CampaignMonitor and Mailify Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
277.576
276.797
|
216.803
207.974
|
53.479
60.200
|
7.294
8.623
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
78.11 %
75.14 %
|
19.27 %
21.75 %
|
2.63 %
3.12 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21075
20776
|
17211
16306
|
3393
3895
|
471
575
|
81.67 %
78.48 %
|
16.10 %
18.75 %
|
2.23 %
2.77 %
|
Elektronics |
21556
21661
|
16954
16405
|
4058
4646
|
544
610
|
78.65 %
75.74 %
|
18.83 %
21.45 %
|
2.52 %
2.82 %
|
Entertainment |
21410
21037
|
16699
15811
|
4175
4580
|
536
646
|
78.00 %
75.16 %
|
19.50 %
21.77 %
|
2.50 %
3.07 %
|
Cosmetics & Beauty |
21636
21688
|
16787
16285
|
4260
4737
|
589
666
|
77.59 %
75.09 %
|
19.69 %
21.84 %
|
2.72 %
3.07 %
|
Food & Drink |
21711
21645
|
17639
17011
|
3563
4026
|
509
608
|
81.24 %
78.59 %
|
16.41 %
18.60 %
|
2.34 %
2.81 %
|
Home & Garden |
21209
21473
|
17300
16844
|
3426
4023
|
483
606
|
81.57 %
78.44 %
|
16.15 %
18.74 %
|
2.28 %
2.82 %
|
Finance |
21192
21353
|
15777
15201
|
4787
5405
|
628
747
|
74.45 %
71.19 %
|
22.59 %
25.31 %
|
2.96 %
3.50 %
|
Health |
21453
20993
|
16104
15206
|
4731
5099
|
618
688
|
75.07 %
72.43 %
|
22.05 %
24.29 %
|
2.88 %
3.28 %
|
Pets |
21214
21346
|
17066
16524
|
3598
4143
|
550
679
|
80.45 %
77.41 %
|
16.96 %
19.41 %
|
2.59 %
3.18 %
|
Sport & Fitness |
21345
20932
|
16490
15582
|
4263
4691
|
592
659
|
77.25 %
74.44 %
|
19.97 %
22.41 %
|
2.77 %
3.15 %
|
Job & Career |
21119
21453
|
16133
15725
|
4361
4990
|
625
738
|
76.39 %
73.30 %
|
20.65 %
23.26 %
|
2.96 %
3.44 %
|
Dating |
21269
21342
|
15405
14741
|
5277
5867
|
587
734
|
72.43 %
69.07 %
|
24.81 %
27.49 %
|
2.76 %
3.44 %
|
Other |
21387
21098
|
17238
16333
|
3587
4098
|
562
667
|
80.60 %
77.41 %
|
16.77 %
19.42 %
|
2.63 %
3.16 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28128
28195
|
20863
20163
|
6442
7113
|
823
919
|
74.17 %
71.51 %
|
22.90 %
25.23 %
|
2.93 %
3.26 %
|
Outlook Mail |
27603
27750
|
20868
20046
|
5954
6737
|
781
967
|
75.60 %
72.24 %
|
21.57 %
24.28 %
|
2.83 %
3.48 %
|
Yahoo Mail |
27847
28102
|
21769
21128
|
5346
6077
|
732
897
|
78.17 %
75.18 %
|
19.20 %
21.62 %
|
2.63 %
3.19 %
|
AOL Mail |
27610
27808
|
21602
20872
|
5276
6013
|
732
923
|
78.24 %
75.06 %
|
19.11 %
21.62 %
|
2.65 %
3.32 %
|
Mail.com |
27506
27420
|
21844
20898
|
4955
5651
|
707
871
|
79.42 %
76.21 %
|
18.01 %
20.61 %
|
2.57 %
3.18 %
|
Yandex Mail |
27794
27098
|
21262
19967
|
5714
6226
|
818
905
|
76.50 %
73.68 %
|
20.56 %
22.98 %
|
2.94 %
3.34 %
|
GMX Mail |
27481
27540
|
21548
20829
|
5235
5914
|
698
797
|
78.41 %
75.63 %
|
19.05 %
21.47 %
|
2.54 %
2.89 %
|
Zoho Mail |
28123
27292
|
22447
21009
|
4991
5485
|
685
798
|
79.82 %
76.98 %
|
17.75 %
20.10 %
|
2.44 %
2.92 %
|
ProtonMail |
28147
28127
|
22353
21553
|
5115
5799
|
679
775
|
79.42 %
76.63 %
|
18.17 %
20.62 %
|
2.41 %
2.76 %
|
Custom Mail |
27337
27465
|
22247
21509
|
4451
5185
|
639
771
|
81.38 %
78.31 %
|
16.28 %
18.88 %
|
2.34 %
2.81 %
|
Compare CampaignMonitor with other providers
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