Benchmark Email and Constant Contact Email Deliverability Comparison

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
531.796 530.277	408.955 403.712	101.985 105.972	20.250 20.815

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.90 % 76.13 %	19.18 % 19.98 %	3.81 % 3.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	40928 40632	32606 32019	6828 7158	1448 1495	79.67 % 78.80 %	16.68 % 17.62 %	3.54 % 3.68 %
Elektronics	41365 40546	32046 31196	7780 7859	1512 1502	77.47 % 76.94 %	18.81 % 19.38 %	3.66 % 3.70 %
Entertainment	40502 40837	31189 31053	7736 8163	1531 1609	77.01 % 76.04 %	19.10 % 19.99 %	3.78 % 3.94 %
Cosmetics & Beauty	40679 40751	31261 31012	7831 8190	1554 1590	76.85 % 76.10 %	19.25 % 20.10 %	3.82 % 3.90 %
Food & Drink	40766 40859	32441 32285	6863 7170	1431 1432	79.58 % 79.02 %	16.84 % 17.55 %	3.51 % 3.50 %
Home & Garden	41076 40992	32788 32241	6850 7253	1395 1528	79.82 % 78.65 %	16.68 % 17.69 %	3.40 % 3.73 %
Finance	41110 41210	30293 30117	9032 9377	1741 1732	73.69 % 73.08 %	21.97 % 22.75 %	4.23 % 4.20 %
Health	41281 40218	30765 29754	8791 8796	1632 1658	74.53 % 73.98 %	21.30 % 21.87 %	3.95 % 4.12 %
Pets	41099 41399	32411 32229	7213 7638	1422 1542	78.86 % 77.85 %	17.55 % 18.45 %	3.46 % 3.72 %
Sport & Fitness	40112 41096	30488 30802	7952 8650	1607 1672	76.01 % 74.95 %	19.82 % 21.05 %	4.01 % 4.07 %
Job & Career	41243 40479	30844 30133	8573 8627	1792 1739	74.79 % 74.44 %	20.79 % 21.31 %	4.34 % 4.30 %
Dating	40833 41028	29762 29477	9358 9762	1699 1810	72.89 % 71.85 %	22.92 % 23.79 %	4.16 % 4.41 %
Other	40802 40230	32061 31394	7178 7329	1486 1506	78.58 % 78.04 %	17.59 % 18.22 %	3.64 % 3.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	49743 50012	36434 36298	11099 11588	2186 2145	73.24 % 72.58 %	22.31 % 23.17 %	4.39 % 4.29 %
Outlook Mail	50262 49777	37205 36623	10927 11025	2101 2142	74.02 % 73.57 %	21.74 % 22.15 %	4.18 % 4.30 %
Yahoo Mail	49757 49762	38014 37606	9751 10191	1947 1994	76.40 % 75.57 %	19.60 % 20.48 %	3.91 % 4.01 %
AOL Mail	50110 48893	38221 36967	9876 9893	1972 2056	76.27 % 75.61 %	19.71 % 20.23 %	3.94 % 4.21 %
Mail.com	50169 50332	38886 38640	9394 9775	1843 1929	77.51 % 76.77 %	18.72 % 19.42 %	3.67 % 3.83 %
Yandex Mail	50152 50448	37552 37471	10465 10910	2083 2108	74.88 % 74.28 %	20.87 % 21.63 %	4.15 % 4.18 %
GMX Mail	50288 49450	39006 37906	9556 9706	1690 1844	77.57 % 76.66 %	19.00 % 19.63 %	3.36 % 3.73 %
Zoho Mail	49870 49926	38990 38810	8962 9360	1862 1779	78.18 % 77.74 %	17.97 % 18.75 %	3.73 % 3.56 %
ProtonMail	49760 50258	39060 39070	8922 9442	1722 1785	78.50 % 77.74 %	17.93 % 18.79 %	3.46 % 3.55 %
Custom Mail	49781 50144	39565 39496	8446 8916	1720 1765	79.48 % 78.77 %	16.97 % 17.78 %	3.46 % 3.52 %
iCloud Mail	10588 10260	8283 7751	1838 2000	431 509	78.23 % 75.55 %	17.36 % 19.49 %	4.07 % 4.96 %
Tuta	10636 10417	8831 8401	1400 1606	341 403	83.03 % 80.65 %	13.16 % 15.42 %	3.21 % 3.87 %
Juno.com	10680 10598	8908 8673	1349 1560	352 356	83.41 % 81.84 %	12.63 % 14.72 %	3.30 % 3.36 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.