CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.824 379.392	307.541 295.626	61.595 71.349	10.688 12.417

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.97 % 77.92 %	16.22 % 18.81 %	2.81 % 3.27 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29340 29548	24650 23958	3959 4741	731 849	84.01 % 81.08 %	13.49 % 16.05 %	2.49 % 2.87 %
Elektronics	29030 28870	23668 22694	4586 5291	776 885	81.53 % 78.61 %	15.80 % 18.33 %	2.67 % 3.07 %
Entertainment	29077 28765	23457 22405	4772 5404	848 956	80.67 % 77.89 %	16.41 % 18.79 %	2.92 % 3.32 %
Cosmetics & Beauty	29048 29271	23476 22728	4776 5572	796 971	80.82 % 77.65 %	16.44 % 19.04 %	2.74 % 3.32 %
Food & Drink	29073 28881	24426 23387	3929 4652	718 842	84.02 % 80.98 %	13.51 % 16.11 %	2.47 % 2.92 %
Home & Garden	29718 29379	25002 23778	3986 4708	730 893	84.13 % 80.94 %	13.41 % 16.03 %	2.46 % 3.04 %
Finance	29181 29155	22681 21722	5601 6339	899 1094	77.73 % 74.51 %	19.19 % 21.74 %	3.08 % 3.75 %
Health	29249 29715	22940 22322	5460 6353	849 1040	78.43 % 75.12 %	18.67 % 21.38 %	2.90 % 3.50 %
Pets	28865 28980	23962 23269	4107 4823	796 888	83.01 % 80.29 %	14.23 % 16.64 %	2.76 % 3.06 %
Sport & Fitness	29470 28774	23525 22151	5067 5652	878 971	79.83 % 76.98 %	17.19 % 19.64 %	2.98 % 3.37 %
Job & Career	29499 29607	23334 22542	5250 5997	915 1068	79.10 % 76.14 %	17.80 % 20.26 %	3.10 % 3.61 %
Dating	29176 29311	22202 21341	5992 6938	982 1032	76.10 % 72.81 %	20.54 % 23.67 %	3.37 % 3.52 %
Other	29098 29136	24218 23329	4110 4879	770 928	83.23 % 80.07 %	14.12 % 16.75 %	2.65 % 3.19 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38196 37971	29705 28330	7362 8263	1129 1378	77.77 % 74.61 %	19.27 % 21.76 %	2.96 % 3.63 %
Outlook Mail	37619 38701	29479 29114	6944 8174	1196 1413	78.36 % 75.23 %	18.46 % 21.12 %	3.18 % 3.65 %
Yahoo Mail	38001 38104	30607 29626	6239 7216	1155 1262	80.54 % 77.75 %	16.42 % 18.94 %	3.04 % 3.31 %
AOL Mail	37592 38094	30345 29583	6150 7221	1097 1290	80.72 % 77.66 %	16.36 % 18.96 %	2.92 % 3.39 %
Mail.com	38372 37742	31381 29744	5927 6732	1064 1266	81.78 % 78.81 %	15.45 % 17.84 %	2.77 % 3.35 %
Yandex Mail	38084 38085	30211 29046	6674 7692	1199 1347	79.33 % 76.27 %	17.52 % 20.20 %	3.15 % 3.54 %
GMX Mail	37996 37849	31027 29763	6006 6953	963 1133	81.66 % 78.64 %	15.81 % 18.37 %	2.53 % 2.99 %
Zoho Mail	37705 38003	31227 30245	5473 6614	1005 1144	82.82 % 79.59 %	14.52 % 17.40 %	2.67 % 3.01 %
ProtonMail	37846 37525	31317 29954	5572 6462	957 1109	82.75 % 79.82 %	14.72 % 17.22 %	2.53 % 2.96 %
Custom Mail	38413 37318	32242 30221	5248 6022	923 1075	83.94 % 80.98 %	13.66 % 16.14 %	2.40 % 2.88 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.