HubSpot and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
313.101 310.389	240.751 238.860	63.256 62.401	9.094 9.128

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.89 % 76.96 %	20.20 % 20.10 %	2.90 % 2.94 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	24022 24010	19290 19258	4119 4159	613 593	80.30 % 80.21 %	17.15 % 17.32 %	2.55 % 2.47 %
Elektronics	24266 23668	18795 18378	4819 4639	652 651	77.45 % 77.65 %	19.86 % 19.60 %	2.69 % 2.75 %
Entertainment	24109 23760	18466 18249	4891 4801	752 710	76.59 % 76.81 %	20.29 % 20.21 %	3.12 % 2.99 %
Cosmetics & Beauty	24369 23989	18711 18377	4958 4867	700 745	76.78 % 76.61 %	20.35 % 20.29 %	2.87 % 3.11 %
Food & Drink	23954 24322	19192 19397	4111 4280	651 645	80.12 % 79.75 %	17.16 % 17.60 %	2.72 % 2.65 %
Home & Garden	24134 23882	19360 19155	4134 4100	640 627	80.22 % 80.21 %	17.13 % 17.17 %	2.65 % 2.63 %
Finance	24121 23514	17689 17294	5681 5436	751 784	73.33 % 73.55 %	23.55 % 23.12 %	3.11 % 3.33 %
Health	23737 23618	17619 17463	5401 5395	717 760	74.23 % 73.94 %	22.75 % 22.84 %	3.02 % 3.22 %
Pets	24324 24060	19249 19082	4410 4338	665 640	79.14 % 79.31 %	18.13 % 18.03 %	2.73 % 2.66 %
Sport & Fitness	24081 24101	18255 18301	5087 5075	739 725	75.81 % 75.93 %	21.12 % 21.06 %	3.07 % 3.01 %
Job & Career	23812 24097	17938 18141	5100 5185	774 771	75.33 % 75.28 %	21.42 % 21.52 %	3.25 % 3.20 %
Dating	24170 23633	17138 16884	6245 5943	787 806	70.91 % 71.44 %	25.84 % 25.15 %	3.26 % 3.41 %
Other	24002 23735	19049 18881	4300 4183	653 671	79.36 % 79.55 %	17.92 % 17.62 %	2.72 % 2.83 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	31608 30961	23112 22815	7482 7158	1014 988	73.12 % 73.69 %	23.67 % 23.12 %	3.21 % 3.19 %
Outlook Mail	31764 31045	23462 23053	7257 6987	1045 1005	73.86 % 74.26 %	22.85 % 22.51 %	3.29 % 3.24 %
Yahoo Mail	31322 30795	24070 23656	6319 6211	933 928	76.85 % 76.82 %	20.17 % 20.17 %	2.98 % 3.01 %
AOL Mail	31125 31277	23986 24000	6261 6329	878 948	77.06 % 76.73 %	20.12 % 20.24 %	2.82 % 3.03 %
Mail.com	31119 31252	24286 24334	5955 6029	878 889	78.04 % 77.86 %	19.14 % 19.29 %	2.82 % 2.84 %
Yandex Mail	31600 31000	23756 23366	6830 6640	1014 994	75.18 % 75.37 %	21.61 % 21.42 %	3.21 % 3.21 %
GMX Mail	31556 31002	24327 23992	6376 6154	853 856	77.09 % 77.39 %	20.21 % 19.85 %	2.70 % 2.76 %
Zoho Mail	30884 31416	24363 24701	5676 5836	845 879	78.89 % 78.63 %	18.38 % 18.58 %	2.74 % 2.80 %
ProtonMail	31110 30967	24546 24343	5754 5793	810 831	78.90 % 78.61 %	18.50 % 18.71 %	2.60 % 2.68 %
Custom Mail	31013 30674	24843 24600	5346 5264	824 810	80.11 % 80.20 %	17.24 % 17.16 %	2.66 % 2.64 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.