CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
284.695 283.947	227.524 217.509	49.755 57.784	7.416 8.654

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.92 % 76.60 %	17.48 % 20.35 %	2.60 % 3.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21995 22064	18280 17633	3199 3839	516 592	83.11 % 79.92 %	14.54 % 17.40 %	2.35 % 2.68 %
Elektronics	21933 21634	17614 16670	3774 4325	545 639	80.31 % 77.05 %	17.21 % 19.99 %	2.48 % 2.95 %
Entertainment	21719 21585	17277 16553	3844 4371	598 661	79.55 % 76.69 %	17.70 % 20.25 %	2.75 % 3.06 %
Cosmetics & Beauty	21843 21994	17417 16788	3874 4534	552 672	79.74 % 76.33 %	17.74 % 20.61 %	2.53 % 3.06 %
Food & Drink	21851 21461	18184 17149	3170 3730	497 582	83.22 % 79.91 %	14.51 % 17.38 %	2.27 % 2.71 %
Home & Garden	22324 21930	18590 17499	3213 3794	521 637	83.27 % 79.79 %	14.39 % 17.30 %	2.33 % 2.90 %
Finance	21959 22015	16773 16070	4552 5186	634 759	76.38 % 73.00 %	20.73 % 23.56 %	2.89 % 3.45 %
Health	21943 22308	16892 16381	4468 5215	583 712	76.98 % 73.43 %	20.36 % 23.38 %	2.66 % 3.19 %
Pets	21524 21618	17741 17142	3251 3835	532 641	82.42 % 79.30 %	15.10 % 17.74 %	2.47 % 2.97 %
Sport & Fitness	22077 21466	17401 16269	4070 4535	606 662	78.82 % 75.79 %	18.44 % 21.13 %	2.74 % 3.08 %
Job & Career	22012 22198	17249 16655	4152 4794	611 749	78.36 % 75.03 %	18.86 % 21.60 %	2.78 % 3.37 %
Dating	21729 21975	16147 15540	4911 5731	671 704	74.31 % 70.72 %	22.60 % 26.08 %	3.09 % 3.20 %
Other	21786 21699	17959 17160	3277 3895	550 644	82.43 % 79.08 %	15.04 % 17.95 %	2.52 % 2.97 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28721 28386	21955 20687	6012 6732	754 967	76.44 % 72.88 %	20.93 % 23.72 %	2.63 % 3.41 %
Outlook Mail	28077 28866	21663 21303	5594 6613	820 950	77.16 % 73.80 %	19.92 % 22.91 %	2.92 % 3.29 %
Yahoo Mail	28700 28579	22885 21909	5008 5788	807 882	79.74 % 76.66 %	17.45 % 20.25 %	2.81 % 3.09 %
AOL Mail	28080 28573	22433 21877	4901 5799	746 897	79.89 % 76.57 %	17.45 % 20.30 %	2.66 % 3.14 %
Mail.com	28628 28256	23170 21953	4726 5414	732 889	80.93 % 77.69 %	16.51 % 19.16 %	2.56 % 3.15 %
Yandex Mail	28486 28472	22337 21368	5314 6160	835 944	78.41 % 75.05 %	18.65 % 21.64 %	2.93 % 3.32 %
GMX Mail	28421 28209	22794 21708	4940 5703	687 798	80.20 % 76.95 %	17.38 % 20.22 %	2.42 % 2.83 %
Zoho Mail	28195 28583	23079 22397	4415 5400	701 786	81.85 % 78.36 %	15.66 % 18.89 %	2.49 % 2.75 %
ProtonMail	28466 28101	23192 22008	4595 5312	679 781	81.47 % 78.32 %	16.14 % 18.90 %	2.39 % 2.78 %
Custom Mail	28921 27922	24016 22299	4250 4863	655 760	83.04 % 79.86 %	14.70 % 17.42 %	2.26 % 2.72 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.