CleverReach and MailerLite Email Deliverability Comparison

CleverReach

MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.607 65.001	51.485 50.857	11.987 12.922	1.282 1.453

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.69 % 78.24 %	18.55 % 19.88 %	1.98 % 2.24 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5149 4842	4064 3740	995 1022	98 98	78.93 % 77.24 %	19.32 % 21.11 %	1.90 % 2.02 %
Elektronics	4937 4916	3959 3884	884 939	105 115	80.19 % 79.01 %	17.91 % 19.10 %	2.13 % 2.34 %
Entertainment	5044 4957	4003 3814	934 1048	111 109	79.36 % 76.94 %	18.52 % 21.14 %	2.20 % 2.20 %
Cosmetics & Beauty	4653 5008	3713 3967	852 957	90 101	79.80 % 79.21 %	18.31 % 19.11 %	1.93 % 2.02 %
Food & Drink	5047 4971	4017 3858	954 1012	93 119	79.59 % 77.61 %	18.90 % 20.36 %	1.84 % 2.39 %
Home & Garden	4863 4988	3865 3921	916 980	99 111	79.48 % 78.61 %	18.84 % 19.65 %	2.04 % 2.23 %
Finance	5039 4881	4163 3951	796 833	98 119	82.62 % 80.95 %	15.80 % 17.07 %	1.94 % 2.44 %
Health	5172 5008	4226 4074	855 838	99 106	81.71 % 81.35 %	16.53 % 16.73 %	1.91 % 2.12 %
Pets	5116 5280	4064 4153	968 1018	99 129	79.44 % 78.66 %	18.92 % 19.28 %	1.94 % 2.44 %
Sport & Fitness	4798 4941	3846 3837	866 1004	97 120	80.16 % 77.66 %	18.05 % 20.32 %	2.02 % 2.43 %
Job & Career	4890 5006	3804 3806	995 1112	100 106	77.79 % 76.03 %	20.35 % 22.21 %	2.04 % 2.12 %
Dating	4802 5140	3639 3824	1088 1221	88 105	75.78 % 74.40 %	22.66 % 23.75 %	1.83 % 2.04 %
Other	5097 5063	4122 4028	884 938	105 115	80.87 % 79.56 %	17.34 % 18.53 %	2.06 % 2.27 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4699 4749	3577 3543	1043 1104	84 108	76.12 % 74.61 %	22.20 % 23.25 %	1.79 % 2.27 %
Outlook Mail	4544 4776	3589 3672	876 1032	87 101	78.98 % 76.88 %	19.28 % 21.61 %	1.91 % 2.11 %
Yahoo Mail	4692 4775	3723 3703	875 979	102 106	79.35 % 77.55 %	18.65 % 20.50 %	2.17 % 2.22 %
AOL Mail	4679 4779	3742 3726	865 952	92 113	79.97 % 77.97 %	18.49 % 19.92 %	1.97 % 2.36 %
Mail.com	4710 4795	3774 3770	851 923	92 108	80.13 % 78.62 %	18.07 % 19.25 %	1.95 % 2.25 %
Yandex Mail	4584 4767	3617 3711	891 969	89 99	78.90 % 77.85 %	19.44 % 20.33 %	1.94 % 2.08 %
GMX Mail	4687 4655	3659 3584	936 980	102 104	78.07 % 76.99 %	19.97 % 21.05 %	2.18 % 2.23 %
Zoho Mail	4616 4659	3721 3690	829 893	85 97	80.61 % 79.20 %	17.96 % 19.17 %	1.84 % 2.08 %
ProtonMail	4942 4642	4026 3723	831 850	102 110	81.46 % 80.20 %	16.82 % 18.31 %	2.06 % 2.37 %
Custom Mail	4792 4666	3915 3772	786 789	99 109	81.70 % 80.84 %	16.40 % 16.91 %	2.07 % 2.34 %
iCloud Mail	4499 4551	3449 3454	963 1015	95 107	76.66 % 75.90 %	21.40 % 22.30 %	2.11 % 2.35 %
Tuta	4611 4580	3769 3639	774 844	80 112	81.74 % 79.45 %	16.79 % 18.43 %	1.73 % 2.45 %
Juno.com	4635 4778	3767 3819	784 891	96 102	81.27 % 79.93 %	16.91 % 18.65 %	2.07 % 2.13 %
Mailfence	3917 3829	3157 3051	683 701	77 77	80.60 % 79.68 %	17.44 % 18.31 %	1.97 % 2.01 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.