CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
114.114 113.138	83.440 77.479	28.971 33.606	1.703 2.053

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox Rate	Spam Rate	Lost Rate
73.12 % 68.48 %	25.39 % 29.70 %	1.49 % 1.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8848 8835	6862 6456	1855 2224	131 155	77.55 % 73.07 %	20.97 % 25.17 %	1.48 % 1.75 %
Elektronics	8966 8526	6519 5801	2312 2571	135 154	72.71 % 68.04 %	25.79 % 30.15 %	1.51 % 1.81 %
Entertainment	8606 8366	6248 5737	2227 2475	131 154	72.60 % 68.58 %	25.88 % 29.58 %	1.52 % 1.84 %
Cosmetics & Beauty	8819 8842	6412 6023	2278 2653	129 166	72.71 % 68.12 %	25.83 % 30.00 %	1.46 % 1.88 %
Food & Drink	8838 8432	6860 6149	1847 2136	131 147	77.62 % 72.92 %	20.90 % 25.33 %	1.48 % 1.74 %
Home & Garden	9013 8662	7030 6339	1846 2165	137 158	78.00 % 73.18 %	20.48 % 24.99 %	1.52 % 1.82 %
Finance	8644 8693	5859 5506	2661 3028	124 159	67.78 % 63.34 %	30.78 % 34.83 %	1.43 % 1.83 %
Health	8817 9136	5956 5741	2722 3223	139 172	67.55 % 62.84 %	30.87 % 35.28 %	1.58 % 1.88 %
Pets	8471 8448	6581 6188	1767 2106	123 154	77.69 % 73.25 %	20.86 % 24.93 %	1.45 % 1.82 %
Sport & Fitness	9032 8642	6548 5909	2341 2575	143 158	72.50 % 68.38 %	25.92 % 29.80 %	1.58 % 1.83 %
Job & Career	8753 8853	6377 6055	2250 2639	126 159	72.86 % 68.39 %	25.71 % 29.81 %	1.44 % 1.80 %
Dating	8630 9048	5435 5240	3070 3643	125 165	62.98 % 57.91 %	35.57 % 40.26 %	1.45 % 1.82 %
Other	8677 8655	6753 6335	1795 2168	129 152	77.83 % 73.19 %	20.69 % 25.05 %	1.49 % 1.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11847 11484	8025 7226	3653 4056	169 202	67.74 % 62.92 %	30.83 % 35.32 %	1.43 % 1.76 %
Outlook Mail	11087 11576	7694 7516	3234 3851	159 209	69.40 % 64.93 %	29.17 % 33.27 %	1.43 % 1.81 %
Yahoo Mail	11681 11324	8709 7888	2800 3227	172 209	74.56 % 69.66 %	23.97 % 28.50 %	1.47 % 1.85 %
AOL Mail	11339 11481	8436 8030	2730 3245	173 206	74.40 % 69.94 %	24.08 % 28.26 %	1.53 % 1.79 %
Mail.com	11577 11187	8717 7931	2688 3048	172 208	75.30 % 70.89 %	23.22 % 27.25 %	1.49 % 1.86 %
Yandex Mail	11086 11219	8023 7586	2896 3426	167 207	72.37 % 67.62 %	26.12 % 30.54 %	1.51 % 1.85 %
GMX Mail	11225 11129	8016 7432	3045 3490	164 207	71.41 % 66.78 %	27.13 % 31.36 %	1.46 % 1.86 %
Zoho Mail	11070 11629	8363 8197	2540 3222	167 210	75.55 % 70.49 %	22.94 % 27.71 %	1.51 % 1.81 %
ProtonMail	11441 10996	8381 7570	2883 3227	177 199	73.25 % 68.84 %	25.20 % 29.35 %	1.55 % 1.81 %
Custom Mail	11761 11113	9076 8103	2502 2814	183 196	77.17 % 72.91 %	21.27 % 25.32 %	1.56 % 1.76 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.