SendInBlue and SendPulse Email Deliverability Comparison
In this comparison, the deliverability of SendInBlue and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
284.660
285.534
|
208.766
210.501
|
65.694
65.635
|
10.200
9.398
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.34 %
73.72 %
|
23.08 %
22.99 %
|
3.58 %
3.29 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21937
22499
|
16844
17300
|
4368
4512
|
725
687
|
76.78 %
76.89 %
|
19.91 %
20.05 %
|
3.30 %
3.05 %
|
Elektronics |
21878
21980
|
16165
16265
|
4957
4998
|
756
717
|
73.89 %
74.00 %
|
22.66 %
22.74 %
|
3.46 %
3.26 %
|
Entertainment |
22002
22445
|
16025
16499
|
5186
5246
|
791
700
|
72.83 %
73.51 %
|
23.57 %
23.37 %
|
3.60 %
3.12 %
|
Cosmetics & Beauty |
21887
21602
|
15959
15933
|
5087
4943
|
841
726
|
72.92 %
73.76 %
|
23.24 %
22.88 %
|
3.84 %
3.36 %
|
Food & Drink |
22459
21764
|
17139
16717
|
4598
4368
|
722
679
|
76.31 %
76.81 %
|
20.47 %
20.07 %
|
3.21 %
3.12 %
|
Home & Garden |
22188
21891
|
17003
16836
|
4482
4386
|
703
669
|
76.63 %
76.91 %
|
20.20 %
20.04 %
|
3.17 %
3.06 %
|
Finance |
21879
21934
|
15276
15397
|
5724
5784
|
879
753
|
69.82 %
70.20 %
|
26.16 %
26.37 %
|
4.02 %
3.43 %
|
Health |
21797
21957
|
15292
15529
|
5668
5666
|
837
762
|
70.16 %
70.72 %
|
26.00 %
25.80 %
|
3.84 %
3.47 %
|
Pets |
22044
21976
|
16716
16749
|
4594
4512
|
734
715
|
75.83 %
76.21 %
|
20.84 %
20.53 %
|
3.33 %
3.25 %
|
Sport & Fitness |
21454
21453
|
15617
15593
|
5036
5072
|
801
788
|
72.79 %
72.68 %
|
23.47 %
23.64 %
|
3.73 %
3.67 %
|
Job & Career |
21689
21665
|
15556
15625
|
5303
5287
|
830
753
|
71.72 %
72.12 %
|
24.45 %
24.40 %
|
3.83 %
3.48 %
|
Dating |
21637
21930
|
14643
14959
|
6164
6166
|
830
805
|
67.68 %
68.21 %
|
28.49 %
28.12 %
|
3.84 %
3.67 %
|
Other |
21809
22438
|
16531
17099
|
4527
4695
|
751
644
|
75.80 %
76.21 %
|
20.76 %
20.92 %
|
3.44 %
2.87 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
29206
29258
|
20288
20474
|
7807
7761
|
1111
1023
|
69.47 %
69.98 %
|
26.73 %
26.53 %
|
3.80 %
3.50 %
|
Outlook Mail |
27782
28757
|
19728
20461
|
6989
7305
|
1065
991
|
71.01 %
71.15 %
|
25.16 %
25.40 %
|
3.83 %
3.45 %
|
Yahoo Mail |
28020
28473
|
20602
21026
|
6396
6509
|
1022
938
|
73.53 %
73.85 %
|
22.83 %
22.86 %
|
3.65 %
3.29 %
|
AOL Mail |
29012
28422
|
21142
20932
|
6767
6502
|
1103
988
|
72.87 %
73.65 %
|
23.32 %
22.88 %
|
3.80 %
3.48 %
|
Mail.com |
28486
28470
|
21231
21343
|
6279
6199
|
976
928
|
74.53 %
74.97 %
|
22.04 %
21.77 %
|
3.43 %
3.26 %
|
Yandex Mail |
28248
28651
|
20270
20651
|
6907
6957
|
1071
1043
|
71.76 %
72.08 %
|
24.45 %
24.28 %
|
3.79 %
3.64 %
|
GMX Mail |
28350
28328
|
20931
20954
|
6481
6496
|
938
878
|
73.83 %
73.97 %
|
22.86 %
22.93 %
|
3.31 %
3.10 %
|
Zoho Mail |
28255
28408
|
21270
21546
|
6025
6013
|
960
849
|
75.28 %
75.84 %
|
21.32 %
21.17 %
|
3.40 %
2.99 %
|
ProtonMail |
28629
28132
|
21391
21184
|
6258
6089
|
980
859
|
74.72 %
75.30 %
|
21.86 %
21.64 %
|
3.42 %
3.05 %
|
Custom Mail |
28672
28635
|
21913
21930
|
5785
5804
|
974
901
|
76.43 %
76.58 %
|
20.18 %
20.27 %
|
3.40 %
3.15 %
|
Compare SendInBlue with other providers
Compare the email deliverability of SendInBlue with other providers.
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- SendInBlue and Constant Contact comparison
- SendInBlue and ConvertKit comparison
- SendInBlue and GetResponse comparison
- SendInBlue and HubSpot comparison
- SendInBlue and Klick-Tipp comparison
- SendInBlue and MailChimp comparison
- SendInBlue and MailerLite comparison
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- SendInBlue and Newsletter2Go comparison
- SendInBlue and Rapidmail comparison
- SendInBlue and SendPulse comparison