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MailerLite Email Deliverability Report for the year 2022 (February)

In this email deliverability report for MailerLite (February 2022), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailerLite and other providers comparison

A total of 6.707 emails were sent with MailerLite. A total of 5.301 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.134 emails ended up in the spam folder. 272 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.7475.852
(86.73 %) 		703
(10.42 %) 		192
(2.85 %)
CleverReach 6.7065.747
(85.70 %) 		751
(11.20 %) 		208
(3.10 %)
ActiveCampaign 6.9565.891
(84.69 %) 		828
(11.90 %) 		237
(3.41 %)
Rapidmail 6.9635.849
(84.00 %) 		865
(12.42 %) 		249
(3.58 %)
CampaignMonitor 6.8045.700
(83.77 %) 		863
(12.68 %) 		241
(3.54 %)
Mailjet 6.9395.784
(83.35 %) 		889
(12.81 %) 		266
(3.83 %)
ConvertKit 6.8515.655
(82.54 %) 		945
(13.79 %) 		251
(3.66 %)
Klick-Tipp 6.8405.644
(82.51 %) 		911
(13.32 %) 		285
(4.17 %)
HubSpot 6.7825.593
(82.47 %) 		932
(13.74 %) 		257
(3.79 %)
AWeber 6.8235.612
(82.25 %) 		957
(14.03 %) 		254
(3.72 %)
MailChimp 6.8805.632
(81.86 %) 		993
(14.43 %) 		255
(3.71 %)
SendInBlue 6.8505.565
(81.24 %) 		1.007
(14.70 %) 		278
(4.06 %)
Benchmark Email 7.0335.703
(81.09 %) 		1.048
(14.90 %) 		282
(4.01 %)
Mailify 6.7345.457
(81.04 %) 		984
(14.61 %) 		293
(4.35 %)
Moosend 6.7965.484
(80.69 %) 		1.008
(14.83 %) 		304
(4.47 %)
Constant Contact 6.8925.523
(80.14 %) 		1.091
(15.83 %) 		278
(4.03 %)
SendPulse 6.9755.545
(79.50 %) 		1.142
(16.37 %) 		288
(4.13 %)
MailerLite 6.7075.301
(79.04 %) 		1.134
(16.91 %) 		272
(4.06 %)
Clever Elements 6.8085.232
(76.85 %) 		1.236
(18.16 %) 		340
(4.99 %)
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MailerLite email deliverability providers comparison 2022 (February)
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Email deliverability rates for MailerLite and other providers comparison

79.04 % of 6.707 emails sent with MailerLite ended up in the recipient's main mailbox. 16.91 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.06 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.73 %
(5.852) 		10.42 %
(703) 		2.85 %
(192)
CleverReach 85.70 %
(5.747) 		11.20 %
(751) 		3.10 %
(208)
ActiveCampaign 84.69 %
(5.891) 		11.90 %
(828) 		3.41 %
(237)
Rapidmail 84.00 %
(5.849) 		12.42 %
(865) 		3.58 %
(249)
CampaignMonitor 83.77 %
(5.700) 		12.68 %
(863) 		3.54 %
(241)
Mailjet 83.35 %
(5.784) 		12.81 %
(889) 		3.83 %
(266)
ConvertKit 82.54 %
(5.655) 		13.79 %
(945) 		3.66 %
(251)
Klick-Tipp 82.51 %
(5.644) 		13.32 %
(911) 		4.17 %
(285)
HubSpot 82.47 %
(5.593) 		13.74 %
(932) 		3.79 %
(257)
AWeber 82.25 %
(5.612) 		14.03 %
(957) 		3.72 %
(254)
MailChimp 81.86 %
(5.632) 		14.43 %
(993) 		3.71 %
(255)
SendInBlue 81.24 %
(5.565) 		14.70 %
(1.007) 		4.06 %
(278)
Benchmark Email 81.09 %
(5.703) 		14.90 %
(1.048) 		4.01 %
(282)
Mailify 81.04 %
(5.457) 		14.61 %
(984) 		4.35 %
(293)
Moosend 80.69 %
(5.484) 		14.83 %
(1.008) 		4.47 %
(304)
Constant Contact 80.14 %
(5.523) 		15.83 %
(1.091) 		4.03 %
(278)
SendPulse 79.50 %
(5.545) 		16.37 %
(1.142) 		4.13 %
(288)
MailerLite 79.04 %
(5.301) 		16.91 %
(1.134) 		4.06 %
(272)
Clever Elements 76.85 %
(5.232) 		18.16 %
(1.236) 		4.99 %
(340)
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MailerLite email deliverability rates providers comparison 2022 (February)
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Email deliverability by category

The delivery of the emails with MailerLite in the categories Food & Drink, Clothing, Elektronics, Pets and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Sport & Fitness, Finance, Job & Career, Cosmetics & Beauty and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 485398721582.06 %14.85 %3.09 %
Clothing 534438781882.02 %14.61 %3.37 %
Elektronics 527424881580.46 %16.70 %2.85 %
Pets 490394791780.41 %16.12 %3.47 %
Home & Garden 570456882680.00 %15.44 %4.56 %
Other 527417842679.13 %15.94 %4.93 %
Dating 467369851379.01 %18.20 %2.78 %
Health 507400911678.90 %17.95 %3.16 %
Entertainment 535419902678.32 %16.82 %4.86 %
Cosmetics & Beauty 539420912877.92 %16.88 %5.19 %
Job & Career 490378931977.14 %18.98 %3.88 %
Finance 5233981012476.10 %19.31 %4.59 %
Sport & Fitness 513390942976.02 %18.32 %5.65 %
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MailerLite email deliverability by category 2022 (February)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailerLite are Custom Mail, ProtonMail and Mail.com. The delivery rates were worst for the email providers Gmail, Yandex Mail and AOL Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 6595391002081.79 %15.17 %3.03 %
ProtonMail 7005661072780.86 %15.29 %3.86 %
Mail.com 7446001192580.65 %15.99 %3.36 %
GMX Mail 6635321042780.24 %15.69 %4.07 %
Zoho Mail 6445131032879.66 %15.99 %4.35 %
Outlook Mail 6465121171779.26 %18.11 %2.63 %
Yahoo Mail 6475031133177.74 %17.47 %4.79 %
AOL Mail 6725211193277.53 %17.71 %4.76 %
Yandex Mail 6735131283276.23 %19.02 %4.75 %
Gmail 6595021243376.18 %18.82 %5.01 %
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MailerLite email deliverability by email service provider 2022 (February)
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All email deliverability reports for MailerLite

All available email deliverability reports for MailerLite.

MailerLite badges for website

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References and Resources

Further resources and references for MailerLite.

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