CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.897 222.740	175.235 167.312	42.307 49.092	5.355 6.336

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.62 % 75.12 %	18.98 % 22.04 %	2.40 % 2.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17244 17260	14147 13584	2721 3238	376 438	82.04 % 78.70 %	15.78 % 18.76 %	2.18 % 2.54 %
Elektronics	17288 16996	13632 12830	3251 3706	405 460	78.85 % 75.49 %	18.80 % 21.81 %	2.34 % 2.71 %
Entertainment	16887 16894	13201 12711	3262 3697	424 486	78.17 % 75.24 %	19.32 % 21.88 %	2.51 % 2.88 %
Cosmetics & Beauty	17094 17282	13395 12937	3301 3860	398 485	78.36 % 74.86 %	19.31 % 22.34 %	2.33 % 2.81 %
Food & Drink	17140 16750	14080 13172	2695 3153	365 425	82.15 % 78.64 %	15.72 % 18.82 %	2.13 % 2.54 %
Home & Garden	17631 17252	14497 13546	2737 3225	397 481	82.22 % 78.52 %	15.52 % 18.69 %	2.25 % 2.79 %
Finance	17196 17264	12862 12307	3883 4415	451 542	74.80 % 71.29 %	22.58 % 25.57 %	2.62 % 3.14 %
Health	17132 17481	12886 12481	3831 4486	415 514	75.22 % 71.40 %	22.36 % 25.66 %	2.42 % 2.94 %
Pets	16706 16898	13619 13213	2715 3212	372 473	81.52 % 78.19 %	16.25 % 19.01 %	2.23 % 2.80 %
Sport & Fitness	17259 16932	13384 12599	3429 3842	446 491	77.55 % 74.41 %	19.87 % 22.69 %	2.58 % 2.90 %
Job & Career	17314 17413	13405 12858	3483 4013	426 542	77.42 % 73.84 %	20.12 % 23.05 %	2.46 % 3.11 %
Dating	16862 17363	12154 11852	4236 4983	472 528	72.08 % 68.26 %	25.12 % 28.70 %	2.80 % 3.04 %
Other	17144 16955	13973 13222	2763 3262	408 471	81.50 % 77.98 %	16.12 % 19.24 %	2.38 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22668 22306	16942 15872	5167 5757	559 677	74.74 % 71.16 %	22.79 % 25.81 %	2.47 % 3.04 %
Outlook Mail	21926 22677	16601 16350	4749 5622	576 705	75.71 % 72.10 %	21.66 % 24.79 %	2.63 % 3.11 %
Yahoo Mail	22442 22287	17659 16789	4202 4851	581 647	78.69 % 75.33 %	18.72 % 21.77 %	2.59 % 2.90 %
AOL Mail	22065 22551	17391 16987	4127 4898	547 666	78.82 % 75.33 %	18.70 % 21.72 %	2.48 % 2.95 %
Mail.com	22539 22191	18019 16960	4009 4577	511 654	79.95 % 76.43 %	17.79 % 20.63 %	2.27 % 2.95 %
Yandex Mail	22250 22256	17190 16401	4463 5177	597 678	77.26 % 73.69 %	20.06 % 23.26 %	2.68 % 3.05 %
GMX Mail	22121 22008	17374 16533	4246 4890	501 585	78.54 % 75.12 %	19.19 % 22.22 %	2.26 % 2.66 %
Zoho Mail	21975 22598	17723 17392	3738 4627	514 579	80.65 % 76.96 %	17.01 % 20.48 %	2.34 % 2.56 %
ProtonMail	22271 22050	17793 16877	3984 4581	494 592	79.89 % 76.54 %	17.89 % 20.78 %	2.22 % 2.68 %
Custom Mail	22640 21816	18543 17151	3622 4112	475 553	81.90 % 78.62 %	16.00 % 18.85 %	2.10 % 2.53 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.