CampaignMonitor and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
182.101 181.244	135.989 129.884	42.048 46.493	4.064 4.867

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.68 % 71.66 %	23.09 % 25.65 %	2.23 % 2.69 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	13763 13554	10819 10232	2668 2999	276 323	78.61 % 75.49 %	19.39 % 22.13 %	2.01 % 2.38 %
Elektronics	14092 14232	10544 10222	3237 3653	311 357	74.82 % 71.82 %	22.97 % 25.67 %	2.21 % 2.51 %
Entertainment	14050 13733	10477 9826	3280 3533	293 374	74.57 % 71.55 %	23.35 % 25.73 %	2.09 % 2.72 %
Cosmetics & Beauty	14243 14219	10547 10177	3369 3661	327 381	74.05 % 71.57 %	23.65 % 25.75 %	2.30 % 2.68 %
Food & Drink	14421 13954	11294 10554	2831 3070	296 330	78.32 % 75.63 %	19.63 % 22.00 %	2.05 % 2.36 %
Home & Garden	13927 14119	10966 10662	2691 3107	270 350	78.74 % 75.52 %	19.32 % 22.01 %	1.94 % 2.48 %
Finance	13845 13919	9753 9330	3754 4183	338 406	70.44 % 67.03 %	27.11 % 30.05 %	2.44 % 2.92 %
Health	14042 13678	9922 9303	3775 3971	345 404	70.66 % 68.01 %	26.88 % 29.03 %	2.46 % 2.95 %
Pets	13993 14092	10884 10541	2797 3159	312 392	77.78 % 74.80 %	19.99 % 22.42 %	2.23 % 2.78 %
Sport & Fitness	13917 13663	10290 9713	3286 3570	341 380	73.94 % 71.09 %	23.61 % 26.13 %	2.45 % 2.78 %
Job & Career	13792 14115	10128 9931	3328 3782	336 402	73.43 % 70.36 %	24.13 % 26.79 %	2.44 % 2.85 %
Dating	14031 14061	9436 8990	4273 4672	322 399	67.25 % 63.94 %	30.45 % 33.23 %	2.29 % 2.84 %
Other	13985 13905	10929 10403	2759 3133	297 369	78.15 % 74.81 %	19.73 % 22.53 %	2.12 % 2.65 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18601 18664	13032 12565	5133 5583	436 516	70.06 % 67.32 %	27.60 % 29.91 %	2.34 % 2.76 %
Outlook Mail	17957 18284	12927 12524	4628 5206	402 554	71.99 % 68.50 %	25.77 % 28.47 %	2.24 % 3.03 %
Yahoo Mail	18328 18585	13761 13433	4143 4638	424 514	75.08 % 72.28 %	22.60 % 24.96 %	2.31 % 2.77 %
AOL Mail	18261 18293	13757 13194	4086 4580	418 519	75.34 % 72.13 %	22.38 % 25.04 %	2.29 % 2.84 %
Mail.com	17980 17814	13735 13047	3838 4287	407 480	76.39 % 73.24 %	21.35 % 24.07 %	2.26 % 2.69 %
Yandex Mail	18247 17547	13396 12345	4407 4697	444 505	73.41 % 70.35 %	24.15 % 26.77 %	2.43 % 2.88 %
GMX Mail	17900 17832	13288 12747	4218 4642	394 443	74.23 % 71.48 %	23.56 % 26.03 %	2.20 % 2.48 %
Zoho Mail	18531 17898	14185 13186	3960 4252	386 460	76.55 % 73.67 %	21.37 % 23.76 %	2.08 % 2.57 %
ProtonMail	18598 18442	14051 13403	4151 4605	396 434	75.55 % 72.68 %	22.32 % 24.97 %	2.13 % 2.35 %
Custom Mail	17698 17885	13857 13440	3484 4003	357 442	78.30 % 75.15 %	19.69 % 22.38 %	2.02 % 2.47 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.