Amazon SES and MailerLite Email Deliverability Comparison

Amazon SES

MailerLite

In this comparison, the deliverability of Amazon SES and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Amazon SES.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
66.036 65.677	49.737 50.404	14.491 13.751	1.808 1.522

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Amazon SES in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.32 % 76.75 %	21.94 % 20.94 %	2.74 % 2.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5214 4993	3908 3798	1158 1088	148 107	74.95 % 76.07 %	22.21 % 21.79 %	2.84 % 2.14 %
Elektronics	4850 5036	3642 3928	1071 1000	137 108	75.09 % 78.00 %	22.08 % 19.86 %	2.82 % 2.14 %
Entertainment	5119 5124	3884 3872	1102 1131	133 121	75.87 % 75.57 %	21.53 % 22.07 %	2.60 % 2.36 %
Cosmetics & Beauty	4924 5019	3722 3876	1074 1033	128 110	75.59 % 77.23 %	21.81 % 20.58 %	2.60 % 2.19 %
Food & Drink	5217 5028	3868 3833	1204 1074	145 121	74.14 % 76.23 %	23.08 % 21.36 %	2.78 % 2.41 %
Home & Garden	5102 5018	3787 3856	1175 1042	140 120	74.23 % 76.84 %	23.03 % 20.77 %	2.74 % 2.39 %
Finance	5016 4991	3975 3979	910 887	131 125	79.25 % 79.72 %	18.14 % 17.77 %	2.61 % 2.50 %
Health	5061 5024	3985 4052	942 859	134 113	78.74 % 80.65 %	18.61 % 17.10 %	2.65 % 2.25 %
Pets	4986 5107	3735 3914	1118 1070	133 123	74.91 % 76.64 %	22.42 % 20.95 %	2.67 % 2.41 %
Sport & Fitness	5033 4917	3800 3739	1091 1053	142 125	75.50 % 76.04 %	21.68 % 21.42 %	2.82 % 2.54 %
Job & Career	5166 5101	3782 3769	1241 1209	143 123	73.21 % 73.89 %	24.02 % 23.70 %	2.77 % 2.41 %
Dating	5130 5244	3669 3814	1321 1312	140 118	71.52 % 72.73 %	25.75 % 25.02 %	2.73 % 2.25 %
Other	5218 5075	3980 3974	1084 993	154 108	76.27 % 78.31 %	20.77 % 19.57 %	2.95 % 2.13 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than Amazon SES.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4899 4556	3520 3293	1243 1153	136 110	71.85 % 72.28 %	25.37 % 25.31 %	2.78 % 2.41 %
Outlook Mail	4615 4723	3424 3531	1064 1086	127 106	74.19 % 74.76 %	23.06 % 22.99 %	2.75 % 2.24 %
Yahoo Mail	4657 4736	3468 3559	1056 1070	133 107	74.47 % 75.15 %	22.68 % 22.59 %	2.86 % 2.26 %
AOL Mail	4765 4752	3549 3621	1089 1009	127 122	74.48 % 76.20 %	22.85 % 21.23 %	2.67 % 2.57 %
Mail.com	4684 4911	3584 3808	978 985	122 118	76.52 % 77.54 %	20.88 % 20.06 %	2.60 % 2.40 %
Yandex Mail	4694 4819	3508 3674	1065 1045	121 100	74.73 % 76.24 %	22.69 % 21.68 %	2.58 % 2.08 %
GMX Mail	4692 4882	3470 3677	1095 1087	127 118	73.96 % 75.32 %	23.34 % 22.27 %	2.71 % 2.42 %
Zoho Mail	4739 4470	3596 3481	1013 895	130 94	75.88 % 77.87 %	21.38 % 20.02 %	2.74 % 2.10 %
ProtonMail	4851 4561	3774 3594	943 855	134 112	77.80 % 78.80 %	19.44 % 18.75 %	2.76 % 2.46 %
Custom Mail	4470 4633	3477 3716	874 806	119 111	77.79 % 80.21 %	19.55 % 17.40 %	2.66 % 2.40 %
iCloud Mail	4787 4739	3429 3509	1219 1128	139 102	71.63 % 74.05 %	25.46 % 23.80 %	2.90 % 2.15 %
Tuta	4825 4595	3728 3592	960 890	137 113	77.26 % 78.17 %	19.90 % 19.37 %	2.84 % 2.46 %
Juno.com	4597 4678	3525 3689	942 886	130 103	76.68 % 78.86 %	20.49 % 18.94 %	2.83 % 2.20 %
Mailfence	4761 4622	3685 3660	950 856	126 106	77.40 % 79.19 %	19.95 % 18.52 %	2.65 % 2.29 %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.