Sign In
Language

SendInBlue and SendPulse Email Deliverability Comparison

  SendInBlue
  SendPulse

In this comparison, the deliverability of SendInBlue and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendInBlue.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.770
  251.307
  181.359
  183.828
  60.618
  59.684
  8.793
  7.795

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendInBlue in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.32 %
  73.15 %
  24.17 %
  23.75 %
  3.51 %
  3.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19330
  19728
  14674
  15104
  4026
  4081
  630
  543
  75.91 %
  76.56 %
  20.83 %
  20.69 %
  3.26 %
  2.75 %
Elektronics
  19256
  19419
  14028
  14235
  4588
  4580
  640
  604
  72.85 %
  73.30 %
  23.83 %
  23.59 %
  3.32 %
  3.11 %
Entertainment
  19383
  19862
  13883
  14476
  4791
  4789
  709
  597
  71.62 %
  72.88 %
  24.72 %
  24.11 %
  3.66 %
  3.01 %
Cosmetics & Beauty
  19262
  18895
  13852
  13837
  4689
  4471
  721
  587
  71.91 %
  73.23 %
  24.34 %
  23.66 %
  3.74 %
  3.11 %
Food & Drink
  19914
  19209
  15015
  14679
  4265
  3971
  634
  559
  75.40 %
  76.42 %
  21.42 %
  20.67 %
  3.18 %
  2.91 %
Home & Garden
  19536
  19184
  14787
  14667
  4137
  3968
  612
  549
  75.69 %
  76.45 %
  21.18 %
  20.68 %
  3.13 %
  2.86 %
Finance
  19209
  19313
  13199
  13422
  5272
  5272
  738
  619
  68.71 %
  69.50 %
  27.45 %
  27.30 %
  3.84 %
  3.21 %
Health
  19197
  19326
  13237
  13496
  5255
  5187
  705
  643
  68.95 %
  69.83 %
  27.37 %
  26.84 %
  3.67 %
  3.33 %
Pets
  19407
  19400
  14558
  14719
  4222
  4083
  627
  598
  75.01 %
  75.87 %
  21.76 %
  21.05 %
  3.23 %
  3.08 %
Sport & Fitness
  18861
  18847
  13543
  13618
  4618
  4587
  700
  642
  71.80 %
  72.26 %
  24.48 %
  24.34 %
  3.71 %
  3.41 %
Job & Career
  19053
  19073
  13495
  13657
  4854
  4788
  704
  628
  70.83 %
  71.60 %
  25.48 %
  25.10 %
  3.69 %
  3.29 %
Dating
  19151
  19213
  12686
  12897
  5739
  5638
  726
  678
  66.24 %
  67.13 %
  29.97 %
  29.34 %
  3.79 %
  3.53 %
Other
  19211
  19838
  14402
  15021
  4162
  4269
  647
  548
  74.97 %
  75.72 %
  21.66 %
  21.52 %
  3.37 %
  2.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than SendInBlue.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25876
  25832
  17674
  17873
  7250
  7110
  952
  849
  68.30 %
  69.19 %
  28.02 %
  27.52 %
  3.68 %
  3.29 %
Outlook Mail
  24410
  25406
  17082
  17915
  6425
  6668
  903
  823
  69.98 %
  70.51 %
  26.32 %
  26.25 %
  3.70 %
  3.24 %
Yahoo Mail
  24655
  24998
  17909
  18338
  5862
  5880
  884
  780
  72.64 %
  73.36 %
  23.78 %
  23.52 %
  3.59 %
  3.12 %
AOL Mail
  25530
  25050
  18364
  18341
  6218
  5886
  948
  823
  71.93 %
  73.22 %
  24.36 %
  23.50 %
  3.71 %
  3.29 %
Mail.com
  25223
  24995
  18567
  18633
  5802
  5601
  854
  761
  73.61 %
  74.55 %
  23.00 %
  22.41 %
  3.39 %
  3.04 %
Yandex Mail
  24896
  25166
  17630
  18034
  6350
  6278
  916
  854
  70.81 %
  71.66 %
  25.51 %
  24.95 %
  3.68 %
  3.39 %
GMX Mail
  24852
  24919
  18045
  18238
  6002
  5948
  805
  733
  72.61 %
  73.19 %
  24.15 %
  23.87 %
  3.24 %
  2.94 %
Zoho Mail
  24884
  25029
  18486
  18845
  5565
  5474
  833
  710
  74.29 %
  75.29 %
  22.36 %
  21.87 %
  3.35 %
  2.84 %
ProtonMail
  25162
  24779
  18511
  18493
  5806
  5574
  845
  712
  73.57 %
  74.63 %
  23.07 %
  22.49 %
  3.36 %
  2.87 %
Custom Mail
  25282
  25133
  19091
  19118
  5338
  5265
  853
  750
  75.51 %
  76.07 %
  21.11 %
  20.95 %
  3.37 %
  2.98 %

Compare SendInBlue with other providers

Compare the email deliverability of SendInBlue with other providers.