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Benchmark Email and Klick-Tipp Email Deliverability Comparison

  Benchmark Email
  Klick-Tipp

In this comparison, the deliverability of Benchmark Email and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  251.295
  249.827
  181.570
  193.679
  60.332
  50.051
  9.393
  6.097

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.25 %
  77.53 %
  24.01 %
  20.03 %
  3.74 %
  2.44 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19183
  18816
  14501
  15245
  3981
  3170
  701
  401
  75.59 %
  81.02 %
  20.75 %
  16.85 %
  3.65 %
  2.13 %
Elektronics
  19654
  19438
  14193
  15167
  4731
  3813
  730
  458
  72.21 %
  78.03 %
  24.07 %
  19.62 %
  3.71 %
  2.36 %
Entertainment
  18893
  19145
  13676
  14818
  4522
  3876
  695
  451
  72.39 %
  77.40 %
  23.93 %
  20.25 %
  3.68 %
  2.36 %
Cosmetics & Beauty
  19187
  18958
  13834
  14703
  4634
  3820
  719
  435
  72.10 %
  77.56 %
  24.15 %
  20.15 %
  3.75 %
  2.29 %
Food & Drink
  19395
  19454
  14685
  15734
  4042
  3293
  668
  427
  75.72 %
  80.88 %
  20.84 %
  16.93 %
  3.44 %
  2.19 %
Home & Garden
  19402
  19183
  14745
  15523
  4010
  3213
  647
  447
  76.00 %
  80.92 %
  20.67 %
  16.75 %
  3.33 %
  2.33 %
Finance
  19356
  19143
  13210
  14103
  5374
  4470
  772
  570
  68.25 %
  73.67 %
  27.76 %
  23.35 %
  3.99 %
  2.98 %
Health
  20070
  18987
  13826
  14115
  5470
  4339
  774
  533
  68.89 %
  74.34 %
  27.25 %
  22.85 %
  3.86 %
  2.81 %
Pets
  19339
  18993
  14505
  15235
  4153
  3329
  681
  429
  75.00 %
  80.21 %
  21.47 %
  17.53 %
  3.52 %
  2.26 %
Sport & Fitness
  18829
  19329
  13500
  14745
  4609
  4080
  720
  504
  71.70 %
  76.28 %
  24.48 %
  21.11 %
  3.82 %
  2.61 %
Job & Career
  19483
  19859
  13705
  15038
  4940
  4295
  838
  526
  70.34 %
  75.72 %
  25.36 %
  21.63 %
  4.30 %
  2.65 %
Dating
  19144
  18999
  12708
  13602
  5706
  4910
  730
  487
  66.38 %
  71.59 %
  29.81 %
  25.84 %
  3.81 %
  2.56 %
Other
  19360
  19523
  14482
  15651
  4160
  3443
  718
  429
  74.80 %
  80.17 %
  21.49 %
  17.64 %
  3.71 %
  2.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  24936
  25003
  17126
  18476
  6792
  5860
  1018
  667
  68.68 %
  73.90 %
  27.24 %
  23.44 %
  4.08 %
  2.67 %
Outlook Mail
  25476
  25589
  17594
  19071
  6864
  5831
  1018
  687
  69.06 %
  74.53 %
  26.94 %
  22.79 %
  4.00 %
  2.68 %
Yahoo Mail
  25025
  24510
  18161
  19010
  5914
  4858
  950
  642
  72.57 %
  77.56 %
  23.63 %
  19.82 %
  3.80 %
  2.62 %
AOL Mail
  25196
  25284
  18226
  19640
  6014
  5012
  956
  632
  72.34 %
  77.68 %
  23.87 %
  19.82 %
  3.79 %
  2.50 %
Mail.com
  25354
  25126
  18638
  19764
  5798
  4754
  918
  608
  73.51 %
  78.66 %
  22.87 %
  18.92 %
  3.62 %
  2.42 %
Yandex Mail
  25140
  25030
  17769
  19017
  6378
  5348
  993
  665
  70.68 %
  75.98 %
  25.37 %
  21.37 %
  3.95 %
  2.66 %
GMX Mail
  25275
  24790
  18283
  19260
  6121
  4978
  871
  552
  72.34 %
  77.69 %
  24.22 %
  20.08 %
  3.45 %
  2.23 %
Zoho Mail
  24954
  24635
  18499
  19558
  5542
  4497
  913
  580
  74.13 %
  79.39 %
  22.21 %
  18.25 %
  3.66 %
  2.35 %
ProtonMail
  24950
  25553
  18386
  20159
  5685
  4841
  879
  553
  73.69 %
  78.89 %
  22.79 %
  18.94 %
  3.52 %
  2.16 %
Custom Mail
  24989
  24307
  18888
  19724
  5224
  4072
  877
  511
  75.59 %
  81.15 %
  20.91 %
  16.75 %
  3.51 %
  2.10 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.