SendInBlue and SendPulse Email Deliverability Comparison
In this comparison, the deliverability of SendInBlue and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.173
305.767
|
225.338
226.301
|
68.845
69.155
|
10.990
10.311
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.84 %
74.01 %
|
22.56 %
22.62 %
|
3.60 %
3.37 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23563
24005
|
18204
18513
|
4586
4747
|
773
745
|
77.26 %
77.12 %
|
19.46 %
19.78 %
|
3.28 %
3.10 %
|
Elektronics |
23496
23553
|
17486
17511
|
5193
5258
|
817
784
|
74.42 %
74.35 %
|
22.10 %
22.32 %
|
3.48 %
3.33 %
|
Entertainment |
23498
23961
|
17233
17679
|
5417
5514
|
848
768
|
73.34 %
73.78 %
|
23.05 %
23.01 %
|
3.61 %
3.21 %
|
Cosmetics & Beauty |
23470
23100
|
17232
17103
|
5337
5203
|
901
794
|
73.42 %
74.04 %
|
22.74 %
22.52 %
|
3.84 %
3.44 %
|
Food & Drink |
24019
23281
|
18447
17944
|
4799
4604
|
773
733
|
76.80 %
77.08 %
|
19.98 %
19.78 %
|
3.22 %
3.15 %
|
Home & Garden |
23790
23446
|
18342
18098
|
4694
4625
|
754
723
|
77.10 %
77.19 %
|
19.73 %
19.73 %
|
3.17 %
3.08 %
|
Finance |
23413
23477
|
16468
16575
|
5996
6085
|
949
817
|
70.34 %
70.60 %
|
25.61 %
25.92 %
|
4.05 %
3.48 %
|
Health |
23397
23497
|
16568
16713
|
5929
5946
|
900
838
|
70.81 %
71.13 %
|
25.34 %
25.31 %
|
3.85 %
3.57 %
|
Pets |
23621
23562
|
18002
17994
|
4827
4776
|
792
792
|
76.21 %
76.37 %
|
20.44 %
20.27 %
|
3.35 %
3.36 %
|
Sport & Fitness |
23079
23116
|
16895
16865
|
5305
5376
|
879
875
|
73.21 %
72.96 %
|
22.99 %
23.26 %
|
3.81 %
3.79 %
|
Job & Career |
23279
23213
|
16796
16796
|
5584
5584
|
899
833
|
72.15 %
72.36 %
|
23.99 %
24.06 %
|
3.86 %
3.59 %
|
Dating |
23197
23517
|
15875
16150
|
6429
6478
|
893
889
|
68.44 %
68.67 %
|
27.71 %
27.55 %
|
3.85 %
3.78 %
|
Other |
23351
24039
|
17790
18360
|
4749
4959
|
812
720
|
76.19 %
76.38 %
|
20.34 %
20.63 %
|
3.48 %
3.00 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
31187
31362
|
21829
22081
|
8150
8163
|
1208
1118
|
69.99 %
70.41 %
|
26.13 %
26.03 %
|
3.87 %
3.56 %
|
Outlook Mail |
29773
30751
|
21287
21972
|
7328
7686
|
1158
1093
|
71.50 %
71.45 %
|
24.61 %
24.99 %
|
3.89 %
3.55 %
|
Yahoo Mail |
30099
30483
|
22262
22580
|
6734
6867
|
1103
1036
|
73.96 %
74.07 %
|
22.37 %
22.53 %
|
3.66 %
3.40 %
|
AOL Mail |
31110
30385
|
22831
22444
|
7108
6864
|
1171
1077
|
73.39 %
73.87 %
|
22.85 %
22.59 %
|
3.76 %
3.54 %
|
Mail.com |
30531
30418
|
22890
22881
|
6583
6532
|
1058
1005
|
74.97 %
75.22 %
|
21.56 %
21.47 %
|
3.47 %
3.30 %
|
Yandex Mail |
30309
30698
|
21882
22213
|
7262
7353
|
1165
1132
|
72.20 %
72.36 %
|
23.96 %
23.95 %
|
3.84 %
3.69 %
|
GMX Mail |
30455
30382
|
22672
22586
|
6779
6824
|
1004
972
|
74.44 %
74.34 %
|
22.26 %
22.46 %
|
3.30 %
3.20 %
|
Zoho Mail |
30325
30424
|
22978
23157
|
6312
6337
|
1035
930
|
75.77 %
76.11 %
|
20.81 %
20.83 %
|
3.41 %
3.06 %
|
ProtonMail |
30682
30146
|
23105
22798
|
6530
6399
|
1047
949
|
75.30 %
75.63 %
|
21.28 %
21.23 %
|
3.41 %
3.15 %
|
Custom Mail |
30702
30718
|
23602
23589
|
6059
6130
|
1041
999
|
76.87 %
76.79 %
|
19.73 %
19.96 %
|
3.39 %
3.25 %
|
Compare SendInBlue with other providers
Compare the email deliverability of SendInBlue with other providers.
- SendInBlue and ActiveCampaign comparison
- SendInBlue and AWeber comparison
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- SendInBlue and Clever Elements comparison
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- SendInBlue and Constant Contact comparison
- SendInBlue and ConvertKit comparison
- SendInBlue and GetResponse comparison
- SendInBlue and HubSpot comparison
- SendInBlue and Klick-Tipp comparison
- SendInBlue and MailChimp comparison
- SendInBlue and MailerLite comparison
- SendInBlue and Mailify comparison
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- SendInBlue and Newsletter2Go comparison
- SendInBlue and Rapidmail comparison
- SendInBlue and SendPulse comparison