CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
539.472 394.406	441.406 302.081	81.719 78.208	15.527 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.82 % 76.59 %	15.15 % 19.83 %	2.88 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41750 30362	35305 24204	5343 5178	1052 980	84.56 % 79.72 %	12.80 % 17.05 %	2.52 % 3.23 %
Elektronics	41469 30287	34200 23385	6050 5902	1136 1000	82.47 % 77.21 %	14.59 % 19.49 %	2.74 % 3.30 %
Entertainment	41553 30255	33896 23092	6357 6045	1255 1118	81.57 % 76.32 %	15.30 % 19.98 %	3.02 % 3.70 %
Cosmetics & Beauty	41200 30425	33633 23232	6302 6099	1186 1094	81.63 % 76.36 %	15.30 % 20.05 %	2.88 % 3.60 %
Food & Drink	41324 30373	34934 24085	5308 5283	1023 1005	84.54 % 79.30 %	12.84 % 17.39 %	2.48 % 3.31 %
Home & Garden	42182 30268	35673 24131	5392 5167	1072 970	84.57 % 79.72 %	12.78 % 17.07 %	2.54 % 3.20 %
Finance	41579 30282	32822 22132	7335 6922	1328 1228	78.94 % 73.09 %	17.64 % 22.86 %	3.19 % 4.06 %
Health	41398 30386	32996 22511	7088 6731	1228 1144	79.70 % 74.08 %	17.12 % 22.15 %	2.97 % 3.76 %
Pets	41149 30515	34412 24072	5581 5436	1113 1007	83.63 % 78.89 %	13.56 % 17.81 %	2.70 % 3.30 %
Sport & Fitness	41809 30484	33759 23007	6708 6312	1270 1165	80.75 % 75.47 %	16.04 % 20.71 %	3.04 % 3.82 %
Job & Career	41609 30364	33221 22710	6969 6456	1365 1198	79.84 % 74.79 %	16.75 % 21.26 %	3.28 % 3.95 %
Dating	41116 30301	31970 21762	7706 7322	1376 1217	77.76 % 71.82 %	18.74 % 24.16 %	3.35 % 4.02 %
Other	41334 30104	34585 23758	5580 5355	1123 991	83.67 % 78.92 %	13.50 % 17.79 %	2.72 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50845 39282	39823 28873	9357 8892	1612 1517	78.32 % 73.50 %	18.40 % 22.64 %	3.17 % 3.86 %
Outlook Mail	50049 38997	39705 28821	8642 8633	1626 1543	79.33 % 73.91 %	17.27 % 22.14 %	3.25 % 3.96 %
Yahoo Mail	50570 40103	41121 30633	7875 8046	1526 1424	81.32 % 76.39 %	15.57 % 20.06 %	3.02 % 3.55 %
AOL Mail	50069 39425	40749 30059	7762 7908	1505 1458	81.39 % 76.24 %	15.50 % 20.06 %	3.01 % 3.70 %
Mail.com	51042 38624	42051 30060	7467 7211	1446 1353	82.39 % 77.83 %	14.63 % 18.67 %	2.83 % 3.50 %
Yandex Mail	50803 38821	40706 29129	8423 8168	1621 1524	80.13 % 75.03 %	16.58 % 21.04 %	3.19 % 3.93 %
GMX Mail	50436 39819	41660 30627	7422 7798	1282 1394	82.60 % 76.92 %	14.72 % 19.58 %	2.54 % 3.50 %
Zoho Mail	50420 40117	42034 31303	6949 7430	1363 1384	83.37 % 78.03 %	13.78 % 18.52 %	2.70 % 3.45 %
ProtonMail	50539 39371	42221 30858	6968 7262	1291 1251	83.54 % 78.38 %	13.79 % 18.45 %	2.55 % 3.18 %
Custom Mail	50802 39847	42900 31718	6592 6860	1241 1269	84.45 % 79.60 %	12.98 % 17.22 %	2.44 % 3.18 %
iCloud Mail	11427	9192	1740	429	80.44 % %	15.23 % %	3.75 % %
Tuta	11218	9555	1287	299	85.18 % %	11.47 % %	2.67 % %
Juno.com	11252	9689	1235	286	86.11 % %	10.98 % %	2.54 % %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.