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SendPulse Email Deliverability Report for the year 2023 (April)

In this email deliverability report for SendPulse (April 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendPulse and other providers comparison

A total of 6.631 emails were sent with SendPulse. A total of 5.243 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.103 emails ended up in the spam folder. 285 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Klick-Tipp 6.7185.749
(85.58 %)
774
(11.52 %)
195
(2.90 %)
ActiveCampaign 6.7935.808
(85.50 %)
763
(11.23 %)
222
(3.27 %)
CleverReach 6.9835.965
(85.42 %)
798
(11.43 %)
220
(3.15 %)
GetResponse 6.6965.693
(85.02 %)
774
(11.56 %)
229
(3.42 %)
Mailjet 6.9655.869
(84.26 %)
843
(12.10 %)
253
(3.63 %)
HubSpot 7.1255.978
(83.90 %)
899
(12.62 %)
248
(3.48 %)
CampaignMonitor 6.8595.748
(83.80 %)
870
(12.68 %)
241
(3.51 %)
Rapidmail 6.6275.517
(83.25 %)
851
(12.84 %)
259
(3.91 %)
Mailify 6.8875.685
(82.55 %)
935
(13.58 %)
267
(3.88 %)
Moosend 6.8845.639
(81.91 %)
968
(14.06 %)
277
(4.02 %)
AWeber 6.7035.471
(81.62 %)
978
(14.59 %)
254
(3.79 %)
Benchmark Email 6.8975.610
(81.34 %)
1.010
(14.64 %)
277
(4.02 %)
ConvertKit 6.8615.536
(80.69 %)
1.026
(14.95 %)
299
(4.36 %)
SendInBlue 6.7595.401
(79.91 %)
1.102
(16.30 %)
256
(3.79 %)
MailChimp 6.7965.400
(79.46 %)
1.089
(16.02 %)
307
(4.52 %)
Constant Contact 6.6745.303
(79.46 %)
1.068
(16.00 %)
303
(4.54 %)
SendPulse 6.6315.243
(79.07 %)
1.103
(16.63 %)
285
(4.30 %)
MailerLite 6.8985.432
(78.75 %)
1.129
(16.37 %)
337
(4.89 %)
Clever Elements 6.8225.251
(76.97 %)
1.221
(17.90 %)
350
(5.13 %)
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SendPulse email deliverability providers comparison 2023 (April)
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Email deliverability rates for SendPulse and other providers comparison

79.07 % of 6.631 emails sent with SendPulse ended up in the recipient's main mailbox. 16.63 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.30 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Klick-Tipp 85.58 %
(5.749)
11.52 %
(774)
2.90 %
(195)
ActiveCampaign 85.50 %
(5.808)
11.23 %
(763)
3.27 %
(222)
CleverReach 85.42 %
(5.965)
11.43 %
(798)
3.15 %
(220)
GetResponse 85.02 %
(5.693)
11.56 %
(774)
3.42 %
(229)
Mailjet 84.26 %
(5.869)
12.10 %
(843)
3.63 %
(253)
HubSpot 83.90 %
(5.978)
12.62 %
(899)
3.48 %
(248)
CampaignMonitor 83.80 %
(5.748)
12.68 %
(870)
3.51 %
(241)
Rapidmail 83.25 %
(5.517)
12.84 %
(851)
3.91 %
(259)
Mailify 82.55 %
(5.685)
13.58 %
(935)
3.88 %
(267)
Moosend 81.91 %
(5.639)
14.06 %
(968)
4.02 %
(277)
AWeber 81.62 %
(5.471)
14.59 %
(978)
3.79 %
(254)
Benchmark Email 81.34 %
(5.610)
14.64 %
(1.010)
4.02 %
(277)
ConvertKit 80.69 %
(5.536)
14.95 %
(1.026)
4.36 %
(299)
SendInBlue 79.91 %
(5.401)
16.30 %
(1.102)
3.79 %
(256)
MailChimp 79.46 %
(5.400)
16.02 %
(1.089)
4.52 %
(307)
Constant Contact 79.46 %
(5.303)
16.00 %
(1.068)
4.54 %
(303)
SendPulse 79.07 %
(5.243)
16.63 %
(1.103)
4.30 %
(285)
MailerLite 78.75 %
(5.432)
16.37 %
(1.129)
4.89 %
(337)
Clever Elements 76.97 %
(5.251)
17.90 %
(1.221)
5.13 %
(350)
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SendPulse email deliverability rates providers comparison 2023 (April)
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Email deliverability by category

The delivery of the emails with SendPulse in the categories Home & Garden, Food & Drink, Clothing, Elektronics and Entertainment resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Sport & Fitness and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 473389691582.24 %14.59 %3.17 %
Food & Drink 478391701781.80 %14.64 %3.56 %
Clothing 506411752081.23 %14.82 %3.95 %
Elektronics 496401791680.85 %15.93 %3.23 %
Entertainment 489392831480.16 %16.97 %2.86 %
Other 542434862280.07 %15.87 %4.06 %
Cosmetics & Beauty 502401831879.88 %16.53 %3.59 %
Pets 523415832579.35 %15.87 %4.78 %
Health 534414922877.53 %17.23 %5.24 %
Sport & Fitness 5834511023077.36 %17.50 %5.15 %
Finance 478365892476.36 %18.62 %5.02 %
Dating 525399992776.00 %18.86 %5.14 %
Job & Career 502380932975.70 %18.53 %5.78 %
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SendPulse email deliverability by category 2023 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendPulse are Zoho Mail, ProtonMail and Custom Mail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Zoho Mail 6815561042181.64 %15.27 %3.08 %
ProtonMail 626510892781.47 %14.22 %4.31 %
Custom Mail 6695381013080.42 %15.10 %4.48 %
GMX Mail 6885521033380.23 %14.97 %4.80 %
Mail.com 603483962480.10 %15.92 %3.98 %
AOL Mail 6415061132278.94 %17.63 %3.43 %
Yahoo Mail 7015461233277.89 %17.55 %4.56 %
Yandex Mail 6675181252477.66 %18.74 %3.60 %
Gmail 6995361313276.68 %18.74 %4.58 %
Outlook Mail 6564981184075.91 %17.99 %6.10 %
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SendPulse email deliverability by email service provider 2023 (April)
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All email deliverability reports for SendPulse

All available email deliverability reports for SendPulse.

SendPulse badges for website

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References and Resources

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