Clever Elements and Postmark Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
539.702 147.015	419.339 120.909	100.258 20.423	20.337 5.173

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.70 % 82.24 %	18.58 % 13.89 %	3.77 % 3.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41721 11277	33492 9443	6774 1406	1460 392	80.28 % 83.74 %	16.24 % 12.47 %	3.50 % 3.48 %
Elektronics	41235 11316	32328 9424	7435 1504	1470 369	78.40 % 83.28 %	18.03 % 13.29 %	3.56 % 3.26 %
Entertainment	41423 11234	32165 9229	7714 1581	1572 384	77.65 % 82.15 %	18.62 % 14.07 %	3.79 % 3.42 %
Cosmetics & Beauty	41529 11222	32219 9250	7795 1584	1531 374	77.58 % 82.43 %	18.77 % 14.12 %	3.69 % 3.33 %
Food & Drink	41489 11120	33307 9368	6733 1383	1442 332	80.28 % 84.24 %	16.23 % 12.44 %	3.48 % 2.99 %
Home & Garden	41937 11374	33695 9586	6819 1393	1442 350	80.35 % 84.28 %	16.26 % 12.25 %	3.44 % 3.08 %
Finance	42111 11390	31429 9148	8936 1768	1738 462	74.63 % 80.32 %	21.22 % 15.52 %	4.13 % 4.06 %
Health	41761 11190	31603 9063	8581 1621	1597 427	75.68 % 80.99 %	20.55 % 14.49 %	3.82 % 3.82 %
Pets	41054 11339	32622 9439	6979 1493	1467 366	79.46 % 83.24 %	17.00 % 13.17 %	3.57 % 3.23 %
Sport & Fitness	41428 11448	31760 9331	7987 1674	1698 407	76.66 % 81.51 %	19.28 % 14.62 %	4.10 % 3.56 %
Job & Career	41300 11464	31289 9177	8311 1777	1727 461	75.76 % 80.05 %	20.12 % 15.50 %	4.18 % 4.02 %
Dating	41399 11236	30550 9005	9196 1710	1689 466	73.79 % 80.14 %	22.21 % 15.22 %	4.08 % 4.15 %
Other	41315 11405	32880 9446	6998 1529	1504 383	79.58 % 82.82 %	16.94 % 13.41 %	3.64 % 3.36 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50989 11316	37672 8843	11161 1929	2165 504	73.88 % 78.15 %	21.89 % 17.05 %	4.25 % 4.45 %
Outlook Mail	49841 11176	37454 8989	10380 1692	2026 431	75.15 % 80.43 %	20.83 % 15.14 %	4.06 % 3.86 %
Yahoo Mail	50646 11164	38976 9116	9670 1606	2057 405	76.96 % 81.66 %	19.09 % 14.39 %	4.06 % 3.63 %
AOL Mail	50926 11334	39239 9266	9711 1583	1991 416	77.05 % 81.75 %	19.07 % 13.97 %	3.91 % 3.67 %
Mail.com	51169 11147	39944 9200	9310 1496	1927 380	78.06 % 82.53 %	18.19 % 13.42 %	3.77 % 3.41 %
Yandex Mail	50327 11157	38148 9033	10190 1672	2013 421	75.80 % 80.96 %	20.25 % 14.99 %	4.00 % 3.77 %
GMX Mail	49862 11304	38976 9436	9141 1439	1770 376	78.17 % 83.47 %	18.33 % 12.73 %	3.55 % 3.33 %
Zoho Mail	50995 11469	40308 9590	8877 1471	1800 358	79.04 % 83.62 %	17.41 % 12.83 %	3.53 % 3.12 %
ProtonMail	50537 11276	40129 9512	8733 1389	1698 359	79.41 % 84.36 %	17.28 % 12.32 %	3.36 % 3.18 %
Custom Mail	50649 11489	40698 9705	8271 1423	1713 354	80.35 % 84.47 %	16.33 % 12.39 %	3.38 % 3.08 %
iCloud Mail	11287 11321	8934 8998	1895 1836	476 449	79.15 % 79.48 %	16.79 % 16.22 %	4.22 % 3.97 %
Tuta	11268 11402	9403 9558	1507 1461	372 360	83.45 % 83.83 %	13.37 % 12.81 %	3.30 % 3.16 %
Juno.com	11206 11460	9458 9663	1412 1426	329 360	84.40 % 84.32 %	12.60 % 12.44 %	2.94 % 3.14 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.