Benchmark Email and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Benchmark Email and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
541.902 393.150	417.902 302.866	103.155 76.964	20.410 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.12 % 77.04 %	19.04 % 19.58 %	3.77 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41644 29688	33233 23784	6908 5024	1459 880	79.80 % 80.11 %	16.59 % 16.92 %	3.50 % 2.96 %
Elektronics	42155 30694	32749 23911	7868 5854	1527 929	77.69 % 77.90 %	18.66 % 19.07 %	3.62 % 3.03 %
Entertainment	41345 30167	31931 23222	7836 5902	1547 1043	77.23 % 76.98 %	18.95 % 19.56 %	3.74 % 3.46 %
Cosmetics & Beauty	41427 30530	31929 23551	7919 6004	1565 975	77.07 % 77.14 %	19.12 % 19.67 %	3.78 % 3.19 %
Food & Drink	41480 30519	33075 24459	6944 5133	1442 927	79.74 % 80.14 %	16.74 % 16.82 %	3.48 % 3.04 %
Home & Garden	41872 30222	33494 24200	6944 5111	1407 911	79.99 % 80.07 %	16.58 % 16.91 %	3.36 % 3.01 %
Finance	41911 30341	31004 22294	9128 6899	1754 1148	73.98 % 73.48 %	21.78 % 22.74 %	4.19 % 3.78 %
Health	42072 29945	31467 22376	8885 6489	1646 1080	74.79 % 74.72 %	21.12 % 21.67 %	3.91 % 3.61 %
Pets	41892 30312	33108 23940	7296 5353	1433 1019	79.03 % 78.98 %	17.42 % 17.66 %	3.42 % 3.36 %
Sport & Fitness	40862 29754	31150 22668	8040 6059	1617 1027	76.23 % 76.18 %	19.68 % 20.36 %	3.96 % 3.45 %
Job & Career	41996 30434	31513 22773	8658 6473	1803 1188	75.04 % 74.83 %	20.62 % 21.27 %	4.29 % 3.90 %
Dating	41631 30388	30470 21850	9453 7353	1711 1185	73.19 % 71.90 %	22.71 % 24.20 %	4.11 % 3.90 %
Other	41615 30156	32779 23838	7276 5310	1499 1008	78.77 % 79.05 %	17.48 % 17.61 %	3.60 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50525 39832	37126 29370	11189 8994	2199 1468	73.48 % 73.73 %	22.15 % 22.58 %	4.35 % 3.69 %
Outlook Mail	51144 39308	37985 29211	11028 8600	2115 1497	74.27 % 74.31 %	21.56 % 21.88 %	4.14 % 3.81 %
Yahoo Mail	50603 39728	38759 30512	9847 7852	1961 1364	76.59 % 76.80 %	19.46 % 19.76 %	3.88 % 3.43 %
AOL Mail	50815 39483	38846 30274	9962 7780	1982 1429	76.45 % 76.68 %	19.60 % 19.70 %	3.90 % 3.62 %
Mail.com	50985 39166	39618 30496	9489 7320	1858 1350	77.71 % 77.86 %	18.61 % 18.69 %	3.64 % 3.45 %
Yandex Mail	50989 38650	38283 29125	10557 8096	2094 1429	75.08 % 75.36 %	20.70 % 20.95 %	4.11 % 3.70 %
GMX Mail	51022 39013	39661 30376	9639 7420	1701 1217	77.73 % 77.86 %	18.89 % 19.02 %	3.33 % 3.12 %
Zoho Mail	50671 38996	39696 30789	9055 7018	1877 1189	78.34 % 78.95 %	17.87 % 18.00 %	3.70 % 3.05 %
ProtonMail	50539 39917	39745 31451	9014 7261	1734 1205	78.64 % 78.79 %	17.84 % 18.19 %	3.43 % 3.02 %
Custom Mail	50517 39057	40214 31262	8529 6623	1731 1172	79.60 % 80.04 %	16.88 % 16.96 %	3.43 % 3.00 %
iCloud Mail	11333	8945	1925	443	78.93 % %	16.99 % %	3.91 % %
Tuta	11364	9482	1488	351	83.44 % %	13.09 % %	3.09 % %
Juno.com	11395	9542	1433	364	83.74 % %	12.58 % %	3.19 % %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.