Benchmark Email and Moosend Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
285.308
283.947
|
208.929
217.509
|
65.587
57.784
|
10.792
8.654
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.23 %
76.60 %
|
22.99 %
20.35 %
|
3.78 %
3.05 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21799
22064
|
16671
17633
|
4335
3839
|
793
592
|
76.48 %
79.92 %
|
19.89 %
17.40 %
|
3.64 %
2.68 %
|
Elektronics |
22216
21634
|
16272
16670
|
5106
4325
|
838
639
|
73.24 %
77.05 %
|
22.98 %
19.99 %
|
3.77 %
2.95 %
|
Entertainment |
21462
21585
|
15739
16553
|
4919
4371
|
804
661
|
73.33 %
76.69 %
|
22.92 %
20.25 %
|
3.75 %
3.06 %
|
Cosmetics & Beauty |
21782
21994
|
15922
16788
|
5029
4534
|
831
672
|
73.10 %
76.33 %
|
23.09 %
20.61 %
|
3.82 %
3.06 %
|
Food & Drink |
22017
21461
|
16844
17149
|
4400
3730
|
773
582
|
76.50 %
79.91 %
|
19.98 %
17.38 %
|
3.51 %
2.71 %
|
Home & Garden |
22094
21930
|
16975
17499
|
4369
3794
|
750
637
|
76.83 %
79.79 %
|
19.77 %
17.30 %
|
3.39 %
2.90 %
|
Finance |
22010
22015
|
15270
16070
|
5843
5186
|
897
759
|
69.38 %
73.00 %
|
26.55 %
23.56 %
|
4.08 %
3.45 %
|
Health |
22634
22308
|
15841
16381
|
5895
5215
|
898
712
|
69.99 %
73.43 %
|
26.04 %
23.38 %
|
3.97 %
3.19 %
|
Pets |
21988
21618
|
16675
17142
|
4543
3835
|
770
641
|
75.84 %
79.30 %
|
20.66 %
17.74 %
|
3.50 %
2.97 %
|
Sport & Fitness |
21377
21466
|
15528
16269
|
5029
4535
|
820
662
|
72.64 %
75.79 %
|
23.53 %
21.13 %
|
3.84 %
3.08 %
|
Job & Career |
22138
22198
|
15778
16655
|
5406
4794
|
954
749
|
71.27 %
75.03 %
|
24.42 %
21.60 %
|
4.31 %
3.37 %
|
Dating |
21750
21975
|
14738
15540
|
6161
5731
|
851
704
|
67.76 %
70.72 %
|
28.33 %
26.08 %
|
3.91 %
3.20 %
|
Other |
22041
21699
|
16676
17160
|
4552
3895
|
813
644
|
75.66 %
79.08 %
|
20.65 %
17.95 %
|
3.69 %
2.97 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28293
28386
|
19735
20687
|
7368
6732
|
1190
967
|
69.75 %
72.88 %
|
26.04 %
23.72 %
|
4.21 %
3.41 %
|
Outlook Mail |
28844
28866
|
20234
21303
|
7441
6613
|
1169
950
|
70.15 %
73.80 %
|
25.80 %
22.91 %
|
4.05 %
3.29 %
|
Yahoo Mail |
28466
28579
|
20903
21909
|
6468
5788
|
1095
882
|
73.43 %
76.66 %
|
22.72 %
20.25 %
|
3.85 %
3.09 %
|
AOL Mail |
28643
28573
|
20956
21877
|
6580
5799
|
1107
897
|
73.16 %
76.57 %
|
22.97 %
20.30 %
|
3.86 %
3.14 %
|
Mail.com |
28819
28256
|
21457
21953
|
6323
5414
|
1039
889
|
74.45 %
77.69 %
|
21.94 %
19.16 %
|
3.61 %
3.15 %
|
Yandex Mail |
28526
28472
|
20428
21368
|
6953
6160
|
1145
944
|
71.61 %
75.05 %
|
24.37 %
21.64 %
|
4.01 %
3.32 %
|
GMX Mail |
28688
28209
|
21087
21708
|
6613
5703
|
988
798
|
73.50 %
76.95 %
|
23.05 %
20.22 %
|
3.44 %
2.83 %
|
Zoho Mail |
28385
28583
|
21296
22397
|
6035
5400
|
1054
786
|
75.03 %
78.36 %
|
21.26 %
18.89 %
|
3.71 %
2.75 %
|
ProtonMail |
28409
28101
|
21248
22008
|
6150
5312
|
1011
781
|
74.79 %
78.32 %
|
21.65 %
18.90 %
|
3.56 %
2.78 %
|
Custom Mail |
28235
27922
|
21585
22299
|
5656
4863
|
994
760
|
76.45 %
79.86 %
|
20.03 %
17.42 %
|
3.52 %
2.72 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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