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Mailify and SendPulse Email Deliverability Comparison

  Mailify
  SendPulse

In this comparison, the deliverability of Mailify and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for SendPulse.

Emails Sent Emails Inbox Emails Spam Emails Lost
  372.673
  374.260
  286.036
  279.963
  74.131
  80.862
  12.506
  13.435

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats SendPulse in this comparison.

Inbox (%) Spam (%) Lost (%)
  76.75 %
  74.80 %
  19.89 %
  21.61 %
  3.36 %
  3.59 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  28182
  29365
  22513
  22822
  4842
  5573
  827
  970
  79.88 %
  77.72 %
  17.18 %
  18.98 %
  2.93 %
  3.30 %
Elektronics
  29115
  28836
  22589
  21703
  5656
  6120
  870
  1013
  77.59 %
  75.26 %
  19.43 %
  21.22 %
  2.99 %
  3.51 %
Entertainment
  28523
  29172
  21884
  21746
  5665
  6412
  974
  1014
  76.72 %
  74.54 %
  19.86 %
  21.98 %
  3.41 %
  3.48 %
Cosmetics & Beauty
  28926
  28335
  22225
  21178
  5784
  6101
  917
  1056
  76.83 %
  74.74 %
  20.00 %
  21.53 %
  3.17 %
  3.73 %
Food & Drink
  28903
  28618
  23092
  22246
  4941
  5415
  870
  957
  79.89 %
  77.73 %
  17.10 %
  18.92 %
  3.01 %
  3.34 %
Home & Garden
  28652
  28688
  22869
  22345
  4924
  5420
  859
  923
  79.82 %
  77.89 %
  17.19 %
  18.89 %
  3.00 %
  3.22 %
Finance
  28770
  28655
  21035
  20542
  6646
  7067
  1089
  1046
  73.11 %
  71.69 %
  23.10 %
  24.66 %
  3.79 %
  3.65 %
Health
  28413
  28725
  21131
  20747
  6262
  6890
  1020
  1088
  74.37 %
  72.23 %
  22.04 %
  23.99 %
  3.59 %
  3.79 %
Pets
  28784
  28852
  22668
  22198
  5153
  5621
  963
  1033
  78.75 %
  76.94 %
  17.90 %
  19.48 %
  3.35 %
  3.58 %
Sport & Fitness
  28185
  28532
  21405
  21023
  5824
  6362
  956
  1147
  75.94 %
  73.68 %
  20.66 %
  22.30 %
  3.39 %
  4.02 %
Job & Career
  28815
  28563
  21488
  20862
  6217
  6608
  1110
  1093
  74.57 %
  73.04 %
  21.58 %
  23.13 %
  3.85 %
  3.83 %
Dating
  28863
  28793
  20645
  20145
  7114
  7494
  1104
  1154
  71.53 %
  69.96 %
  24.65 %
  26.03 %
  3.82 %
  4.01 %
Other
  28542
  29126
  22492
  22406
  5103
  5779
  947
  941
  78.80 %
  76.93 %
  17.88 %
  19.84 %
  3.32 %
  3.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than SendPulse.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  37690
  38204
  27662
  27337
  8657
  9445
  1371
  1422
  73.39 %
  71.56 %
  22.97 %
  24.72 %
  3.64 %
  3.72 %
Outlook Mail
  37211
  37490
  27525
  27079
  8276
  8948
  1410
  1463
  73.97 %
  72.23 %
  22.24 %
  23.87 %
  3.79 %
  3.90 %
Yahoo Mail
  37697
  37353
  28867
  27928
  7553
  8091
  1277
  1334
  76.58 %
  74.77 %
  20.04 %
  21.66 %
  3.39 %
  3.57 %
AOL Mail
  37472
  37237
  28640
  27743
  7488
  8086
  1344
  1408
  76.43 %
  74.50 %
  19.98 %
  21.71 %
  3.59 %
  3.78 %
Mail.com
  37090
  37271
  28772
  28267
  7038
  7677
  1280
  1327
  77.57 %
  75.84 %
  18.98 %
  20.60 %
  3.45 %
  3.56 %
Yandex Mail
  36672
  37668
  27549
  27535
  7789
  8679
  1334
  1454
  75.12 %
  73.10 %
  21.24 %
  23.04 %
  3.64 %
  3.86 %
GMX Mail
  36989
  37336
  28672
  28119
  7165
  7932
  1152
  1285
  77.51 %
  75.31 %
  19.37 %
  21.24 %
  3.11 %
  3.44 %
Zoho Mail
  37044
  37248
  29140
  28590
  6776
  7426
  1128
  1232
  78.66 %
  76.76 %
  18.29 %
  19.94 %
  3.05 %
  3.31 %
ProtonMail
  37841
  37101
  29702
  28422
  7017
  7448
  1122
  1231
  78.49 %
  76.61 %
  18.54 %
  20.07 %
  2.97 %
  3.32 %
Custom Mail
  36967
  37352
  29507
  28943
  6372
  7130
  1088
  1279
  79.82 %
  77.49 %
  17.24 %
  19.09 %
  2.94 %
  3.42 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.