CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
529.479 394.406	432.464 302.081	80.679 78.208	15.369 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.68 % 76.59 %	15.24 % 19.83 %	2.90 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	40961 30362	34598 24204	5266 5178	1039 980	84.47 % 79.72 %	12.86 % 17.05 %	2.54 % 3.23 %
Elektronics	40738 30287	33543 23385	5975 5902	1126 1000	82.34 % 77.21 %	14.67 % 19.49 %	2.76 % 3.30 %
Entertainment	40746 30255	33180 23092	6276 6045	1241 1118	81.43 % 76.32 %	15.40 % 19.98 %	3.05 % 3.70 %
Cosmetics & Beauty	40524 30425	33035 23232	6232 6099	1176 1094	81.52 % 76.36 %	15.38 % 20.05 %	2.90 % 3.60 %
Food & Drink	40549 30373	34240 24085	5221 5283	1012 1005	84.44 % 79.30 %	12.88 % 17.39 %	2.50 % 3.31 %
Home & Garden	41391 30268	34965 24131	5306 5167	1058 970	84.47 % 79.72 %	12.82 % 17.07 %	2.56 % 3.20 %
Finance	40725 30282	32057 22132	7242 6922	1314 1228	78.72 % 73.09 %	17.78 % 22.86 %	3.23 % 4.06 %
Health	40688 30386	32359 22511	7017 6731	1218 1144	79.53 % 74.08 %	17.25 % 22.15 %	2.99 % 3.76 %
Pets	40291 30515	33646 24072	5489 5436	1098 1007	83.51 % 78.89 %	13.62 % 17.81 %	2.73 % 3.30 %
Sport & Fitness	41001 30484	33035 23007	6627 6312	1256 1165	80.57 % 75.47 %	16.16 % 20.71 %	3.06 % 3.82 %
Job & Career	40850 30364	32543 22710	6891 6456	1353 1198	79.66 % 74.79 %	16.87 % 21.26 %	3.31 % 3.95 %
Dating	40407 30301	31334 21762	7630 7322	1366 1217	77.55 % 71.82 %	18.88 % 24.16 %	3.38 % 4.02 %
Other	40608 30104	33929 23758	5507 5355	1112 991	83.55 % 78.92 %	13.56 % 17.79 %	2.74 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50092 39282	39151 28873	9282 8892	1601 1517	78.16 % 73.50 %	18.53 % 22.64 %	3.20 % 3.86 %
Outlook Mail	49190 38997	38939 28821	8552 8633	1615 1543	79.16 % 73.91 %	17.39 % 22.14 %	3.28 % 3.96 %
Yahoo Mail	49793 40103	40431 30633	7794 8046	1512 1424	81.20 % 76.39 %	15.65 % 20.06 %	3.04 % 3.55 %
AOL Mail	49255 39425	40018 30059	7673 7908	1491 1458	81.25 % 76.24 %	15.58 % 20.06 %	3.03 % 3.70 %
Mail.com	50365 38624	41446 30060	7398 7211	1436 1353	82.29 % 77.83 %	14.69 % 18.67 %	2.85 % 3.50 %
Yandex Mail	50014 38821	40000 29129	8341 8168	1607 1524	79.98 % 75.03 %	16.68 % 21.04 %	3.21 % 3.93 %
GMX Mail	49690 39819	40988 30627	7347 7798	1273 1394	82.49 % 76.92 %	14.79 % 19.58 %	2.56 % 3.50 %
Zoho Mail	49647 40117	41335 31303	6869 7430	1350 1384	83.26 % 78.03 %	13.84 % 18.52 %	2.72 % 3.45 %
ProtonMail	49733 39371	41499 30858	6882 7262	1276 1251	83.44 % 78.38 %	13.84 % 18.45 %	2.57 % 3.18 %
Custom Mail	50050 39847	42229 31718	6515 6860	1229 1269	84.37 % 79.60 %	13.02 % 17.22 %	2.46 % 3.18 %
iCloud Mail	10666	8512	1662	418	79.80 % %	15.58 % %	3.92 % %
Tuta	10432	8854	1203	286	84.87 % %	11.53 % %	2.74 % %
Juno.com	10552	9062	1161	275	85.88 % %	11.00 % %	2.61 % %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.