CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
346.117 345.650	274.770 264.040	61.743 70.223	9.604 11.387

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.39 % 76.39 %	17.84 % 20.32 %	2.77 % 3.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26466 26101	21894 20765	3940 4577	632 759	82.73 % 79.56 %	14.89 % 17.54 %	2.39 % 2.91 %
Elektronics	26824 27076	21483 20884	4646 5382	695 810	80.09 % 77.13 %	17.32 % 19.88 %	2.59 % 2.99 %
Entertainment	26786 26379	21263 20160	4826 5357	697 862	79.38 % 76.42 %	18.02 % 20.31 %	2.60 % 3.27 %
Cosmetics & Beauty	26808 26855	21162 20530	4884 5484	762 841	78.94 % 76.45 %	18.22 % 20.42 %	2.84 % 3.13 %
Food & Drink	27018 26817	22240 21349	4100 4681	678 787	82.32 % 79.61 %	15.18 % 17.46 %	2.51 % 2.93 %
Home & Garden	26332 26638	21759 21177	3943 4672	630 789	82.63 % 79.50 %	14.97 % 17.54 %	2.39 % 2.96 %
Finance	26358 26679	19999 19397	5526 6296	833 986	75.87 % 72.71 %	20.97 % 23.60 %	3.16 % 3.70 %
Health	26759 26357	20537 19480	5422 5943	800 934	76.75 % 73.91 %	20.26 % 22.55 %	2.99 % 3.54 %
Pets	26606 26661	21664 20911	4200 4867	742 883	81.43 % 78.43 %	15.79 % 18.26 %	2.79 % 3.31 %
Sport & Fitness	26617 26208	20865 19825	4957 5515	795 868	78.39 % 75.64 %	18.62 % 21.04 %	2.99 % 3.31 %
Job & Career	26402 26675	20454 19822	5112 5859	836 994	77.47 % 74.31 %	19.36 % 21.96 %	3.17 % 3.73 %
Dating	26644 26778	19822 19009	6037 6768	785 1001	74.40 % 70.99 %	22.66 % 25.27 %	2.95 % 3.74 %
Other	26497 26426	21628 20731	4150 4822	719 873	81.62 % 78.45 %	15.66 % 18.25 %	2.71 % 3.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34895 34939	26434 25509	7369 8214	1092 1216	75.75 % 73.01 %	21.12 % 23.51 %	3.13 % 3.48 %
Outlook Mail	34534 34498	26556 25364	6914 7838	1064 1296	76.90 % 73.52 %	20.02 % 22.72 %	3.08 % 3.76 %
Yahoo Mail	34757 34959	27557 26667	6232 7135	968 1157	79.28 % 76.28 %	17.93 % 20.41 %	2.79 % 3.31 %
AOL Mail	34299 34782	27187 26460	6137 7087	975 1235	79.26 % 76.07 %	17.89 % 20.38 %	2.84 % 3.55 %
Mail.com	34608 34374	27913 26576	5791 6644	904 1154	80.65 % 77.31 %	16.73 % 19.33 %	2.61 % 3.36 %
Yandex Mail	34670 33995	26922 25430	6669 7352	1079 1213	77.65 % 74.81 %	19.24 % 21.63 %	3.11 % 3.57 %
GMX Mail	34202 34308	27338 26437	5963 6812	901 1059	79.93 % 77.06 %	17.43 % 19.86 %	2.63 % 3.09 %
Zoho Mail	34920 34257	28275 26816	5728 6408	917 1033	80.97 % 78.28 %	16.40 % 18.71 %	2.63 % 3.02 %
ProtonMail	35022 35244	28361 27527	5799 6693	862 1024	80.98 % 78.10 %	16.56 % 18.99 %	2.46 % 2.91 %
Custom Mail	34210 34294	28227 27254	5141 6040	842 1000	82.51 % 79.47 %	15.03 % 17.61 %	2.46 % 2.92 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.