CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.333 539.329	434.606 431.707	89.255 91.337	16.271 15.975

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.43 % 80.05 %	16.52 % 16.94 %	3.01 % 2.96 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41539 41300	34613 34265	5836 5937	1087 1101	83.33 % 82.97 %	14.05 % 14.38 %	2.62 % 2.67 %
Elektronics	41606 41554	33726 33581	6638 6812	1187 1143	81.06 % 80.81 %	15.95 % 16.39 %	2.85 % 2.75 %
Entertainment	41709 41068	33523 32862	6916 6994	1194 1183	80.37 % 80.02 %	16.58 % 17.03 %	2.86 % 2.88 %
Cosmetics & Beauty	41532 41667	33265 33321	6984 7084	1296 1242	80.09 % 79.97 %	16.82 % 17.00 %	3.12 % 2.98 %
Food & Drink	42123 41290	34940 34103	6021 6087	1142 1085	82.95 % 82.59 %	14.29 % 14.74 %	2.71 % 2.63 %
Home & Garden	41257 41433	34323 34260	5840 6070	1120 1054	83.19 % 82.69 %	14.16 % 14.65 %	2.71 % 2.54 %
Finance	41415 41578	32074 31993	7944 8141	1394 1421	77.45 % 76.95 %	19.18 % 19.58 %	3.37 % 3.42 %
Health	41795 41572	32771 32308	7671 7863	1345 1346	78.41 % 77.72 %	18.35 % 18.91 %	3.22 % 3.24 %
Pets	41689 41522	34194 34067	6249 6331	1229 1125	82.02 % 82.05 %	14.99 % 15.25 %	2.95 % 2.71 %
Sport & Fitness	41736 41413	33135 32823	7233 7310	1347 1261	79.39 % 79.26 %	17.33 % 17.65 %	3.23 % 3.04 %
Job & Career	41130 41684	32271 32474	7427 7756	1403 1429	78.46 % 77.91 %	18.06 % 18.61 %	3.41 % 3.43 %
Dating	41453 41286	31767 31347	8367 8478	1314 1417	76.63 % 75.93 %	20.18 % 20.53 %	3.17 % 3.43 %
Other	41349 41962	34004 34303	6129 6474	1213 1168	82.24 % 81.75 %	14.82 % 15.43 %	2.93 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50844 50301	39015 38512	10057 10052	1757 1714	76.73 % 76.56 %	19.78 % 19.98 %	3.46 % 3.41 %
Outlook Mail	50599 50594	39533 39168	9375 9719	1679 1660	78.13 % 77.42 %	18.53 % 19.21 %	3.32 % 3.28 %
Yahoo Mail	50860 49984	40714 39844	8574 8650	1527 1501	80.05 % 79.71 %	16.86 % 17.31 %	3.00 % 3.00 %
AOL Mail	50322 50640	40253 40259	8472 8803	1574 1545	79.99 % 79.50 %	16.84 % 17.38 %	3.13 % 3.05 %
Mail.com	50639 50720	41184 41004	7985 8276	1448 1396	81.33 % 80.84 %	15.77 % 16.32 %	2.86 % 2.75 %
Yandex Mail	50804 50699	39995 39591	9135 9381	1661 1723	78.72 % 78.09 %	17.98 % 18.50 %	3.27 % 3.40 %
GMX Mail	50110 51133	40652 41193	8019 8550	1412 1378	81.13 % 80.56 %	16.00 % 16.72 %	2.82 % 2.69 %
Zoho Mail	50797 49895	41638 40687	7763 7800	1398 1378	81.97 % 81.55 %	15.28 % 15.63 %	2.75 % 2.76 %
ProtonMail	51461 51098	42307 41714	7833 8013	1328 1335	82.21 % 81.64 %	15.22 % 15.68 %	2.58 % 2.61 %
Custom Mail	50124 50650	41684 41737	7102 7563	1316 1345	83.16 % 82.40 %	14.17 % 14.93 %	2.63 % 2.66 %
iCloud Mail	11368 11122	8888 8904	1970 1801	498 406	78.18 % 80.06 %	17.33 % 16.19 %	4.38 % 3.65 %
Tuta	11435 11327	9535 9558	1539 1403	346 319	83.38 % 84.38 %	13.46 % 12.39 %	3.03 % 2.82 %
Juno.com	10970 11166	9208 9536	1431 1326	327 275	83.94 % 85.40 %	13.04 % 11.88 %	2.98 % 2.46 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.