Amazon SES and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Amazon SES and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Amazon SES than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
147.513 393.150	126.367 302.866	16.682 76.964	4.268 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Amazon SES beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
85.66 % 77.04 %	11.31 % 19.58 %	2.89 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Amazon SES is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	11186 29688	9819 23784	1097 5024	265 880	87.78 % 80.11 %	9.81 % 16.92 %	2.37 % 2.96 %
Elektronics	11494 30694	9925 23911	1212 5854	317 929	86.35 % 77.90 %	10.54 % 19.07 %	2.76 % 3.03 %
Entertainment	11346 30167	9698 23222	1283 5902	332 1043	85.48 % 76.98 %	11.31 % 19.56 %	2.93 % 3.46 %
Cosmetics & Beauty	11330 30530	9693 23551	1275 6004	336 975	85.55 % 77.14 %	11.25 % 19.67 %	2.97 % 3.19 %
Food & Drink	11366 30519	9929 24459	1136 5133	289 927	87.36 % 80.14 %	9.99 % 16.82 %	2.54 % 3.04 %
Home & Garden	11559 30222	10118 24200	1153 5111	289 911	87.53 % 80.07 %	9.97 % 16.91 %	2.50 % 3.01 %
Finance	11214 30341	9400 22294	1434 6899	361 1148	83.82 % 73.48 %	12.79 % 22.74 %	3.22 % 3.78 %
Health	11308 29945	9553 22376	1374 6489	360 1080	84.48 % 74.72 %	12.15 % 21.67 %	3.18 % 3.61 %
Pets	11313 30312	9786 23940	1204 5353	325 1019	86.50 % 78.98 %	10.64 % 17.66 %	2.87 % 3.36 %
Sport & Fitness	11426 29754	9682 22668	1374 6059	351 1027	84.74 % 76.18 %	12.03 % 20.36 %	3.07 % 3.45 %
Job & Career	11449 30434	9623 22773	1456 6473	343 1188	84.05 % 74.83 %	12.72 % 21.27 %	3.00 % 3.90 %
Dating	11062 30388	9262 21850	1442 7353	369 1185	83.73 % 71.90 %	13.04 % 24.20 %	3.34 % 3.90 %
Other	11460 30156	9879 23838	1242 5310	331 1008	86.20 % 79.05 %	10.84 % 17.61 %	2.89 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Amazon SES is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	11474 39832	9345 29370	1656 8994	426 1468	81.45 % 73.73 %	14.43 % 22.58 %	3.71 % 3.69 %
Outlook Mail	11153 39308	9452 29211	1373 8600	317 1497	84.75 % 74.31 %	12.31 % 21.88 %	2.84 % 3.81 %
Yahoo Mail	11456 39728	9776 30512	1320 7852	333 1364	85.34 % 76.80 %	11.52 % 19.76 %	2.91 % 3.43 %
AOL Mail	11250 39483	9582 30274	1313 7780	334 1429	85.17 % 76.68 %	11.67 % 19.70 %	2.97 % 3.62 %
Mail.com	11442 39166	9830 30496	1253 7320	336 1350	85.91 % 77.86 %	10.95 % 18.69 %	2.94 % 3.45 %
Yandex Mail	11194 38650	9448 29125	1392 8096	368 1429	84.40 % 75.36 %	12.44 % 20.95 %	3.29 % 3.70 %
GMX Mail	11352 39013	9878 30376	1154 7420	302 1217	87.02 % 77.86 %	10.17 % 19.02 %	2.66 % 3.12 %
Zoho Mail	11652 38996	10136 30789	1200 7018	308 1189	86.99 % 78.95 %	10.30 % 18.00 %	2.64 % 3.05 %
ProtonMail	11320 39917	9895 31451	1096 7261	292 1205	87.41 % 78.79 %	9.68 % 18.19 %	2.58 % 3.02 %
Custom Mail	11274 39057	9903 31262	1108 6623	258 1172	87.84 % 80.04 %	9.83 % 16.96 %	2.29 % 3.00 %
iCloud Mail	11349	9388	1571	398	82.72 % %	13.84 % %	3.51 % %
Tuta	11332	9877	1167	302	87.16 % %	10.30 % %	2.67 % %
Juno.com	11265	9857	1079	294	87.50 % %	9.58 % %	2.61 % %

Compare Amazon SES with other providers

Compare the email deliverability of Amazon SES with other providers.