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Benchmark Email Email Deliverability Report for the year 2021 (April)

In this email deliverability report for Benchmark Email (April 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Benchmark Email and other providers comparison

A total of 6.859 emails were sent with Benchmark Email. A total of 5.488 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.069 emails ended up in the spam folder. 302 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
CampaignMonitor 6.8195.795
(84.98 %)
781
(11.45 %)
243
(3.56 %)
CleverReach 6.7815.741
(84.66 %)
829
(12.23 %)
211
(3.11 %)
GetResponse 7.0885.997
(84.61 %)
858
(12.10 %)
233
(3.29 %)
ActiveCampaign 6.7365.696
(84.56 %)
813
(12.07 %)
227
(3.37 %)
Klick-Tipp 6.9395.815
(83.80 %)
886
(12.77 %)
238
(3.43 %)
HubSpot 6.8805.758
(83.69 %)
889
(12.92 %)
233
(3.39 %)
Mailjet 6.5705.486
(83.50 %)
845
(12.86 %)
239
(3.64 %)
AWeber 6.9755.767
(82.68 %)
932
(13.36 %)
276
(3.96 %)
SendInBlue 6.9025.685
(82.37 %)
976
(14.14 %)
241
(3.49 %)
Rapidmail 6.8305.614
(82.20 %)
956
(14.00 %)
260
(3.81 %)
Moosend 6.7885.575
(82.13 %)
978
(14.41 %)
235
(3.46 %)
Mailify 6.7945.533
(81.44 %)
1.006
(14.81 %)
255
(3.75 %)
ConvertKit 6.8895.609
(81.42 %)
1.005
(14.59 %)
275
(3.99 %)
MailChimp 6.7215.413
(80.54 %)
1.032
(15.35 %)
276
(4.11 %)
MailerLite 6.6495.329
(80.15 %)
1.053
(15.84 %)
267
(4.02 %)
Benchmark Email 6.8595.488
(80.01 %)
1.069
(15.59 %)
302
(4.40 %)
Constant Contact 6.8545.423
(79.12 %)
1.146
(16.72 %)
285
(4.16 %)
SendPulse 6.9135.466
(79.07 %)
1.156
(16.72 %)
291
(4.21 %)
Clever Elements 6.7855.219
(76.92 %)
1.217
(17.94 %)
349
(5.14 %)
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Benchmark Email email deliverability providers comparison 2021 (April)
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Email deliverability rates for Benchmark Email and other providers comparison

80.01 % of 6.859 emails sent with Benchmark Email ended up in the recipient's main mailbox. 15.59 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.40 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
CampaignMonitor 84.98 %
(5.795)
11.45 %
(781)
3.56 %
(243)
CleverReach 84.66 %
(5.741)
12.23 %
(829)
3.11 %
(211)
GetResponse 84.61 %
(5.997)
12.10 %
(858)
3.29 %
(233)
ActiveCampaign 84.56 %
(5.696)
12.07 %
(813)
3.37 %
(227)
Klick-Tipp 83.80 %
(5.815)
12.77 %
(886)
3.43 %
(238)
HubSpot 83.69 %
(5.758)
12.92 %
(889)
3.39 %
(233)
Mailjet 83.50 %
(5.486)
12.86 %
(845)
3.64 %
(239)
AWeber 82.68 %
(5.767)
13.36 %
(932)
3.96 %
(276)
SendInBlue 82.37 %
(5.685)
14.14 %
(976)
3.49 %
(241)
Rapidmail 82.20 %
(5.614)
14.00 %
(956)
3.81 %
(260)
Moosend 82.13 %
(5.575)
14.41 %
(978)
3.46 %
(235)
Mailify 81.44 %
(5.533)
14.81 %
(1.006)
3.75 %
(255)
ConvertKit 81.42 %
(5.609)
14.59 %
(1.005)
3.99 %
(275)
MailChimp 80.54 %
(5.413)
15.35 %
(1.032)
4.11 %
(276)
MailerLite 80.15 %
(5.329)
15.84 %
(1.053)
4.02 %
(267)
Benchmark Email 80.01 %
(5.488)
15.59 %
(1.069)
4.40 %
(302)
Constant Contact 79.12 %
(5.423)
16.72 %
(1.146)
4.16 %
(285)
SendPulse 79.07 %
(5.466)
16.72 %
(1.156)
4.21 %
(291)
Clever Elements 76.92 %
(5.219)
17.94 %
(1.217)
5.14 %
(349)
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Benchmark Email email deliverability rates providers comparison 2021 (April)
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Email deliverability by category

The delivery of the emails with Benchmark Email in the categories Home & Garden, Clothing, Food & Drink, Cosmetics & Beauty and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Job & Career, Dating, Health and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 556461742182.91 %13.31 %3.78 %
Clothing 549453762082.51 %13.84 %3.64 %
Food & Drink 573466792881.33 %13.79 %4.89 %
Cosmetics & Beauty 512416801681.25 %15.63 %3.13 %
Pets 524425752481.11 %14.31 %4.58 %
Entertainment 564456872180.85 %15.43 %3.72 %
Elektronics 506409772080.83 %15.22 %3.95 %
Other 530428802280.75 %15.09 %4.15 %
Sport & Fitness 544425883178.13 %16.18 %5.70 %
Health 493385832578.09 %16.84 %5.07 %
Dating 541422972278.00 %17.93 %4.07 %
Job & Career 479373852177.87 %17.75 %4.38 %
Finance 488369883175.61 %18.03 %6.35 %
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Benchmark Email email deliverability by category 2021 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Benchmark Email are ProtonMail, Custom Mail and Zoho Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 648542881883.64 %13.58 %2.78 %
Custom Mail 701575943282.03 %13.41 %4.56 %
Zoho Mail 671550932881.97 %13.86 %4.17 %
GMX Mail 646525903181.27 %13.93 %4.80 %
Mail.com 7125741092980.62 %15.31 %4.07 %
Yahoo Mail 6695311083079.37 %16.14 %4.48 %
AOL Mail 7085591173278.95 %16.53 %4.52 %
Yandex Mail 7215661262978.50 %17.48 %4.02 %
Gmail 6945421223078.10 %17.58 %4.32 %
Outlook Mail 6895241224376.05 %17.71 %6.24 %
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Benchmark Email email deliverability by email service provider 2021 (April)
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All email deliverability reports for Benchmark Email

All available email deliverability reports for Benchmark Email.

Benchmark Email badges for website

The following badges for Benchmark Email can be embedded into a website.

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References and Resources

Further resources and references for Benchmark Email.

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