CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
250.494 249.403	193.843 185.480	50.262 56.376	6.389 7.547

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.38 % 74.37 %	20.07 % 22.60 %	2.55 % 3.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	18982 18598	15382 14474	3187 3633	413 491	81.03 % 77.83 %	16.79 % 19.53 %	2.18 % 2.64 %
Elektronics	19441 19502	15115 14595	3834 4372	492 535	77.75 % 74.84 %	19.72 % 22.42 %	2.53 % 2.74 %
Entertainment	19280 18914	14905 14060	3912 4283	463 571	77.31 % 74.34 %	20.29 % 22.64 %	2.40 % 3.02 %
Cosmetics & Beauty	19538 19538	15029 14513	4009 4434	500 591	76.92 % 74.28 %	20.52 % 22.69 %	2.56 % 3.02 %
Food & Drink	19734 19433	15906 15151	3367 3755	461 527	80.60 % 77.97 %	17.06 % 19.32 %	2.34 % 2.71 %
Home & Garden	19151 19375	15500 15074	3224 3771	427 530	80.94 % 77.80 %	16.83 % 19.46 %	2.23 % 2.74 %
Finance	19089 19245	14034 13531	4495 5066	560 648	73.52 % 70.31 %	23.55 % 26.32 %	2.93 % 3.37 %
Health	19325 18913	14323 13527	4461 4786	541 600	74.12 % 71.52 %	23.08 % 25.31 %	2.80 % 3.17 %
Pets	19218 19295	15355 14813	3381 3875	482 607	79.90 % 76.77 %	17.59 % 20.08 %	2.51 % 3.15 %
Sport & Fitness	19218 18917	14711 13949	3986 4386	521 582	76.55 % 73.74 %	20.74 % 23.19 %	2.71 % 3.08 %
Job & Career	19029 19298	14419 14016	4063 4643	547 639	75.77 % 72.63 %	21.35 % 24.06 %	2.87 % 3.31 %
Dating	19315 19361	13801 13175	5006 5547	508 639	71.45 % 68.05 %	25.92 % 28.65 %	2.63 % 3.30 %
Other	19174 19014	15363 14602	3337 3825	474 587	80.12 % 76.80 %	17.40 % 20.12 %	2.47 % 3.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	25438 25371	18649 17892	6072 6666	717 813	73.31 % 70.52 %	23.87 % 26.27 %	2.82 % 3.20 %
Outlook Mail	24859 25064	18596 17899	5580 6317	683 848	74.81 % 71.41 %	22.45 % 25.20 %	2.75 % 3.38 %
Yahoo Mail	25143 25431	19502 18966	5009 5683	632 782	77.56 % 74.58 %	19.92 % 22.35 %	2.51 % 3.07 %
AOL Mail	24979 25147	19395 18706	4942 5629	642 812	77.65 % 74.39 %	19.78 % 22.38 %	2.57 % 3.23 %
Mail.com	24789 24694	19515 18665	4646 5273	628 756	78.72 % 75.59 %	18.74 % 21.35 %	2.53 % 3.06 %
Yandex Mail	25198 24330	19115 17743	5357 5794	726 793	75.86 % 72.93 %	21.26 % 23.81 %	2.88 % 3.26 %
GMX Mail	24746 24806	19186 18540	4945 5569	615 697	77.53 % 74.74 %	19.98 % 22.45 %	2.49 % 2.81 %
Zoho Mail	25299 24575	20024 18749	4688 5132	587 694	79.15 % 76.29 %	18.53 % 20.88 %	2.32 % 2.82 %
ProtonMail	25399 25215	19954 19096	4844 5449	601 670	78.56 % 75.73 %	19.07 % 21.61 %	2.37 % 2.66 %
Custom Mail	24644 24770	19907 19224	4179 4864	558 682	80.78 % 77.61 %	16.96 % 19.64 %	2.26 % 2.75 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.