CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
312.240 311.094	246.039 235.846	57.686 65.240	8.515 10.008

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.80 % 75.81 %	18.47 % 20.97 %	2.73 % 3.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23775 23397	19549 18490	3669 4240	557 667	82.23 % 79.03 %	15.43 % 18.12 %	2.34 % 2.85 %
Elektronics	24257 24319	19269 18605	4363 5013	625 701	79.44 % 76.50 %	17.99 % 20.61 %	2.58 % 2.88 %
Entertainment	24094 23681	18965 17963	4503 4967	626 751	78.71 % 75.85 %	18.69 % 20.97 %	2.60 % 3.17 %
Cosmetics & Beauty	24292 24268	19023 18396	4585 5114	684 758	78.31 % 75.80 %	18.87 % 21.07 %	2.82 % 3.12 %
Food & Drink	24428 24253	19998 19194	3844 4361	586 698	81.87 % 79.14 %	15.74 % 17.98 %	2.40 % 2.88 %
Home & Garden	23709 24128	19480 19073	3676 4360	553 695	82.16 % 79.05 %	15.50 % 18.07 %	2.33 % 2.88 %
Finance	23833 24033	17929 17297	5163 5856	741 880	75.23 % 71.97 %	21.66 % 24.37 %	3.11 % 3.66 %
Health	24151 23584	18349 17277	5087 5508	715 799	75.98 % 73.26 %	21.06 % 23.35 %	2.96 % 3.39 %
Pets	23973 24037	19417 18737	3907 4516	649 784	81.00 % 77.95 %	16.30 % 18.79 %	2.71 % 3.26 %
Sport & Fitness	23973 23569	18662 17702	4610 5105	701 762	77.85 % 75.11 %	19.23 % 21.66 %	2.92 % 3.23 %
Job & Career	23822 24051	18341 17754	4745 5429	736 868	76.99 % 73.82 %	19.92 % 22.57 %	3.09 % 3.61 %
Dating	23964 23994	17604 16822	5663 6308	697 864	73.46 % 70.11 %	23.63 % 26.29 %	2.91 % 3.60 %
Other	23969 23780	19453 18536	3871 4463	645 781	81.16 % 77.95 %	16.15 % 18.77 %	2.69 % 3.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	31598 31591	23712 22854	6916 7673	970 1064	75.04 % 72.34 %	21.89 % 24.29 %	3.07 % 3.37 %
Outlook Mail	31140 31151	23750 22705	6445 7297	945 1149	76.27 % 72.89 %	20.70 % 23.42 %	3.03 % 3.69 %
Yahoo Mail	31372 31542	24709 23894	5802 6614	861 1034	78.76 % 75.75 %	18.49 % 20.97 %	2.74 % 3.28 %
AOL Mail	31010 31260	24428 23649	5721 6550	861 1061	78.77 % 75.65 %	18.45 % 20.95 %	2.78 % 3.39 %
Mail.com	31067 30857	24885 23691	5377 6147	805 1019	80.10 % 76.78 %	17.31 % 19.92 %	2.59 % 3.30 %
Yandex Mail	31204 30407	24052 22585	6195 6767	957 1055	77.08 % 74.28 %	19.85 % 22.25 %	3.07 % 3.47 %
GMX Mail	30936 30930	24522 23634	5613 6370	801 926	79.27 % 76.41 %	18.14 % 20.59 %	2.59 % 2.99 %
Zoho Mail	31549 30847	25384 23970	5361 5965	804 912	80.46 % 77.71 %	16.99 % 19.34 %	2.55 % 2.96 %
ProtonMail	31584 31663	25360 24526	5455 6246	769 891	80.29 % 77.46 %	17.27 % 19.73 %	2.43 % 2.81 %
Custom Mail	30780 30846	25237 24338	4801 5611	742 897	81.99 % 78.90 %	15.60 % 18.19 %	2.41 % 2.91 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.