ConvertKit and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.851 222.158	161.920 165.360	53.607 50.848	7.324 5.950

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
72.66 % 74.43 %	24.06 % 22.89 %	3.29 % 2.68 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17227 17185	13154 13402	3555 3391	518 392	76.36 % 77.99 %	20.64 % 19.73 %	3.01 % 2.28 %
Elektronics	17346 16774	12609 12548	4167 3793	570 433	72.69 % 74.81 %	24.02 % 22.61 %	3.29 % 2.58 %
Entertainment	16893 16875	12220 12524	4122 3886	551 465	72.34 % 74.22 %	24.40 % 23.03 %	3.26 % 2.76 %
Cosmetics & Beauty	17352 17204	12573 12735	4213 3985	566 484	72.46 % 74.02 %	24.28 % 23.16 %	3.26 % 2.81 %
Food & Drink	17410 17547	13177 13588	3693 3521	540 438	75.69 % 77.44 %	21.21 % 20.07 %	3.10 % 2.50 %
Home & Garden	16881 17024	12873 13279	3495 3340	513 405	76.26 % 78.00 %	20.70 % 19.62 %	3.04 % 2.38 %
Finance	17177 16765	11801 11862	4778 4414	598 489	68.70 % 70.75 %	27.82 % 26.33 %	3.48 % 2.92 %
Health	17037 16924	11801 12004	4659 4446	577 474	69.27 % 70.93 %	27.35 % 26.27 %	3.39 % 2.80 %
Pets	17285 17373	13102 13413	3653 3525	530 435	75.80 % 77.21 %	21.13 % 20.29 %	3.07 % 2.50 %
Sport & Fitness	17248 17435	12375 12818	4267 4124	606 493	71.75 % 73.52 %	24.74 % 23.65 %	3.51 % 2.83 %
Job & Career	17082 17177	12193 12533	4277 4142	612 502	71.38 % 72.96 %	25.04 % 24.11 %	3.58 % 2.92 %
Dating	17068 16942	11280 11515	5159 4924	629 503	66.09 % 67.97 %	30.23 % 29.06 %	3.69 % 2.97 %
Other	16845 16933	12762 13139	3569 3357	514 437	75.76 % 77.59 %	21.19 % 19.83 %	3.05 % 2.58 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22266 22047	15315 15592	6137 5835	814 620	68.78 % 70.72 %	27.56 % 26.47 %	3.66 % 2.81 %
Outlook Mail	22185 22218	15468 15905	5932 5671	785 642	69.72 % 71.59 %	26.74 % 25.52 %	3.54 % 2.89 %
Yahoo Mail	22773 22074	16600 16477	5440 5001	733 596	72.89 % 74.64 %	23.89 % 22.66 %	3.22 % 2.70 %
AOL Mail	22211 22549	16183 16803	5289 5121	739 625	72.86 % 74.52 %	23.81 % 22.71 %	3.33 % 2.77 %
Mail.com	21414 22473	15941 16955	4797 4897	676 621	74.44 % 75.45 %	22.40 % 21.79 %	3.16 % 2.76 %
Yandex Mail	21568 22284	15407 16318	5408 5343	753 623	71.43 % 73.23 %	25.07 % 23.98 %	3.49 % 2.80 %
GMX Mail	22685 22092	16406 16429	5547 5102	732 561	72.32 % 74.37 %	24.45 % 23.09 %	3.23 % 2.54 %
Zoho Mail	22923 22582	17022 17228	5178 4785	723 569	74.26 % 76.29 %	22.59 % 21.19 %	3.15 % 2.52 %
ProtonMail	22211 22139	16394 16770	5136 4820	681 549	73.81 % 75.75 %	23.12 % 21.77 %	3.07 % 2.48 %
Custom Mail	22615 21700	17184 16883	4743 4273	688 544	75.98 % 77.80 %	20.97 % 19.69 %	3.04 % 2.51 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.