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Benchmark Email and Klick-Tipp Email Deliverability Comparison

  Benchmark Email
  Klick-Tipp

In this comparison, the deliverability of Benchmark Email and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  189.297
  188.212
  131.441
  141.913
  50.998
  42.350
  6.858
  3.949

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.44 %
  75.40 %
  26.94 %
  22.50 %
  3.62 %
  2.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14488
  14304
  10610
  11339
  3362
  2700
  516
  265
  73.23 %
  79.27 %
  23.21 %
  18.88 %
  3.56 %
  1.85 %
Elektronics
  14934
  14666
  10344
  11108
  4059
  3262
  531
  296
  69.26 %
  75.74 %
  27.18 %
  22.24 %
  3.56 %
  2.02 %
Entertainment
  14138
  14471
  9829
  10888
  3802
  3289
  507
  294
  69.52 %
  75.24 %
  26.89 %
  22.73 %
  3.59 %
  2.03 %
Cosmetics & Beauty
  14485
  14164
  10050
  10656
  3926
  3211
  509
  297
  69.38 %
  75.23 %
  27.10 %
  22.67 %
  3.51 %
  2.10 %
Food & Drink
  14707
  14755
  10770
  11667
  3431
  2799
  506
  289
  73.23 %
  79.07 %
  23.33 %
  18.97 %
  3.44 %
  1.96 %
Home & Garden
  14541
  14372
  10690
  11375
  3376
  2710
  475
  287
  73.52 %
  79.15 %
  23.22 %
  18.86 %
  3.27 %
  2.00 %
Finance
  14614
  14233
  9487
  10145
  4567
  3751
  560
  337
  64.92 %
  71.28 %
  31.25 %
  26.35 %
  3.83 %
  2.37 %
Health
  15226
  14102
  9987
  10080
  4685
  3679
  554
  343
  65.59 %
  71.48 %
  30.77 %
  26.09 %
  3.64 %
  2.43 %
Pets
  14493
  14306
  10508
  11227
  3468
  2789
  517
  290
  72.50 %
  78.48 %
  23.93 %
  19.50 %
  3.57 %
  2.03 %
Sport & Fitness
  14040
  14678
  9668
  10909
  3840
  3440
  532
  329
  68.86 %
  74.32 %
  27.35 %
  23.44 %
  3.79 %
  2.24 %
Job & Career
  14745
  15105
  10015
  11160
  4130
  3598
  600
  347
  67.92 %
  73.88 %
  28.01 %
  23.82 %
  4.07 %
  2.30 %
Dating
  14242
  14200
  8859
  9687
  4856
  4212
  527
  301
  62.20 %
  68.22 %
  34.10 %
  29.66 %
  3.70 %
  2.12 %
Other
  14644
  14856
  10624
  11672
  3496
  2910
  524
  274
  72.55 %
  78.57 %
  23.87 %
  19.59 %
  3.58 %
  1.84 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18722
  18858
  12258
  13473
  5748
  4984
  716
  401
  65.47 %
  71.44 %
  30.70 %
  26.43 %
  3.82 %
  2.13 %
Outlook Mail
  19413
  19269
  12812
  13902
  5852
  4927
  749
  440
  66.00 %
  72.15 %
  30.14 %
  25.57 %
  3.86 %
  2.28 %
Yahoo Mail
  18792
  18380
  13174
  13922
  4939
  4036
  679
  422
  70.10 %
  75.75 %
  26.28 %
  21.96 %
  3.61 %
  2.30 %
AOL Mail
  18995
  19057
  13267
  14454
  5034
  4187
  694
  416
  69.84 %
  75.85 %
  26.50 %
  21.97 %
  3.65 %
  2.18 %
Mail.com
  19126
  18960
  13568
  14565
  4872
  4000
  686
  395
  70.94 %
  76.82 %
  25.47 %
  21.10 %
  3.59 %
  2.08 %
Yandex Mail
  18925
  18772
  12899
  13900
  5325
  4452
  701
  420
  68.16 %
  74.05 %
  28.14 %
  23.72 %
  3.70 %
  2.24 %
GMX Mail
  19031
  18751
  13132
  14075
  5255
  4303
  644
  373
  69.00 %
  75.06 %
  27.61 %
  22.95 %
  3.38 %
  1.99 %
Zoho Mail
  18817
  18489
  13451
  14290
  4696
  3819
  670
  380
  71.48 %
  77.29 %
  24.96 %
  20.66 %
  3.56 %
  2.06 %
ProtonMail
  18729
  19524
  13200
  14962
  4872
  4211
  657
  351
  70.48 %
  76.63 %
  26.01 %
  21.57 %
  3.51 %
  1.80 %
Custom Mail
  18747
  18152
  13680
  14370
  4405
  3431
  662
  351
  72.97 %
  79.16 %
  23.50 %
  18.90 %
  3.53 %
  1.93 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.