Benchmark Email and Moosend Email Deliverability Comparison

Benchmark Email

Moosend

In this comparison, the deliverability of Benchmark Email and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.210 64.906	51.727 49.689	12.292 13.800	1.362 1.670

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.32 % 76.56 %	18.85 % 21.26 %	2.09 % 2.57 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5002 4994	3885 3811	1015 1061	104 128	77.67 % 76.31 %	20.29 % 21.25 %	2.08 % 2.56 %
Elektronics	4926 5159	3942 3964	891 1067	109 128	80.02 % 76.84 %	18.09 % 20.68 %	2.21 % 2.48 %
Entertainment	5041 5010	3984 3792	966 1110	106 124	79.03 % 75.69 %	19.16 % 22.16 %	2.10 % 2.48 %
Cosmetics & Beauty	4918 5052	3938 3924	896 1006	103 122	80.07 % 77.67 %	18.22 % 19.91 %	2.09 % 2.41 %
Food & Drink	4841 4924	3815 3780	937 1043	101 129	78.81 % 76.77 %	19.36 % 21.18 %	2.09 % 2.62 %
Home & Garden	4997 4882	3966 3711	941 1064	106 128	79.37 % 76.01 %	18.83 % 21.79 %	2.12 % 2.62 %
Finance	5027 4858	4104 3873	829 887	113 118	81.64 % 79.72 %	16.49 % 18.26 %	2.25 % 2.43 %
Health	5108 5122	4199 4084	830 942	98 133	82.20 % 79.73 %	16.25 % 18.39 %	1.92 % 2.60 %
Pets	5077 4882	4021 3699	949 1087	105 119	79.20 % 75.77 %	18.69 % 22.27 %	2.07 % 2.44 %
Sport & Fitness	4998 5019	3950 3821	956 1068	102 141	79.03 % 76.13 %	19.13 % 21.28 %	2.04 % 2.81 %
Job & Career	4981 4998	3861 3714	1022 1188	110 126	77.51 % 74.31 %	20.52 % 23.77 %	2.21 % 2.52 %
Dating	5215 4914	3970 3579	1161 1246	101 135	76.13 % 72.83 %	22.26 % 25.36 %	1.94 % 2.75 %
Other	5079 5092	4092 3937	899 1031	104 139	80.57 % 77.32 %	17.70 % 20.25 %	2.05 % 2.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Benchmark Email is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4692 4616	3600 3375	1008 1136	97 118	76.73 % 73.12 %	21.48 % 24.61 %	2.07 % 2.56 %
Outlook Mail	4895 4645	3839 3491	970 1036	99 122	78.43 % 75.16 %	19.82 % 22.30 %	2.02 % 2.63 %
Yahoo Mail	4718 4706	3722 3590	902 1030	103 121	78.89 % 76.29 %	19.12 % 21.89 %	2.18 % 2.57 %
AOL Mail	4544 4735	3578 3592	885 1037	97 120	78.74 % 75.86 %	19.48 % 21.90 %	2.13 % 2.53 %
Mail.com	4787 4742	3849 3714	862 937	102 121	80.41 % 78.32 %	18.01 % 19.76 %	2.13 % 2.55 %
Yandex Mail	4782 4520	3765 3462	922 971	92 109	78.73 % 76.59 %	19.28 % 21.48 %	1.92 % 2.41 %
GMX Mail	4698 4762	3646 3549	977 1116	90 125	77.61 % 74.53 %	20.80 % 23.44 %	1.92 % 2.62 %
Zoho Mail	4615 4686	3714 3661	814 913	100 117	80.48 % 78.13 %	17.64 % 19.48 %	2.17 % 2.50 %
ProtonMail	4869 4634	3938 3637	835 900	106 124	80.88 % 78.49 %	17.15 % 19.42 %	2.18 % 2.68 %
Custom Mail	4585 4675	3773 3676	727 887	92 124	82.29 % 78.63 %	15.86 % 18.97 %	2.01 % 2.65 %
iCloud Mail	4800 4739	3648 3482	1059 1163	109 125	76.00 % 73.48 %	22.06 % 24.54 %	2.27 % 2.64 %
Tuta	4702 4655	3816 3644	810 911	97 120	81.16 % 78.28 %	17.23 % 19.57 %	2.06 % 2.58 %
Juno.com	4624 4848	3727 3779	814 959	98 122	80.60 % 77.95 %	17.60 % 19.78 %	2.12 % 2.52 %
Mailfence	3899 3943	3112 3037	707 804	80 102	79.82 % 77.02 %	18.13 % 20.39 %	2.05 % 2.59 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.