Constant Contact and HubSpot Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.483 540.809	412.262 429.476	107.687 93.956	21.069 16.962

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.28 % 79.41 %	19.92 % 17.37 %	3.90 % 3.14 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41392 41731	32657 34323	7282 6227	1516 1154	78.90 % 82.25 %	17.59 % 14.92 %	3.66 % 2.77 %
Elektronics	41334 41736	31860 33437	7982 7044	1525 1228	77.08 % 80.12 %	19.31 % 16.88 %	3.69 % 2.94 %
Entertainment	41622 41563	31703 32868	8295 7256	1627 1397	76.17 % 79.08 %	19.93 % 17.46 %	3.91 % 3.36 %
Cosmetics & Beauty	41603 41888	31719 33179	8337 7325	1612 1341	76.24 % 79.21 %	20.04 % 17.49 %	3.87 % 3.20 %
Food & Drink	41617 41173	32927 33761	7308 6192	1447 1203	79.12 % 82.00 %	17.56 % 15.04 %	3.48 % 2.92 %
Home & Garden	41806 41723	32922 34310	7393 6209	1550 1162	78.75 % 82.23 %	17.68 % 14.88 %	3.71 % 2.79 %
Finance	41990 41760	30775 31948	9514 8355	1751 1430	73.29 % 76.50 %	22.66 % 20.01 %	4.17 % 3.42 %
Health	41038 41507	30441 32146	8947 7930	1675 1382	74.18 % 77.45 %	21.80 % 19.11 %	4.08 % 3.33 %
Pets	42146 41807	32859 33878	7759 6638	1559 1256	77.96 % 81.03 %	18.41 % 15.88 %	3.70 % 3.00 %
Sport & Fitness	41859 41664	31437 32667	8771 7612	1692 1356	75.10 % 78.41 %	20.95 % 18.27 %	4.04 % 3.25 %
Job & Career	41297 41107	30826 31905	8756 7746	1760 1442	74.64 % 77.61 %	21.20 % 18.84 %	4.26 % 3.51 %
Dating	41795 41652	30105 31294	9894 8904	1829 1415	72.03 % 75.13 %	23.67 % 21.38 %	4.38 % 3.40 %
Other	40984 41498	32031 33760	7449 6518	1526 1196	78.15 % 81.35 %	18.18 % 15.71 %	3.72 % 2.88 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50783 51086	36942 38594	11716 10618	2164 1846	72.74 % 75.55 %	23.07 % 20.78 %	4.26 % 3.61 %
Outlook Mail	50592 51210	37299 39249	11167 10141	2163 1781	73.73 % 76.64 %	22.07 % 19.80 %	4.28 % 3.48 %
Yahoo Mail	50611 50712	38304 40022	10344 9021	2014 1617	75.68 % 78.92 %	20.44 % 17.79 %	3.98 % 3.19 %
AOL Mail	49605 50325	37561 39809	10008 8931	2072 1578	75.72 % 79.10 %	20.18 % 17.75 %	4.18 % 3.14 %
Mail.com	51145 50912	39324 40754	9909 8568	1950 1555	76.89 % 80.05 %	19.37 % 16.83 %	3.81 % 3.05 %
Yandex Mail	51255 50899	38151 39456	11062 9691	2129 1728	74.43 % 77.52 %	21.58 % 19.04 %	4.15 % 3.39 %
GMX Mail	50233 50898	38550 40640	9835 8726	1862 1497	76.74 % 79.85 %	19.58 % 17.14 %	3.71 % 2.94 %
Zoho Mail	50707 50274	39469 40703	9484 8069	1801 1485	77.84 % 80.96 %	18.70 % 16.05 %	3.55 % 2.95 %
ProtonMail	50988 50433	39687 41046	9564 7995	1803 1369	77.84 % 81.39 %	18.76 % 15.85 %	3.54 % 2.71 %
Custom Mail	50909 50448	40142 41393	9036 7612	1784 1393	78.85 % 82.05 %	17.75 % 15.09 %	3.50 % 2.76 %
iCloud Mail	11115 11267	8481 8969	2148 1818	533 435	76.30 % 79.60 %	19.33 % 16.14 %	4.80 % 3.86 %
Tuta	11128 11206	9001 9420	1722 1421	420 343	80.89 % 84.06 %	15.47 % 12.68 %	3.77 % 3.06 %
Juno.com	11412 11139	9351 9421	1692 1345	374 335	81.94 % 84.58 %	14.83 % 12.07 %	3.28 % 3.01 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.