ConvertKit and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
257.092 256.322	190.154 193.786	58.360 55.339	8.578 7.197

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
73.96 % 75.60 %	22.70 % 21.59 %	3.34 % 2.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19849 19868	15382 15706	3864 3691	603 471	77.50 % 79.05 %	19.47 % 18.58 %	3.04 % 2.37 %
Elektronics	19992 19474	14829 14814	4514 4127	649 533	74.17 % 76.07 %	22.58 % 21.19 %	3.25 % 2.74 %
Entertainment	19623 19474	14460 14678	4500 4229	663 567	73.69 % 75.37 %	22.93 % 21.72 %	3.38 % 2.91 %
Cosmetics & Beauty	20026 19909	14777 14981	4587 4340	662 588	73.79 % 75.25 %	22.91 % 21.80 %	3.31 % 2.95 %
Food & Drink	19963 20132	15347 15808	3998 3812	618 512	76.88 % 78.52 %	20.03 % 18.94 %	3.10 % 2.54 %
Home & Garden	19561 19628	15150 15507	3814 3634	597 487	77.45 % 79.00 %	19.50 % 18.51 %	3.05 % 2.48 %
Finance	19742 19420	13856 14003	5185 4812	701 605	70.19 % 72.11 %	26.26 % 24.78 %	3.55 % 3.12 %
Health	19707 19516	13957 14106	5062 4812	688 598	70.82 % 72.28 %	25.69 % 24.66 %	3.49 % 3.06 %
Pets	19891 19882	15277 15548	3992 3827	622 507	76.80 % 78.20 %	20.07 % 19.25 %	3.13 % 2.55 %
Sport & Fitness	19888 20003	14528 14936	4655 4495	705 572	73.05 % 74.67 %	23.41 % 22.47 %	3.54 % 2.86 %
Job & Career	19729 19805	14300 14670	4707 4541	722 594	72.48 % 74.07 %	23.86 % 22.93 %	3.66 % 3.00 %
Dating	19660 19510	13346 13570	5573 5320	741 620	67.88 % 69.55 %	28.35 % 27.27 %	3.77 % 3.18 %
Other	19461 19701	14945 15459	3909 3699	607 543	76.79 % 78.47 %	20.09 % 18.78 %	3.12 % 2.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	25658 25554	18051 18433	6670 6361	937 760	70.35 % 72.13 %	26.00 % 24.89 %	3.65 % 2.97 %
Outlook Mail	25567 25547	18176 18605	6454 6164	937 778	71.09 % 72.83 %	25.24 % 24.13 %	3.66 % 3.05 %
Yahoo Mail	26336 25353	19494 19175	5964 5460	878 718	74.02 % 75.63 %	22.65 % 21.54 %	3.33 % 2.83 %
AOL Mail	25702 26010	19030 19651	5803 5601	869 758	74.04 % 75.55 %	22.58 % 21.53 %	3.38 % 2.91 %
Mail.com	24863 25834	18804 19780	5263 5332	796 722	75.63 % 76.57 %	21.17 % 20.64 %	3.20 % 2.79 %
Yandex Mail	24880 25649	18072 19038	5928 5842	880 769	72.64 % 74.23 %	23.83 % 22.78 %	3.54 % 3.00 %
GMX Mail	26029 25557	19222 19368	5972 5514	835 675	73.85 % 75.78 %	22.94 % 21.58 %	3.21 % 2.64 %
Zoho Mail	26359 26006	19907 20109	5609 5194	843 703	75.52 % 77.32 %	21.28 % 19.97 %	3.20 % 2.70 %
ProtonMail	25627 25537	19285 19674	5544 5197	798 666	75.25 % 77.04 %	21.63 % 20.35 %	3.11 % 2.61 %
Custom Mail	26071 25275	20113 19953	5153 4674	805 648	77.15 % 78.94 %	19.77 % 18.49 %	3.09 % 2.56 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.