CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.509 393.150	314.469 302.866	67.784 76.964	11.256 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.91 % 77.04 %	17.23 % 19.58 %	2.86 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30124 29688	25052 23784	4333 5024	739 880	83.16 % 80.11 %	14.38 % 16.92 %	2.45 % 2.96 %
Elektronics	30471 30694	24558 23911	5087 5854	826 929	80.59 % 77.90 %	16.69 % 19.07 %	2.71 % 3.03 %
Entertainment	30527 30167	24393 23222	5300 5902	834 1043	79.91 % 76.98 %	17.36 % 19.56 %	2.73 % 3.46 %
Cosmetics & Beauty	30366 30530	24139 23551	5345 6004	882 975	79.49 % 77.14 %	17.60 % 19.67 %	2.90 % 3.19 %
Food & Drink	30633 30519	25370 24459	4486 5133	777 927	82.82 % 80.14 %	14.64 % 16.82 %	2.54 % 3.04 %
Home & Garden	29997 30222	24898 24200	4341 5111	758 911	83.00 % 80.07 %	14.47 % 16.91 %	2.53 % 3.01 %
Finance	29907 30341	22877 22294	6057 6899	973 1148	76.49 % 73.48 %	20.25 % 22.74 %	3.25 % 3.78 %
Health	30420 29945	23552 22376	5923 6489	945 1080	77.42 % 74.72 %	19.47 % 21.67 %	3.11 % 3.61 %
Pets	30369 30312	24861 23940	4647 5353	861 1019	81.86 % 78.98 %	15.30 % 17.66 %	2.84 % 3.36 %
Sport & Fitness	30331 29754	23924 22668	5469 6059	938 1027	78.88 % 76.18 %	18.03 % 20.36 %	3.09 % 3.45 %
Job & Career	29992 30434	23385 22773	5644 6473	963 1188	77.97 % 74.83 %	18.82 % 21.27 %	3.21 % 3.90 %
Dating	30248 30388	22763 21850	6571 7353	914 1185	75.25 % 71.90 %	21.72 % 24.20 %	3.02 % 3.90 %
Other	30124 30156	24697 23838	4581 5310	846 1008	81.98 % 79.05 %	15.21 % 17.61 %	2.81 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39676 39832	30315 29370	8070 8994	1291 1468	76.41 % 73.73 %	20.34 % 22.58 %	3.25 % 3.69 %
Outlook Mail	39212 39308	30383 29211	7586 8600	1243 1497	77.48 % 74.31 %	19.35 % 21.88 %	3.17 % 3.81 %
Yahoo Mail	39457 39728	31457 30512	6864 7852	1136 1364	79.72 % 76.80 %	17.40 % 19.76 %	2.88 % 3.43 %
AOL Mail	38991 39483	31063 30274	6769 7780	1159 1429	79.67 % 76.68 %	17.36 % 19.70 %	2.97 % 3.62 %
Mail.com	39245 39166	31827 30496	6374 7320	1044 1350	81.10 % 77.86 %	16.24 % 18.69 %	2.66 % 3.45 %
Yandex Mail	39470 38650	30837 29125	7364 8096	1269 1429	78.13 % 75.36 %	18.66 % 20.95 %	3.22 % 3.70 %
GMX Mail	38979 39013	31385 30376	6525 7420	1069 1217	80.52 % 77.86 %	16.74 % 19.02 %	2.74 % 3.12 %
Zoho Mail	39622 38996	32304 30789	6260 7018	1058 1189	81.53 % 78.95 %	15.80 % 18.00 %	2.67 % 3.05 %
ProtonMail	39949 39917	32612 31451	6327 7261	1010 1205	81.63 % 78.79 %	15.84 % 18.19 %	2.53 % 3.02 %
Custom Mail	38908 39057	32286 31262	5645 6623	977 1172	82.98 % 80.04 %	14.51 % 16.96 %	2.51 % 3.00 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.