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ActiveCampaign Email Deliverability Report for the year 2023

In this email deliverability report for ActiveCampaign (2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ActiveCampaign and other providers comparison

A total of 75.009 emails were sent with ActiveCampaign. A total of 64.127 emails were delivered to the recipient's main mailbox. Of all emails sent, 8.510 emails ended up in the spam folder. 2.372 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 74.96964.157
(85.58 %)
8.403
(11.21 %)
2.409
(3.21 %)
ActiveCampaign 75.00964.127
(85.49 %)
8.510
(11.35 %)
2.372
(3.16 %)
CampaignMonitor 75.42763.845
(84.64 %)
9.051
(12.00 %)
2.531
(3.36 %)
Mailjet 74.96163.202
(84.31 %)
9.249
(12.34 %)
2.510
(3.35 %)
Klick-Tipp 74.38062.698
(84.29 %)
9.175
(12.34 %)
2.507
(3.37 %)
CleverReach 74.92963.055
(84.15 %)
9.321
(12.44 %)
2.553
(3.41 %)
HubSpot 75.35162.760
(83.29 %)
9.970
(13.23 %)
2.621
(3.48 %)
Rapidmail 74.82062.101
(83.00 %)
9.943
(13.29 %)
2.776
(3.71 %)
Moosend 75.11261.554
(81.95 %)
10.581
(14.09 %)
2.977
(3.96 %)
AWeber 74.72761.100
(81.76 %)
10.759
(14.40 %)
2.868
(3.84 %)
Mailify 75.57861.498
(81.37 %)
10.994
(14.55 %)
3.086
(4.08 %)
ConvertKit 75.54861.316
(81.16 %)
11.129
(14.73 %)
3.103
(4.11 %)
SendInBlue 74.70960.384
(80.83 %)
11.316
(15.15 %)
3.009
(4.03 %)
Benchmark Email 75.18360.712
(80.75 %)
11.313
(15.05 %)
3.158
(4.20 %)
MailChimp 74.68660.240
(80.66 %)
11.338
(15.18 %)
3.108
(4.16 %)
Constant Contact 74.95059.547
(79.45 %)
12.164
(16.23 %)
3.239
(4.32 %)
MailerLite 74.48759.075
(79.31 %)
12.059
(16.19 %)
3.353
(4.50 %)
SendPulse 75.29358.780
(78.07 %)
13.032
(17.31 %)
3.481
(4.62 %)
Clever Elements 74.87557.442
(76.72 %)
13.775
(18.40 %)
3.658
(4.89 %)
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ActiveCampaign email deliverability providers comparison 2023
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Email deliverability rates for ActiveCampaign and other providers comparison

85.49 % of 75.009 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 11.35 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.16 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.58 %
(64.157)
11.21 %
(8.403)
3.21 %
(2.409)
ActiveCampaign 85.49 %
(64.127)
11.35 %
(8.510)
3.16 %
(2.372)
CampaignMonitor 84.64 %
(63.845)
12.00 %
(9.051)
3.36 %
(2.531)
Mailjet 84.31 %
(63.202)
12.34 %
(9.249)
3.35 %
(2.510)
Klick-Tipp 84.29 %
(62.698)
12.34 %
(9.175)
3.37 %
(2.507)
CleverReach 84.15 %
(63.055)
12.44 %
(9.321)
3.41 %
(2.553)
HubSpot 83.29 %
(62.760)
13.23 %
(9.970)
3.48 %
(2.621)
Rapidmail 83.00 %
(62.101)
13.29 %
(9.943)
3.71 %
(2.776)
Moosend 81.95 %
(61.554)
14.09 %
(10.581)
3.96 %
(2.977)
AWeber 81.76 %
(61.100)
14.40 %
(10.759)
3.84 %
(2.868)
Mailify 81.37 %
(61.498)
14.55 %
(10.994)
4.08 %
(3.086)
ConvertKit 81.16 %
(61.316)
14.73 %
(11.129)
4.11 %
(3.103)
SendInBlue 80.83 %
(60.384)
15.15 %
(11.316)
4.03 %
(3.009)
Benchmark Email 80.75 %
(60.712)
15.05 %
(11.313)
4.20 %
(3.158)
MailChimp 80.66 %
(60.240)
15.18 %
(11.338)
4.16 %
(3.108)
Constant Contact 79.45 %
(59.547)
16.23 %
(12.164)
4.32 %
(3.239)
MailerLite 79.31 %
(59.075)
16.19 %
(12.059)
4.50 %
(3.353)
SendPulse 78.07 %
(58.780)
17.31 %
(13.032)
4.62 %
(3.481)
Clever Elements 76.72 %
(57.442)
18.40 %
(13.775)
4.89 %
(3.658)
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ActiveCampaign email deliverability rates providers comparison 2023
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Food & Drink, Clothing, Home & Garden, Other and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Finance, Dating, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 5.7855.09253116288.02 %9.18 %2.80 %
Clothing 5.8225.12155015187.96 %9.45 %2.59 %
Home & Garden 5.6994.99454815787.63 %9.62 %2.75 %
Other 5.7564.99360016386.74 %10.42 %2.83 %
Pets 5.9325.13462117786.55 %10.47 %2.98 %
Elektronics 5.9095.11362517186.53 %10.58 %2.89 %
Entertainment 5.6144.81163516885.70 %11.31 %2.99 %
Cosmetics & Beauty 5.8224.95966320085.18 %11.39 %3.44 %
Sport & Fitness 5.7274.83770918184.46 %12.38 %3.16 %
Health 5.7804.84873020283.88 %12.63 %3.49 %
Dating 5.6274.67675219983.10 %13.36 %3.54 %
Finance 5.8004.80277822082.79 %13.41 %3.79 %
Job & Career 5.7364.74776822182.76 %13.39 %3.85 %
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ActiveCampaign email deliverability by category 2023
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Gmail, Yandex Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 7.4606.55771019387.90 %9.52 %2.59 %
ProtonMail 7.5726.65470121787.88 %9.26 %2.87 %
GMX Mail 7.3636.43875017587.44 %10.19 %2.38 %
Zoho Mail 7.5516.57475921887.06 %10.05 %2.89 %
Mail.com 7.5746.48184624785.57 %11.17 %3.26 %
AOL Mail 7.4666.31489126184.57 %11.93 %3.50 %
Yahoo Mail 7.5046.34090525984.49 %12.06 %3.45 %
Outlook Mail 7.2666.07295224283.57 %13.10 %3.33 %
Yandex Mail 7.5016.25497527283.38 %13.00 %3.63 %
Gmail 7.7526.4431.02128883.11 %13.17 %3.72 %
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ActiveCampaign email deliverability by email service provider 2023
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

ActiveCampaign
90
/100
ActiveCampaign
90
/100
ActiveCampaign
90
/100

References and Resources

Further resources and references for ActiveCampaign.

No references or resources found.