CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.922 379.637	303.096 291.740	66.035 75.099	10.791 12.798

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.78 % 76.85 %	17.38 % 19.78 %	2.84 % 3.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29100 28678	24154 22932	4226 4903	720 843	83.00 % 79.96 %	14.52 % 17.10 %	2.47 % 2.94 %
Elektronics	29435 29652	23690 23036	4960 5724	785 892	80.48 % 77.69 %	16.85 % 19.30 %	2.67 % 3.01 %
Entertainment	29495 29081	23538 22339	5165 5743	792 999	79.80 % 76.82 %	17.51 % 19.75 %	2.69 % 3.44 %
Cosmetics & Beauty	29337 29469	23274 22670	5214 5860	849 939	79.33 % 76.93 %	17.77 % 19.89 %	2.89 % 3.19 %
Food & Drink	29645 29434	24514 23539	4380 5004	751 891	82.69 % 79.97 %	14.77 % 17.00 %	2.53 % 3.03 %
Home & Garden	28973 29194	24021 23321	4227 4990	725 883	82.91 % 79.88 %	14.59 % 17.09 %	2.50 % 3.02 %
Finance	28900 29306	22056 21465	5904 6732	940 1109	76.32 % 73.24 %	20.43 % 22.97 %	3.25 % 3.78 %
Health	29361 28923	22682 21545	5777 6338	902 1040	77.25 % 74.49 %	19.68 % 21.91 %	3.07 % 3.60 %
Pets	29276 29308	23933 23098	4514 5223	829 987	81.75 % 78.81 %	15.42 % 17.82 %	2.83 % 3.37 %
Sport & Fitness	29214 28739	23005 21849	5313 5907	896 983	78.75 % 76.03 %	18.19 % 20.55 %	3.07 % 3.42 %
Job & Career	28943 29337	22528 21895	5489 6300	926 1142	77.84 % 74.63 %	18.96 % 21.47 %	3.20 % 3.89 %
Dating	29197 29392	21910 21068	6412 7197	875 1127	75.04 % 71.68 %	21.96 % 24.49 %	3.00 % 3.83 %
Other	29046 29124	23791 22983	4454 5178	801 963	81.91 % 78.91 %	15.33 % 17.78 %	2.76 % 3.31 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38283 38425	29190 28235	7863 8774	1230 1416	76.25 % 73.48 %	20.54 % 22.83 %	3.21 % 3.69 %
Outlook Mail	37891 37879	29311 28061	7393 8381	1187 1437	77.36 % 74.08 %	19.51 % 22.13 %	3.13 % 3.79 %
Yahoo Mail	38099 38379	30329 29421	6678 7655	1092 1303	79.61 % 76.66 %	17.53 % 19.95 %	2.87 % 3.40 %
AOL Mail	37627 38132	29941 29176	6585 7583	1101 1373	79.57 % 76.51 %	17.50 % 19.89 %	2.93 % 3.60 %
Mail.com	37917 37760	30705 29332	6209 7128	1003 1300	80.98 % 77.68 %	16.38 % 18.88 %	2.65 % 3.44 %
Yandex Mail	38074 37382	29691 28118	7161 7897	1222 1367	77.98 % 75.22 %	18.81 % 21.13 %	3.21 % 3.66 %
GMX Mail	37600 37682	30211 29258	6360 7251	1029 1173	80.35 % 77.64 %	16.91 % 19.24 %	2.74 % 3.11 %
Zoho Mail	38272 37714	31145 29706	6106 6859	1021 1149	81.38 % 78.77 %	15.95 % 18.19 %	2.67 % 3.05 %
ProtonMail	38583 38557	31438 30298	6177 7103	968 1156	81.48 % 78.58 %	16.01 % 18.42 %	2.51 % 3.00 %
Custom Mail	37576 37727	31135 30135	5503 6468	938 1124	82.86 % 79.88 %	14.64 % 17.14 %	2.50 % 2.98 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.