Mailify and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of Mailify and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.150 395.006	302.866 296.087	76.964 84.508	13.320 14.411

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.04 % 74.96 %	19.58 % 21.39 %	3.39 % 3.65 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29688 30886	23784 24047	5024 5810	880 1029	80.11 % 77.86 %	16.92 % 18.81 %	2.96 % 3.33 %
Elektronics	30694 30465	23911 22974	5854 6392	929 1099	77.90 % 75.41 %	19.07 % 20.98 %	3.03 % 3.61 %
Entertainment	30167 30871	23222 23066	5902 6708	1043 1097	76.98 % 74.72 %	19.56 % 21.73 %	3.46 % 3.55 %
Cosmetics & Beauty	30530 30001	23551 22468	6004 6397	975 1136	77.14 % 74.89 %	19.67 % 21.32 %	3.19 % 3.79 %
Food & Drink	30519 30264	24459 23551	5133 5678	927 1035	80.14 % 77.82 %	16.82 % 18.76 %	3.04 % 3.42 %
Home & Garden	30222 30270	24200 23618	5111 5669	911 983	80.07 % 78.02 %	16.91 % 18.73 %	3.01 % 3.25 %
Finance	30341 30262	22294 21744	6899 7385	1148 1133	73.48 % 71.85 %	22.74 % 24.40 %	3.78 % 3.74 %
Health	29945 30256	22376 21930	6489 7174	1080 1152	74.72 % 72.48 %	21.67 % 23.71 %	3.61 % 3.81 %
Pets	30312 30407	23940 23426	5353 5881	1019 1100	78.98 % 77.04 %	17.66 % 19.34 %	3.36 % 3.62 %
Sport & Fitness	29754 30132	22668 22251	6059 6660	1027 1221	76.18 % 73.85 %	20.36 % 22.10 %	3.45 % 4.05 %
Job & Career	30434 30162	22773 22078	6473 6918	1188 1166	74.83 % 73.20 %	21.27 % 22.94 %	3.90 % 3.87 %
Dating	30388 30383	21850 21333	7353 7806	1185 1244	71.90 % 70.21 %	24.20 % 25.69 %	3.90 % 4.09 %
Other	30156 30647	23838 23601	5310 6030	1008 1016	79.05 % 77.01 %	17.61 % 19.68 %	3.34 % 3.32 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39832 40269	29370 28906	8994 9844	1468 1519	73.73 % 71.78 %	22.58 % 24.45 %	3.69 % 3.77 %
Outlook Mail	39308 39601	29211 28668	8600 9360	1497 1573	74.31 % 72.39 %	21.88 % 23.64 %	3.81 % 3.97 %
Yahoo Mail	39728 39443	30512 29535	7852 8473	1364 1435	76.80 % 74.88 %	19.76 % 21.48 %	3.43 % 3.64 %
AOL Mail	39483 39306	30274 29307	7780 8467	1429 1532	76.68 % 74.56 %	19.70 % 21.54 %	3.62 % 3.90 %
Mail.com	39166 39390	30496 29936	7320 8048	1350 1406	77.86 % 76.00 %	18.69 % 20.43 %	3.45 % 3.57 %
Yandex Mail	38650 39649	29125 29048	8096 9058	1429 1543	75.36 % 73.26 %	20.95 % 22.85 %	3.70 % 3.89 %
GMX Mail	39013 39420	30376 29756	7420 8273	1217 1391	77.86 % 75.48 %	19.02 % 20.99 %	3.12 % 3.53 %
Zoho Mail	38996 39320	30789 30242	7018 7760	1189 1318	78.95 % 76.91 %	18.00 % 19.74 %	3.05 % 3.35 %
ProtonMail	39917 39169	31451 30069	7261 7769	1205 1331	78.79 % 76.77 %	18.19 % 19.83 %	3.02 % 3.40 %
Custom Mail	39057 39439	31262 30620	6623 7456	1172 1363	80.04 % 77.64 %	16.96 % 18.91 %	3.00 % 3.46 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.