HubSpot and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
347.339 344.496	269.241 267.159	67.784 66.927	10.314 10.410

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.52 % 77.55 %	19.52 % 19.43 %	2.97 % 3.02 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26728 26583	21600 21465	4428 4449	700 669	80.81 % 80.75 %	16.57 % 16.74 %	2.62 % 2.52 %
Elektronics	26882 26418	20997 20695	5145 4973	740 750	78.11 % 78.34 %	19.14 % 18.82 %	2.75 % 2.84 %
Entertainment	26649 26430	20555 20440	5230 5156	864 834	77.13 % 77.34 %	19.63 % 19.51 %	3.24 % 3.16 %
Cosmetics & Beauty	27009 26610	20880 20553	5311 5216	818 841	77.31 % 77.24 %	19.66 % 19.60 %	3.03 % 3.16 %
Food & Drink	26574 26973	21434 21654	4413 4583	727 736	80.66 % 80.28 %	16.61 % 16.99 %	2.74 % 2.73 %
Home & Garden	26845 26500	21688 21398	4438 4398	719 704	80.79 % 80.75 %	16.53 % 16.60 %	2.68 % 2.66 %
Finance	26741 26066	19795 19337	6085 5830	861 899	74.02 % 74.18 %	22.76 % 22.37 %	3.22 % 3.45 %
Health	26315 26285	19733 19660	5764 5774	818 851	74.99 % 74.80 %	21.90 % 21.97 %	3.11 % 3.24 %
Pets	26905 26716	21428 21321	4727 4662	750 733	79.64 % 79.81 %	17.57 % 17.45 %	2.79 % 2.74 %
Sport & Fitness	26789 26661	20482 20385	5469 5446	838 830	76.46 % 76.46 %	20.42 % 20.43 %	3.13 % 3.11 %
Job & Career	26454 26635	20071 20183	5500 5578	883 874	75.87 % 75.78 %	20.79 % 20.94 %	3.34 % 3.28 %
Dating	26814 26251	19290 18970	6650 6355	874 926	71.94 % 72.26 %	24.80 % 24.21 %	3.26 % 3.53 %
Other	26634 26368	21288 21098	4624 4507	722 763	79.93 % 80.01 %	17.36 % 17.09 %	2.71 % 2.89 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	35037 34393	25875 25587	8004 7671	1158 1135	73.85 % 74.40 %	22.84 % 22.30 %	3.31 % 3.30 %
Outlook Mail	35163 34408	26211 25757	7770 7492	1182 1159	74.54 % 74.86 %	22.10 % 21.77 %	3.36 % 3.37 %
Yahoo Mail	34752 34187	26905 26436	6795 6686	1052 1065	77.42 % 77.33 %	19.55 % 19.56 %	3.03 % 3.12 %
AOL Mail	34522 34845	26770 26917	6737 6833	1015 1095	77.54 % 77.25 %	19.52 % 19.61 %	2.94 % 3.14 %
Mail.com	34693 34642	27256 27156	6423 6473	1014 1013	78.56 % 78.39 %	18.51 % 18.69 %	2.92 % 2.92 %
Yandex Mail	34958 34420	26483 26130	7331 7156	1144 1134	75.76 % 75.92 %	20.97 % 20.79 %	3.27 % 3.29 %
GMX Mail	34950 34400	27211 26860	6775 6560	964 980	77.86 % 78.08 %	19.38 % 19.07 %	2.76 % 2.85 %
Zoho Mail	34298 34810	27255 27568	6084 6249	959 993	79.47 % 79.20 %	17.74 % 17.95 %	2.80 % 2.85 %
ProtonMail	34544 34332	27509 27249	6135 6167	900 916	79.63 % 79.37 %	17.76 % 17.96 %	2.61 % 2.67 %
Custom Mail	34422 34059	27766 27499	5730 5640	926 920	80.66 % 80.74 %	16.65 % 16.56 %	2.69 % 2.70 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.