CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
312.123 311.290	250.564 239.874	53.183 61.676	8.376 9.740

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.28 % 77.06 %	17.04 % 19.81 %	2.68 % 3.13 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	24155 24202	20158 19442	3420 4098	577 662	83.45 % 80.33 %	14.16 % 16.93 %	2.39 % 2.74 %
Elektronics	23945 23729	19320 18423	4007 4599	618 707	80.68 % 77.64 %	16.73 % 19.38 %	2.58 % 2.98 %
Entertainment	23857 23676	19064 18247	4119 4674	674 755	79.91 % 77.07 %	17.27 % 19.74 %	2.83 % 3.19 %
Cosmetics & Beauty	24029 24095	19253 18515	4155 4833	621 747	80.12 % 76.84 %	17.29 % 20.06 %	2.58 % 3.10 %
Food & Drink	23921 23657	19972 18991	3390 4002	559 664	83.49 % 80.28 %	14.17 % 16.92 %	2.34 % 2.81 %
Home & Garden	24404 24075	20402 19311	3428 4056	574 708	83.60 % 80.21 %	14.05 % 16.85 %	2.35 % 2.94 %
Finance	24057 24000	18494 17629	4854 5507	709 864	76.88 % 73.45 %	20.18 % 22.95 %	2.95 % 3.60 %
Health	24025 24455	18607 18097	4753 5547	665 811	77.45 % 74.00 %	19.78 % 22.68 %	2.77 % 3.32 %
Pets	23620 23681	19511 18866	3497 4113	612 702	82.60 % 79.67 %	14.81 % 17.37 %	2.59 % 2.96 %
Sport & Fitness	24223 23554	19175 17949	4355 4858	693 747	79.16 % 76.20 %	17.98 % 20.62 %	2.86 % 3.17 %
Job & Career	24168 24332	18998 18350	4467 5140	703 842	78.61 % 75.42 %	18.48 % 21.12 %	2.91 % 3.46 %
Dating	23858 24074	17884 17184	5221 6077	753 813	74.96 % 71.38 %	21.88 % 25.24 %	3.16 % 3.38 %
Other	23861 23760	19726 18870	3517 4172	618 718	82.67 % 79.42 %	14.74 % 17.56 %	2.59 % 3.02 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	31489 31120	24216 22864	6406 7170	867 1086	76.90 % 73.47 %	20.34 % 23.04 %	2.75 % 3.49 %
Outlook Mail	30778 31680	23883 23538	5974 7059	921 1083	77.60 % 74.30 %	19.41 % 22.28 %	2.99 % 3.42 %
Yahoo Mail	31359 31351	25084 24157	5362 6200	913 994	79.99 % 77.05 %	17.10 % 19.78 %	2.91 % 3.17 %
AOL Mail	30853 31197	24727 23987	5276 6199	850 1011	80.14 % 76.89 %	17.10 % 19.87 %	2.75 % 3.24 %
Mail.com	31486 30981	25570 24201	5081 5791	835 989	81.21 % 78.12 %	16.14 % 18.69 %	2.65 % 3.19 %
Yandex Mail	31279 31243	24632 23590	5712 6604	935 1049	78.75 % 75.50 %	18.26 % 21.14 %	2.99 % 3.36 %
GMX Mail	31108 31020	25090 24047	5238 6069	780 904	80.65 % 77.52 %	16.84 % 19.56 %	2.51 % 2.91 %
Zoho Mail	30930 31282	25427 24642	4718 5750	785 890	82.21 % 78.77 %	15.25 % 18.38 %	2.54 % 2.85 %
ProtonMail	31159 30799	25521 24284	4876 5640	762 875	81.91 % 78.85 %	15.65 % 18.31 %	2.45 % 2.84 %
Custom Mail	31682 30617	26414 24564	4540 5194	728 859	83.37 % 80.23 %	14.33 % 16.96 %	2.30 % 2.81 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.