ConvertKit and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
380.617 378.801	290.653 295.673	76.359 71.456	13.605 11.672

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.36 % 78.05 %	20.06 % 18.86 %	3.57 % 3.08 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29292 29235	23283 23744	5058 4744	951 747	79.49 % 81.22 %	17.27 % 16.23 %	3.25 % 2.56 %
Elektronics	29269 28959	22517 22830	5777 5288	975 841	76.93 % 78.84 %	19.74 % 18.26 %	3.33 % 2.90 %
Entertainment	29148 29073	22185 22640	5897 5506	1066 927	76.11 % 77.87 %	20.23 % 18.94 %	3.66 % 3.19 %
Cosmetics & Beauty	29429 29135	22405 22657	5964 5552	1060 926	76.13 % 77.77 %	20.27 % 19.06 %	3.60 % 3.18 %
Food & Drink	29332 29650	23201 23931	5166 4879	965 840	79.10 % 80.71 %	17.61 % 16.46 %	3.29 % 2.83 %
Home & Garden	29177 29144	23194 23655	5039 4696	944 793	79.49 % 81.17 %	17.27 % 16.11 %	3.24 % 2.72 %
Finance	29193 28797	21275 21533	6753 6250	1165 1014	72.88 % 74.78 %	23.13 % 21.70 %	3.99 % 3.52 %
Health	29361 28918	21679 21829	6578 6147	1104 942	73.84 % 75.49 %	22.40 % 21.26 %	3.76 % 3.26 %
Pets	29421 29306	23161 23500	5297 4978	963 828	78.72 % 80.19 %	18.00 % 16.99 %	3.27 % 2.83 %
Sport & Fitness	29431 29330	22147 22578	6159 5829	1125 923	75.25 % 76.98 %	20.93 % 19.87 %	3.82 % 3.15 %
Job & Career	29321 29334	21871 22363	6296 5989	1154 982	74.59 % 76.24 %	21.47 % 20.42 %	3.94 % 3.35 %
Dating	29262 28941	20922 21117	7162 6769	1178 1055	71.50 % 72.97 %	24.48 % 23.39 %	4.03 % 3.65 %
Other	28981 28979	22813 23296	5213 4829	955 854	78.72 % 80.39 %	17.99 % 16.66 %	3.30 % 2.95 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	37909 37780	27757 28329	8684 8182	1468 1269	73.22 % 74.98 %	22.91 % 21.66 %	3.87 % 3.36 %
Outlook Mail	37623 37973	27705 28645	8425 8014	1493 1314	73.64 % 75.44 %	22.39 % 21.10 %	3.97 % 3.46 %
Yahoo Mail	38693 37568	29475 29218	7847 7158	1371 1192	76.18 % 77.77 %	20.28 % 19.05 %	3.54 % 3.17 %
AOL Mail	38076 38217	28963 29689	7710 7300	1403 1228	76.07 % 77.69 %	20.25 % 19.10 %	3.68 % 3.21 %
Mail.com	37242 38119	28912 30052	7031 6921	1299 1146	77.63 % 78.84 %	18.88 % 18.16 %	3.49 % 3.01 %
Yandex Mail	37431 37803	28002 28872	7962 7663	1467 1268	74.81 % 76.37 %	21.27 % 20.27 %	3.92 % 3.35 %
GMX Mail	38430 37869	29468 29796	7626 6975	1336 1098	76.68 % 78.68 %	19.84 % 18.42 %	3.48 % 2.90 %
Zoho Mail	38728 38229	30132 30444	7259 6665	1337 1120	77.80 % 79.64 %	18.74 % 17.43 %	3.45 % 2.93 %
ProtonMail	38024 37762	29701 30187	7112 6546	1211 1029	78.11 % 79.94 %	18.70 % 17.33 %	3.18 % 2.72 %
Custom Mail	38461 37481	30538 30441	6703 6032	1220 1008	79.40 % 81.22 %	17.43 % 16.09 %	3.17 % 2.69 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.