Benchmark Email and Moosend Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.949
304.493
|
225.728
234.362
|
68.625
60.680
|
11.596
9.451
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.78 %
76.97 %
|
22.43 %
19.93 %
|
3.79 %
3.10 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23414
23688
|
18030
19009
|
4541
4035
|
843
644
|
77.01 %
80.25 %
|
19.39 %
17.03 %
|
3.60 %
2.72 %
|
Elektronics |
23803
23207
|
17577
17988
|
5330
4527
|
896
692
|
73.84 %
77.51 %
|
22.39 %
19.51 %
|
3.76 %
2.98 %
|
Entertainment |
23010
23164
|
17006
17833
|
5147
4601
|
857
730
|
73.91 %
76.99 %
|
22.37 %
19.86 %
|
3.72 %
3.15 %
|
Cosmetics & Beauty |
23367
23553
|
17195
18074
|
5258
4752
|
914
727
|
73.59 %
76.74 %
|
22.50 %
20.18 %
|
3.91 %
3.09 %
|
Food & Drink |
23591
23098
|
18161
18524
|
4601
3930
|
829
644
|
76.98 %
80.20 %
|
19.50 %
17.01 %
|
3.51 %
2.79 %
|
Home & Garden |
23681
23558
|
18310
18876
|
4573
3992
|
798
690
|
77.32 %
80.13 %
|
19.31 %
16.95 %
|
3.37 %
2.93 %
|
Finance |
23659
23487
|
16556
17232
|
6125
5420
|
978
835
|
69.98 %
73.37 %
|
25.89 %
23.08 %
|
4.13 %
3.56 %
|
Health |
24165
23914
|
17069
17673
|
6137
5461
|
959
780
|
70.64 %
73.90 %
|
25.40 %
22.84 %
|
3.97 %
3.26 %
|
Pets |
23565
23197
|
17984
18460
|
4762
4049
|
819
688
|
76.32 %
79.58 %
|
20.21 %
17.45 %
|
3.48 %
2.97 %
|
Sport & Fitness |
22938
23039
|
16785
17535
|
5269
4777
|
884
727
|
73.18 %
76.11 %
|
22.97 %
20.73 %
|
3.85 %
3.16 %
|
Job & Career |
23722
23787
|
17020
17922
|
5674
5048
|
1028
817
|
71.75 %
75.34 %
|
23.92 %
21.22 %
|
4.33 %
3.43 %
|
Dating |
23400
23544
|
16046
16778
|
6437
5987
|
917
779
|
68.57 %
71.26 %
|
27.51 %
25.43 %
|
3.92 %
3.31 %
|
Other |
23634
23257
|
17989
18458
|
4771
4101
|
874
698
|
76.11 %
79.37 %
|
20.19 %
17.63 %
|
3.70 %
3.00 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Moosend is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30311
30488
|
21329
22361
|
7698
7069
|
1284
1058
|
70.37 %
73.34 %
|
25.40 %
23.19 %
|
4.24 %
3.47 %
|
Outlook Mail |
30891
30971
|
21866
22975
|
7773
6943
|
1252
1053
|
70.78 %
74.18 %
|
25.16 %
22.42 %
|
4.05 %
3.40 %
|
Yahoo Mail |
30553
30645
|
22592
23590
|
6791
6092
|
1170
963
|
73.94 %
76.98 %
|
22.23 %
19.88 %
|
3.83 %
3.14 %
|
AOL Mail |
30655
30550
|
22574
23476
|
6895
6098
|
1186
976
|
73.64 %
76.84 %
|
22.49 %
19.96 %
|
3.87 %
3.19 %
|
Mail.com |
30930
30309
|
23187
23654
|
6622
5694
|
1121
961
|
74.97 %
78.04 %
|
21.41 %
18.79 %
|
3.62 %
3.17 %
|
Yandex Mail |
30609
30533
|
22070
23026
|
7304
6489
|
1235
1018
|
72.10 %
75.41 %
|
23.86 %
21.25 %
|
4.03 %
3.33 %
|
GMX Mail |
30756
30338
|
22804
23484
|
6888
5977
|
1064
877
|
74.14 %
77.41 %
|
22.40 %
19.70 %
|
3.46 %
2.89 %
|
Zoho Mail |
30439
30603
|
22991
24081
|
6315
5659
|
1133
863
|
75.53 %
78.69 %
|
20.75 %
18.49 %
|
3.72 %
2.82 %
|
ProtonMail |
30467
30131
|
22974
23729
|
6412
5554
|
1081
848
|
75.41 %
78.75 %
|
21.05 %
18.43 %
|
3.55 %
2.81 %
|
Custom Mail |
30338
29925
|
23341
23986
|
5927
5105
|
1070
834
|
76.94 %
80.15 %
|
19.54 %
17.06 %
|
3.53 %
2.79 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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