CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
257.284 256.566	204.328 194.887	46.471 54.012	6.485 7.667

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.42 % 75.96 %	18.06 % 21.05 %	2.52 % 2.99 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19778 19887	16353 15776	2976 3579	449 532	82.68 % 79.33 %	15.05 % 18.00 %	2.27 % 2.68 %
Elektronics	19901 19599	15873 14969	3549 4063	479 567	79.76 % 76.38 %	17.83 % 20.73 %	2.41 % 2.89 %
Entertainment	19605 19482	15495 14814	3589 4079	521 589	79.04 % 76.04 %	18.31 % 20.94 %	2.66 % 3.02 %
Cosmetics & Beauty	19751 19869	15626 15040	3628 4239	497 590	79.11 % 75.70 %	18.37 % 21.33 %	2.52 % 2.97 %
Food & Drink	19674 19331	16288 15344	2948 3475	438 512	82.79 % 79.38 %	14.98 % 17.98 %	2.23 % 2.65 %
Home & Garden	20244 19914	16777 15791	3002 3557	465 566	82.87 % 79.30 %	14.83 % 17.86 %	2.30 % 2.84 %
Finance	19839 19966	15033 14409	4256 4867	550 690	75.77 % 72.17 %	21.45 % 24.38 %	2.77 % 3.46 %
Health	19772 20056	15081 14554	4184 4883	507 619	76.27 % 72.57 %	21.16 % 24.35 %	2.56 % 3.09 %
Pets	19476 19481	15994 15348	3024 3562	458 571	82.12 % 78.78 %	15.53 % 18.28 %	2.35 % 2.93 %
Sport & Fitness	19867 19500	15554 14668	3777 4246	536 586	78.29 % 75.22 %	19.01 % 21.77 %	2.70 % 3.01 %
Job & Career	19900 20035	15528 14923	3855 4448	517 664	78.03 % 74.48 %	19.37 % 22.20 %	2.60 % 3.31 %
Dating	19638 19890	14436 13878	4622 5397	580 615	73.51 % 69.77 %	23.54 % 27.13 %	2.95 % 3.09 %
Other	19839 19556	16290 15373	3061 3617	488 566	82.11 % 78.61 %	15.43 % 18.50 %	2.46 % 2.89 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	26008 25652	19711 18501	5635 6308	662 843	75.79 % 72.12 %	21.67 % 24.59 %	2.55 % 3.29 %
Outlook Mail	25277 26103	19367 19068	5207 6181	703 854	76.62 % 73.05 %	20.60 % 23.68 %	2.78 % 3.27 %
Yahoo Mail	25856 25678	20519 19534	4642 5366	695 778	79.36 % 76.07 %	17.95 % 20.90 %	2.69 % 3.03 %
AOL Mail	25416 25888	20199 19668	4560 5416	657 804	79.47 % 75.97 %	17.94 % 20.92 %	2.58 % 3.11 %
Mail.com	25983 25592	20919 19742	4415 5058	649 792	80.51 % 77.14 %	16.99 % 19.76 %	2.50 % 3.09 %
Yandex Mail	25809 25710	20121 19153	4949 5734	739 823	77.96 % 74.50 %	19.18 % 22.30 %	2.86 % 3.20 %
GMX Mail	25609 25480	20371 19425	4638 5353	600 702	79.55 % 76.24 %	18.11 % 21.01 %	2.34 % 2.76 %
Zoho Mail	25502 25907	20755 20155	4126 5064	621 688	81.39 % 77.80 %	16.18 % 19.55 %	2.44 % 2.66 %
ProtonMail	25736 25365	20812 19672	4329 4991	595 702	80.87 % 77.56 %	16.82 % 19.68 %	2.31 % 2.77 %
Custom Mail	26088 25191	21554 19969	3970 4541	564 681	82.62 % 79.27 %	15.22 % 18.03 %	2.16 % 2.70 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.