CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.914 221.920	170.448 162.892	46.967 52.539	5.499 6.489

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.46 % 73.40 %	21.07 % 23.67 %	2.47 % 2.92 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	16861 16632	13525 12790	2977 3402	359 440	80.21 % 76.90 %	17.66 % 20.45 %	2.13 % 2.65 %
Elektronics	17340 17378	13309 12815	3600 4097	431 466	76.75 % 73.74 %	20.76 % 23.58 %	2.49 % 2.68 %
Entertainment	17152 16801	13093 12330	3656 3987	403 484	76.34 % 73.39 %	21.32 % 23.73 %	2.35 % 2.88 %
Cosmetics & Beauty	17403 17385	13217 12752	3753 4129	433 504	75.95 % 73.35 %	21.57 % 23.75 %	2.49 % 2.90 %
Food & Drink	17588 17238	14042 13284	3151 3495	395 459	79.84 % 77.06 %	17.92 % 20.27 %	2.25 % 2.66 %
Home & Garden	17033 17278	13662 13290	3004 3519	367 469	80.21 % 76.92 %	17.64 % 20.37 %	2.15 % 2.71 %
Finance	16977 17061	12299 11799	4197 4712	481 550	72.45 % 69.16 %	24.72 % 27.62 %	2.83 % 3.22 %
Health	17169 16840	12528 11850	4185 4478	456 512	72.97 % 70.37 %	24.38 % 26.59 %	2.66 % 3.04 %
Pets	17110 17156	13535 13051	3150 3590	425 515	79.11 % 76.07 %	18.41 % 20.93 %	2.48 % 3.00 %
Sport & Fitness	17069 16813	12911 12240	3709 4072	449 501	75.64 % 72.80 %	21.73 % 24.22 %	2.63 % 2.98 %
Job & Career	16912 17197	12685 12355	3763 4305	464 537	75.01 % 71.84 %	22.25 % 25.03 %	2.74 % 3.12 %
Dating	17204 17189	12053 11450	4717 5194	434 545	70.06 % 66.61 %	27.42 % 30.22 %	2.52 % 3.17 %
Other	17096 16952	13589 12886	3105 3559	402 507	79.49 % 76.01 %	18.16 % 20.99 %	2.35 % 2.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22704 22691	16388 15746	5695 6245	621 700	72.18 % 69.39 %	25.08 % 27.52 %	2.74 % 3.08 %
Outlook Mail	22192 22375	16389 15764	5217 5893	586 718	73.85 % 70.45 %	23.51 % 26.34 %	2.64 % 3.21 %
Yahoo Mail	22315 22633	17120 16687	4649 5268	546 678	76.72 % 73.73 %	20.83 % 23.28 %	2.45 % 3.00 %
AOL Mail	22248 22367	17095 16462	4599 5221	554 684	76.84 % 73.60 %	20.67 % 23.34 %	2.49 % 3.06 %
Mail.com	22045 21994	17180 16438	4322 4899	543 657	77.93 % 74.74 %	19.61 % 22.27 %	2.46 % 2.99 %
Yandex Mail	22301 21567	16731 15522	4961 5360	609 685	75.02 % 71.97 %	22.25 % 24.85 %	2.73 % 3.18 %
GMX Mail	22014 21968	16836 16170	4660 5211	518 587	76.48 % 73.61 %	21.17 % 23.72 %	2.35 % 2.67 %
Zoho Mail	22627 21761	17709 16383	4402 4773	516 605	78.26 % 75.29 %	19.45 % 21.93 %	2.28 % 2.78 %
ProtonMail	22625 22520	17537 16817	4562 5128	526 575	77.51 % 74.68 %	20.16 % 22.77 %	2.32 % 2.55 %
Custom Mail	21843 22044	17463 16903	3900 4541	480 600	79.95 % 76.68 %	17.85 % 20.60 %	2.20 % 2.72 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.