826
  548
  71.67 %
  76.83 %
  24.62 %
  20.65 %
  3.72 %
  2.52 %
AOL Mail
  22384
  22484
  15966
  17288
  5571
  4650
  847
  546
  71.33 %
  76.89 %
  24.89 %
  20.68 %
  3.78 %
  2.43 %
Mail.com
  22577
  22377
  16397
  17446
  5382
  4419
  798
  512
  72.63 %
  77.96 %
  23.84 %
  19.75 %
  3.53 %
  2.29 %
Yandex Mail
  22428
  22215
  15655
  16712
  5913
  4948
  860
  555
  69.80 %
  75.23 %
  26.36 %
  22.27 %
  3.83 %
  2.50 %
GMX Mail
  22479
  22151
  15986
  16986
  5728
  4691
  765
  474
  71.12 %
  76.68 %
  25.48 %
  21.18 %
  3.40 %
  2.14 %
Zoho Mail
  22248
  21878
  16286
  17195
  5165
  4198
  797
  485
  73.20 %
  78.59 %
  23.22 %
  19.19 %
  3.58 %
  2.22 %
ProtonMail
  22179
  22879
  16075
  17844
  5319
  4574
  785
  461
  72.48 %
  77.99 %
  23.98 %
  19.99 %
  3.54 %
  2.01 %
Custom Mail
  22231
  21498
  16600
  17277
  4854
  3786
  777
  435
  74.67 %
  80.37 %
  21.83 %
  17.61 %
  3.50 %
  2.02 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.