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ConvertKit Email Deliverability Report for the year 2023 (May)

In this email deliverability report for ConvertKit (May 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ConvertKit and other providers comparison

A total of 7.082 emails were sent with ConvertKit. A total of 5.762 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.023 emails ended up in the spam folder. 297 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8335.863
(85.80 %) 		741
(10.84 %) 		229
(3.35 %)
CampaignMonitor 7.0075.928
(84.60 %) 		842
(12.02 %) 		237
(3.38 %)
HubSpot 6.8285.764
(84.42 %) 		842
(12.33 %) 		222
(3.25 %)
ActiveCampaign 6.8555.774
(84.23 %) 		828
(12.08 %) 		253
(3.69 %)
Mailjet 6.8135.718
(83.93 %) 		865
(12.70 %) 		230
(3.38 %)
CleverReach 6.7045.620
(83.83 %) 		853
(12.72 %) 		231
(3.45 %)
Rapidmail 6.8875.752
(83.52 %) 		905
(13.14 %) 		230
(3.34 %)
Klick-Tipp 6.7695.650
(83.47 %) 		856
(12.65 %) 		263
(3.89 %)
AWeber 6.8555.625
(82.06 %) 		969
(14.14 %) 		261
(3.81 %)
SendInBlue 6.8065.568
(81.81 %) 		974
(14.31 %) 		264
(3.88 %)
MailChimp 6.8915.627
(81.66 %) 		977
(14.18 %) 		287
(4.16 %)
ConvertKit 7.0825.762
(81.36 %) 		1.023
(14.45 %) 		297
(4.19 %)
Moosend 6.7975.512
(81.09 %) 		996
(14.65 %) 		289
(4.25 %)
Benchmark Email 6.8435.538
(80.93 %) 		1.024
(14.96 %) 		281
(4.11 %)
Mailify 6.6815.403
(80.87 %) 		1.012
(15.15 %) 		266
(3.98 %)
MailerLite 6.7345.395
(80.12 %) 		1.047
(15.55 %) 		292
(4.34 %)
Constant Contact 6.6835.291
(79.17 %) 		1.116
(16.70 %) 		276
(4.13 %)
SendPulse 6.9575.407
(77.72 %) 		1.227
(17.64 %) 		323
(4.64 %)
Clever Elements 6.7925.189
(76.40 %) 		1.282
(18.88 %) 		321
(4.73 %)
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ConvertKit email deliverability providers comparison 2023 (May)
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Email deliverability rates for ConvertKit and other providers comparison

81.36 % of 7.082 emails sent with ConvertKit ended up in the recipient's main mailbox. 14.45 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.19 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.80 %
(5.863) 		10.84 %
(741) 		3.35 %
(229)
CampaignMonitor 84.60 %
(5.928) 		12.02 %
(842) 		3.38 %
(237)
HubSpot 84.42 %
(5.764) 		12.33 %
(842) 		3.25 %
(222)
ActiveCampaign 84.23 %
(5.774) 		12.08 %
(828) 		3.69 %
(253)
Mailjet 83.93 %
(5.718) 		12.70 %
(865) 		3.38 %
(230)
CleverReach 83.83 %
(5.620) 		12.72 %
(853) 		3.45 %
(231)
Rapidmail 83.52 %
(5.752) 		13.14 %
(905) 		3.34 %
(230)
Klick-Tipp 83.47 %
(5.650) 		12.65 %
(856) 		3.89 %
(263)
AWeber 82.06 %
(5.625) 		14.14 %
(969) 		3.81 %
(261)
SendInBlue 81.81 %
(5.568) 		14.31 %
(974) 		3.88 %
(264)
MailChimp 81.66 %
(5.627) 		14.18 %
(977) 		4.16 %
(287)
ConvertKit 81.36 %
(5.762) 		14.45 %
(1.023) 		4.19 %
(297)
Moosend 81.09 %
(5.512) 		14.65 %
(996) 		4.25 %
(289)
Benchmark Email 80.93 %
(5.538) 		14.96 %
(1.024) 		4.11 %
(281)
Mailify 80.87 %
(5.403) 		15.15 %
(1.012) 		3.98 %
(266)
MailerLite 80.12 %
(5.395) 		15.55 %
(1.047) 		4.34 %
(292)
Constant Contact 79.17 %
(5.291) 		16.70 %
(1.116) 		4.13 %
(276)
SendPulse 77.72 %
(5.407) 		17.64 %
(1.227) 		4.64 %
(323)
Clever Elements 76.40 %
(5.189) 		18.88 %
(1.282) 		4.73 %
(321)
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ConvertKit email deliverability rates providers comparison 2023 (May)
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Email deliverability by category

The delivery of the emails with ConvertKit in the categories Food & Drink, Elektronics, Home & Garden, Clothing and Health resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Sport & Fitness, Entertainment and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 489412611684.25 %12.47 %3.27 %
Elektronics 500420661484.00 %13.20 %2.80 %
Home & Garden 548458682283.58 %12.41 %4.01 %
Clothing 627524802383.57 %12.76 %3.67 %
Health 533438811482.18 %15.20 %2.63 %
Pets 543446742382.14 %13.63 %4.24 %
Other 535439732382.06 %13.64 %4.30 %
Cosmetics & Beauty 524426762281.30 %14.50 %4.20 %
Job & Career 506407821780.43 %16.21 %3.36 %
Entertainment 563450823179.93 %14.56 %5.51 %
Sport & Fitness 593466933478.58 %15.68 %5.73 %
Finance 551432932678.40 %16.88 %4.72 %
Dating 570444943277.89 %16.49 %5.61 %
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ConvertKit email deliverability by category 2023 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ConvertKit are ProtonMail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Yandex Mail, Gmail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 705593882484.11 %12.48 %3.40 %
Custom Mail 718600883083.57 %12.26 %4.18 %
GMX Mail 729609932783.54 %12.76 %3.70 %
Zoho Mail 690571922782.75 %13.33 %3.91 %
Yahoo Mail 660545961982.58 %14.55 %2.88 %
Mail.com 7416081052882.05 %14.17 %3.78 %
AOL Mail 7295841123380.11 %15.36 %4.53 %
Outlook Mail 6945521132979.54 %16.28 %4.18 %
Gmail 6925441143478.61 %16.47 %4.91 %
Yandex Mail 7245561224676.80 %16.85 %6.35 %
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ConvertKit email deliverability by email service provider 2023 (May)
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All email deliverability reports for ConvertKit

All available email deliverability reports for ConvertKit.

ConvertKit badges for website

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References and Resources

Further resources and references for ConvertKit.

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