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EmailDeliverabilityReport – Email Marketing Deliverability

Email deliverability, especially in email marketing, is an important success factor. The better the email deliverability, the more emails are seen by recipients and the more sales can be made. Learn here more about email deliverability and its importance in email marketing.

At EmailDeliverabilityReport, we not only test the deliverability of email marketing providers, but also monitor their IP reputation and also check some technical details of the mail servers used to send the emails.

Why EmailDeliverabilityReport is a reliable source of information

EmailDeliverabilityReport is a reliable source of information when it comes to evaluating email deliverability and IP reputation of email marketing providers because:

10+ years of email marketing expertise

Our leading experts each have more than 10 years of email marketing experience, have years of knowledge of the technical aspect behind mass emailing, and are also experienced in developing custom email marketing solutions for SMBs.

Independent and transparent testing

Independent and transparent testing ensures that all providers are fairly evaluated on their performance, giving everyone an equal chance to score well. We are not interested in metrics such as customer satisfaction or a provider's name recognition, because these metrics are easily manipulated.

Own data and test procedures

We work mostly with our own data, which we obtain through elaborate test procedures and methods (How we test) and publish them only after multiple validations. External data sources are only used for trivial purposes.

100 % up-to-date data

Data sets are expanded and updated every month, ensuring that the most up-to-date data is always used in comparison tables, reports and other publication media.

To ensure high data quality, we use coordinators, testers and innovative tools that we develop ourselves for our testing procedures – for example, our „Email Testing Interface“ (ETI), which enables us to collect and evaluate large amounts of data in a highly efficient manner.

Current TOP-5 providers for professional email marketing

The following table lists the top 5 providers for email marketing that have achieved the best overall rating in recent tests and are therefore ideally suited for professional use:

  Provider Score Total Emails Emails Inbox Emails Spam Emails Lost
1

ActiveCampaign

92
394.103
(-883)
319.752
(-648)
64.147
(-218)
10.204
(-17)
2

GetResponse

90
393.872
(+609)
326.424
(+385)
57.032
(+210)
10.416
(+14)
3

CleverReach

90
393.343
(-54)
318.917
(+280)
63.267
(-348)
11.159
(+14)
4

Klick-Tipp

89
392.656
(+123)
313.641
(+581)
68.035
(-430)
10.980
(-28)
5

Mailjet

88
393.368
(+161)
310.463
(+125)
71.372
(+37)
11.533
(-1)

We also keep detailed individual statistics for each provider. Clicking on the provider's logo in the table will take you to the overview page of all deliverability tests for the respective provider.

What do you want to know next?

You'll find a lot more information about our work and some ways you can benefit from it on our website:

  • About EmailDeliverabilityReport – there is a very good reason why EmailDeliverabilityReport exists. Learn what our mission is and what our goals are here.
  • FAQ – get an answer to the most frequently asked questions immediately online. Alternatively, you can ask your question directly via contact form.
  • How we test – learn in detail how our testing system is built, which allows us to evaluate and analyze tens of thousands of emails in detail every month.
  • Provider ranking – check out the ranking for all the email marketing providers we test. The data is updated once a month.
  • Developer API – access our database and create your own tools or statistics from it. Or use our data to improve your product or service for your customers.
  • Become a sponsor – if you like our work and mission, you are welcome to become our sponsor and support us either technically or financially.

You have questions or a suggestion for us or want to cooperate with us?

Contact us