Amazon SES and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Amazon SES and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Amazon SES than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
137.187 393.150	117.149 302.866	15.603 76.964	4.103 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Amazon SES beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
85.39 % 77.04 %	11.37 % 19.58 %	2.99 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Amazon SES is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	10419 29688	9129 23784	1015 5024	253 880	87.62 % 80.11 %	9.74 % 16.92 %	2.43 % 2.96 %
Elektronics	10683 30694	9201 23911	1126 5854	304 929	86.13 % 77.90 %	10.54 % 19.07 %	2.85 % 3.03 %
Entertainment	10587 30167	9022 23222	1202 5902	321 1043	85.22 % 76.98 %	11.35 % 19.56 %	3.03 % 3.46 %
Cosmetics & Beauty	10589 30530	9030 23551	1200 6004	323 975	85.28 % 77.14 %	11.33 % 19.67 %	3.05 % 3.19 %
Food & Drink	10547 30519	9202 24459	1045 5133	276 927	87.25 % 80.14 %	9.91 % 16.82 %	2.62 % 3.04 %
Home & Garden	10722 30222	9370 24200	1063 5111	275 911	87.39 % 80.07 %	9.91 % 16.91 %	2.56 % 3.01 %
Finance	10474 30341	8743 22294	1358 6899	348 1148	83.47 % 73.48 %	12.97 % 22.74 %	3.32 % 3.78 %
Health	10498 29945	8832 22376	1297 6489	346 1080	84.13 % 74.72 %	12.35 % 21.67 %	3.30 % 3.61 %
Pets	10542 30312	9089 23940	1125 5353	312 1019	86.22 % 78.98 %	10.67 % 17.66 %	2.96 % 3.36 %
Sport & Fitness	10559 29754	8905 22668	1282 6059	338 1027	84.34 % 76.18 %	12.14 % 20.36 %	3.20 % 3.45 %
Job & Career	10522 30434	8799 22773	1359 6473	330 1188	83.62 % 74.83 %	12.92 % 21.27 %	3.14 % 3.90 %
Dating	10339 30388	8620 21850	1371 7353	358 1185	83.37 % 71.90 %	13.26 % 24.20 %	3.46 % 3.90 %
Other	10706 30156	9207 23838	1160 5310	319 1008	86.00 % 79.05 %	10.84 % 17.61 %	2.98 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Amazon SES is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	10671 39832	8624 29370	1575 8994	413 1468	80.82 % 73.73 %	14.76 % 22.58 %	3.87 % 3.69 %
Outlook Mail	10324 39308	8708 29211	1289 8600	305 1497	84.35 % 74.31 %	12.49 % 21.88 %	2.95 % 3.81 %
Yahoo Mail	10713 39728	9110 30512	1242 7852	321 1364	85.04 % 76.80 %	11.59 % 19.76 %	3.00 % 3.43 %
AOL Mail	10391 39483	8817 30274	1215 7780	322 1429	84.85 % 76.68 %	11.69 % 19.70 %	3.10 % 3.62 %
Mail.com	10612 39166	9091 30496	1168 7320	322 1350	85.67 % 77.86 %	11.01 % 18.69 %	3.03 % 3.45 %
Yandex Mail	10470 38650	8801 29125	1317 8096	355 1429	84.06 % 75.36 %	12.58 % 20.95 %	3.39 % 3.70 %
GMX Mail	10544 39013	9153 30376	1064 7420	290 1217	86.81 % 77.86 %	10.09 % 19.02 %	2.75 % 3.12 %
Zoho Mail	10860 38996	9427 30789	1119 7018	294 1189	86.80 % 78.95 %	10.30 % 18.00 %	2.71 % 3.05 %
ProtonMail	10470 39917	9145 31451	1007 7261	280 1205	87.34 % 78.79 %	9.62 % 18.19 %	2.67 % 3.02 %
Custom Mail	10461 39057	9176 31262	1024 6623	246 1172	87.72 % 80.04 %	9.79 % 16.96 %	2.35 % 3.00 %
iCloud Mail	10581	8703	1492	384	82.25 % %	14.10 % %	3.63 % %
Tuta	10577	9200	1085	290	86.98 % %	10.26 % %	2.74 % %
Juno.com	10513	9194	1006	281	87.45 % %	9.57 % %	2.67 % %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.