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CampaignMonitor Email Deliverability Report for the year 2020 (April)

In this email deliverability report for CampaignMonitor (April 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for CampaignMonitor and other providers comparison

A total of 8.353 emails were sent with CampaignMonitor. A total of 5.586 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.659 emails ended up in the spam folder. 108 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
AWeber 8.2406.336
(76.89 %) 		1.762
(21.38 %) 		142
(1.72 %)
Clever Elements 8.2016.174
(75.28 %) 		1.928
(23.51 %) 		99
(1.21 %)
GetResponse 8.1846.116
(74.73 %) 		1.944
(23.75 %) 		124
(1.52 %)
CleverReach 7.7425.661
(73.12 %) 		1.985
(25.64 %) 		96
(1.24 %)
Klick-Tipp 8.0285.783
(72.04 %) 		2.125
(26.47 %) 		120
(1.49 %)
ActiveCampaign 8.0905.781
(71.46 %) 		2.155
(26.64 %) 		154
(1.90 %)
SendPulse 8.0485.690
(70.70 %) 		2.271
(28.22 %) 		87
(1.08 %)
Rapidmail 8.4045.917
(70.41 %) 		2.313
(27.52 %) 		174
(2.07 %)
Mailjet 8.2465.588
(67.77 %) 		2.488
(30.17 %) 		170
(2.06 %)
HubSpot 8.1875.498
(67.16 %) 		2.508
(30.63 %) 		181
(2.21 %)
CampaignMonitor 8.3535.586
(66.87 %) 		2.659
(31.83 %) 		108
(1.29 %)
MailerLite 8.3045.550
(66.84 %) 		2.545
(30.65 %) 		209
(2.52 %)
SendInBlue 8.2135.448
(66.33 %) 		2.512
(30.59 %) 		253
(3.08 %)
ConvertKit 8.0755.280
(65.39 %) 		2.563
(31.74 %) 		232
(2.87 %)
Moosend 7.9825.205
(65.21 %) 		2.635
(33.01 %) 		142
(1.78 %)
Mailify 8.4585.272
(62.33 %) 		3.036
(35.90 %) 		150
(1.77 %)
MailChimp 7.9704.937
(61.94 %) 		2.791
(35.02 %) 		242
(3.04 %)
Benchmark Email 7.5314.637
(61.57 %) 		2.683
(35.63 %) 		211
(2.80 %)
Constant Contact 7.9554.411
(55.45 %) 		3.344
(42.04 %) 		200
(2.51 %)
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CampaignMonitor email deliverability providers comparison 2020 (April)
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Email deliverability rates for CampaignMonitor and other providers comparison

66.87 % of 8.353 emails sent with CampaignMonitor ended up in the recipient's main mailbox. 31.83 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.29 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
AWeber 76.89 %
(6.336) 		21.38 %
(1.762) 		1.72 %
(142)
Clever Elements 75.28 %
(6.174) 		23.51 %
(1.928) 		1.21 %
(99)
GetResponse 74.73 %
(6.116) 		23.75 %
(1.944) 		1.52 %
(124)
CleverReach 73.12 %
(5.661) 		25.64 %
(1.985) 		1.24 %
(96)
Klick-Tipp 72.04 %
(5.783) 		26.47 %
(2.125) 		1.49 %
(120)
ActiveCampaign 71.46 %
(5.781) 		26.64 %
(2.155) 		1.90 %
(154)
SendPulse 70.70 %
(5.690) 		28.22 %
(2.271) 		1.08 %
(87)
Rapidmail 70.41 %
(5.917) 		27.52 %
(2.313) 		2.07 %
(174)
Mailjet 67.77 %
(5.588) 		30.17 %
(2.488) 		2.06 %
(170)
HubSpot 67.16 %
(5.498) 		30.63 %
(2.508) 		2.21 %
(181)
CampaignMonitor 66.87 %
(5.586) 		31.83 %
(2.659) 		1.29 %
(108)
MailerLite 66.84 %
(5.550) 		30.65 %
(2.545) 		2.52 %
(209)
SendInBlue 66.33 %
(5.448) 		30.59 %
(2.512) 		3.08 %
(253)
ConvertKit 65.39 %
(5.280) 		31.74 %
(2.563) 		2.87 %
(232)
Moosend 65.21 %
(5.205) 		33.01 %
(2.635) 		1.78 %
(142)
Mailify 62.33 %
(5.272) 		35.90 %
(3.036) 		1.77 %
(150)
MailChimp 61.94 %
(4.937) 		35.02 %
(2.791) 		3.04 %
(242)
Benchmark Email 61.57 %
(4.637) 		35.63 %
(2.683) 		2.80 %
(211)
Constant Contact 55.45 %
(4.411) 		42.04 %
(3.344) 		2.51 %
(200)
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CampaignMonitor email deliverability rates providers comparison 2020 (April)
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Email deliverability by category

The delivery of the emails with CampaignMonitor in the categories Food & Drink, Other, Home & Garden, Clothing and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Cosmetics & Beauty and Elektronics.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 578415154971.80 %26.64 %1.56 %
Other 673483183771.77 %27.19 %1.04 %
Home & Garden 540387146771.67 %27.04 %1.30 %
Clothing 719515196871.63 %27.26 %1.11 %
Pets 645458179871.01 %27.75 %1.24 %
Sport & Fitness 588396183967.35 %31.12 %1.53 %
Entertainment 697467221967.00 %31.71 %1.29 %
Job & Career 6404272031066.72 %31.72 %1.56 %
Elektronics 640424208866.25 %32.50 %1.25 %
Cosmetics & Beauty 761502251865.97 %32.98 %1.05 %
Health 499312180762.53 %36.07 %1.40 %
Finance 6764072591060.21 %38.31 %1.48 %
Dating 697393296856.38 %42.47 %1.15 %
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CampaignMonitor email deliverability by category 2020 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with CampaignMonitor are Custom Mail, Mail.com and Yahoo Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 9967022831170.48 %28.41 %1.10 %
Mail.com 732511212969.81 %28.96 %1.23 %
Yahoo Mail 8425812501169.00 %29.69 %1.31 %
Zoho Mail 8045542381268.91 %29.60 %1.49 %
AOL Mail 7875372381268.23 %30.24 %1.52 %
ProtonMail 8615752741266.78 %31.82 %1.39 %
Yandex Mail 9836473241265.82 %32.96 %1.22 %
GMX Mail 734479247865.26 %33.65 %1.09 %
Outlook Mail 668420239962.87 %35.78 %1.35 %
Gmail 9465803541261.31 %37.42 %1.27 %
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CampaignMonitor email deliverability by email service provider 2020 (April)
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All email deliverability reports for CampaignMonitor

All available email deliverability reports for CampaignMonitor.

CampaignMonitor badges for website

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References and Resources

Further resources and references for CampaignMonitor.

No references or resources found.