CampaignMonitor and Mailjet Email Deliverability Comparison

CampaignMonitor

Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for CampaignMonitor.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
74.820 74.242	58.782 58.360	14.901 14.654	1.562 1.666

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats CampaignMonitor in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.56 % 78.61 %	19.92 % 19.74 %	2.09 % 2.24 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	6111 5841	4830 4593	1207 1196	127 127	79.04 % 78.63 %	19.75 % 20.48 %	2.08 % 2.17 %
Elektronics	5909 5623	4589 4425	1204 1102	122 129	77.66 % 78.69 %	20.38 % 19.60 %	2.06 % 2.29 %
Entertainment	5788 5551	4530 4336	1123 1119	116 119	78.27 % 78.11 %	19.40 % 20.16 %	2.00 % 2.14 %
Cosmetics & Beauty	5821 5660	4622 4470	1131 1085	117 122	79.40 % 78.98 %	19.43 % 19.17 %	2.01 % 2.16 %
Food & Drink	5830 5708	4553 4441	1183 1182	118 129	78.10 % 77.80 %	20.29 % 20.71 %	2.02 % 2.26 %
Home & Garden	5740 5813	4492 4544	1192 1158	121 129	78.26 % 78.17 %	20.77 % 19.92 %	2.11 % 2.22 %
Finance	5788 5745	4658 4688	1047 950	131 140	80.48 % 81.60 %	18.09 % 16.54 %	2.26 % 2.44 %
Health	5574 5613	4548 4570	951 935	116 122	81.59 % 81.42 %	17.06 % 16.66 %	2.08 % 2.17 %
Pets	5645 5667	4415 4431	1142 1154	124 136	78.21 % 78.19 %	20.23 % 20.36 %	2.20 % 2.40 %
Sport & Fitness	5879 5585	4567 4404	1208 1094	120 124	77.68 % 78.85 %	20.55 % 19.59 %	2.04 % 2.22 %
Job & Career	5483 5814	4225 4468	1172 1251	118 135	77.06 % 76.85 %	21.38 % 21.52 %	2.15 % 2.32 %
Dating	5647 5897	4287 4458	1276 1345	122 124	75.92 % 75.60 %	22.60 % 22.81 %	2.16 % 2.10 %
Other	5605 5725	4466 4532	1065 1083	110 130	79.68 % 79.16 %	19.00 % 18.92 %	1.96 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Mailjet is better than CampaignMonitor.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5188 5380	3934 4073	1178 1220	107 120	75.83 % 75.71 %	22.71 % 22.68 %	2.06 % 2.23 %
Outlook Mail	5437 5356	4182 4134	1176 1136	117 111	76.92 % 77.18 %	21.63 % 21.21 %	2.15 % 2.07 %
Yahoo Mail	5553 5372	4307 4217	1128 1069	115 131	77.56 % 78.50 %	20.31 % 19.90 %	2.07 % 2.44 %
AOL Mail	5675 5491	4390 4277	1189 1123	117 125	77.36 % 77.89 %	20.95 % 20.45 %	2.06 % 2.28 %
Mail.com	5432 5480	4300 4363	1040 1015	107 126	79.16 % 79.62 %	19.15 % 18.52 %	1.97 % 2.30 %
Yandex Mail	5326 5487	4165 4312	1107 1078	111 128	78.20 % 78.59 %	20.78 % 19.65 %	2.08 % 2.33 %
GMX Mail	5438 5416	4206 4210	1137 1131	106 124	77.34 % 77.73 %	20.91 % 20.88 %	1.95 % 2.29 %
Zoho Mail	5548 5489	4454 4345	1021 1045	117 134	80.28 % 79.16 %	18.40 % 19.04 %	2.11 % 2.44 %
ProtonMail	5500 5316	4424 4260	1010 973	122 115	80.44 % 80.14 %	18.36 % 18.30 %	2.22 % 2.16 %
Custom Mail	5438 5544	4404 4478	964 1003	112 120	80.99 % 80.77 %	17.73 % 18.09 %	2.06 % 2.16 %
iCloud Mail	5454 5368	4144 4080	1224 1218	117 111	75.98 % 76.01 %	22.44 % 22.69 %	2.15 % 2.07 %
Tuta	5529 5362	4407 4275	1040 978	115 117	79.71 % 79.73 %	18.81 % 18.24 %	2.08 % 2.18 %
Juno.com	5599 5333	4502 4290	1022 943	124 124	80.41 % 80.44 %	18.25 % 17.68 %	2.21 % 2.33 %
Mailfence	3703 3848	2963 3046	665 722	75 80	80.02 % 79.16 %	17.96 % 18.76 %	2.03 % 2.08 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.