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HubSpot and Rapidmail Email Deliverability Comparison

  HubSpot
  Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for HubSpot.

Emails Sent Emails Inbox Emails Spam Emails Lost
  182.726
  181.189
  131.966
  131.308
  46.214
  45.445
  4.546
  4.436

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats HubSpot in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.22 %
  72.47 %
  25.29 %
  25.08 %
  2.49 %
  2.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14065
  14019
  10728
  10682
  3017
  3036
  320
  301
  76.27 %
  76.20 %
  21.45 %
  21.66 %
  2.28 %
  2.15 %
Elektronics
  14212
  13588
  10296
  9875
  3586
  3400
  330
  313
  72.45 %
  72.67 %
  25.23 %
  25.02 %
  2.32 %
  2.30 %
Entertainment
  13941
  13706
  10000
  9921
  3557
  3453
  384
  332
  71.73 %
  72.38 %
  25.51 %
  25.19 %
  2.75 %
  2.42 %
Cosmetics & Beauty
  14120
  13950
  10165
  10030
  3607
  3560
  348
  360
  71.99 %
  71.90 %
  25.55 %
  25.52 %
  2.46 %
  2.58 %
Food & Drink
  13870
  14423
  10535
  10921
  2991
  3168
  344
  334
  75.96 %
  75.72 %
  21.56 %
  21.96 %
  2.48 %
  2.32 %
Home & Garden
  14117
  13914
  10766
  10631
  3026
  2985
  325
  298
  76.26 %
  76.41 %
  21.44 %
  21.45 %
  2.30 %
  2.14 %
Finance
  14134
  13656
  9616
  9348
  4155
  3938
  363
  370
  68.03 %
  68.45 %
  29.40 %
  28.84 %
  2.57 %
  2.71 %
Health
  13694
  13866
  9372
  9505
  3983
  4011
  339
  350
  68.44 %
  68.55 %
  29.09 %
  28.93 %
  2.48 %
  2.52 %
Pets
  14350
  14219
  10827
  10753
  3201
  3138
  322
  328
  75.45 %
  75.62 %
  22.31 %
  22.07 %
  2.24 %
  2.31 %
Sport & Fitness
  14016
  14250
  9979
  10223
  3658
  3664
  379
  363
  71.20 %
  71.74 %
  26.10 %
  25.71 %
  2.70 %
  2.55 %
Job & Career
  13846
  14027
  9854
  9990
  3597
  3665
  395
  372
  71.17 %
  71.22 %
  25.98 %
  26.13 %
  2.85 %
  2.65 %
Dating
  14292
  13825
  9175
  9001
  4743
  4455
  374
  369
  64.20 %
  65.11 %
  33.19 %
  32.22 %
  2.62 %
  2.67 %
Other
  14069
  13746
  10653
  10428
  3093
  2972
  323
  346
  75.72 %
  75.86 %
  21.98 %
  21.62 %
  2.30 %
  2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than HubSpot.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18601
  18001
  12569
  12306
  5552
  5232
  480
  463
  67.57 %
  68.36 %
  29.85 %
  29.07 %
  2.58 %
  2.57 %
Outlook Mail
  18679
  18098
  12864
  12579
  5320
  5056
  495
  463
  68.87 %
  69.50 %
  28.48 %
  27.94 %
  2.65 %
  2.56 %
Yahoo Mail
  18305
  17898
  13281
  13037
  4531
  4417
  493
  444
  72.55 %
  72.84 %
  24.75 %
  24.68 %
  2.69 %
  2.48 %
AOL Mail
  18094
  18442
  13199
  13424
  4461
  4552
  434
  466
  72.95 %
  72.79 %
  24.65 %
  24.68 %
  2.40 %
  2.53 %
Mail.com
  18195
  18472
  13465
  13628
  4302
  4376
  428
  468
  74.00 %
  73.78 %
  23.64 %
  23.69 %
  2.35 %
  2.53 %
Yandex Mail
  18459
  18145
  13097
  12943
  4877
  4732
  485
  470
  70.95 %
  71.33 %
  26.42 %
  26.08 %
  2.63 %
  2.59 %
GMX Mail
  18489
  17944
  13211
  12940
  4836
  4604
  442
  400
  71.45 %
  72.11 %
  26.16 %
  25.66 %
  2.39 %
  2.23 %
Zoho Mail
  17985
  18453
  13378
  13739
  4163
  4291
  444
  423
  74.38 %
  74.45 %
  23.15 %
  23.25 %
  2.47 %
  2.29 %
ProtonMail
  17947
  18083
  13241
  13301
  4292
  4363
  414
  419
  73.78 %
  73.56 %
  23.91 %
  24.13 %
  2.31 %
  2.32 %
Custom Mail
  17972
  17653
  13661
  13411
  3880
  3822
  431
  420
  76.01 %
  75.97 %
  21.59 %
  21.65 %
  2.40 %
  2.38 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.