Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.483 393.150	412.262 302.866	107.687 76.964	21.069 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.28 % 77.04 %	19.92 % 19.58 %	3.90 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41392 29688	32657 23784	7282 5024	1516 880	78.90 % 80.11 %	17.59 % 16.92 %	3.66 % 2.96 %
Elektronics	41334 30694	31860 23911	7982 5854	1525 929	77.08 % 77.90 %	19.31 % 19.07 %	3.69 % 3.03 %
Entertainment	41622 30167	31703 23222	8295 5902	1627 1043	76.17 % 76.98 %	19.93 % 19.56 %	3.91 % 3.46 %
Cosmetics & Beauty	41603 30530	31719 23551	8337 6004	1612 975	76.24 % 77.14 %	20.04 % 19.67 %	3.87 % 3.19 %
Food & Drink	41617 30519	32927 24459	7308 5133	1447 927	79.12 % 80.14 %	17.56 % 16.82 %	3.48 % 3.04 %
Home & Garden	41806 30222	32922 24200	7393 5111	1550 911	78.75 % 80.07 %	17.68 % 16.91 %	3.71 % 3.01 %
Finance	41990 30341	30775 22294	9514 6899	1751 1148	73.29 % 73.48 %	22.66 % 22.74 %	4.17 % 3.78 %
Health	41038 29945	30441 22376	8947 6489	1675 1080	74.18 % 74.72 %	21.80 % 21.67 %	4.08 % 3.61 %
Pets	42146 30312	32859 23940	7759 5353	1559 1019	77.96 % 78.98 %	18.41 % 17.66 %	3.70 % 3.36 %
Sport & Fitness	41859 29754	31437 22668	8771 6059	1692 1027	75.10 % 76.18 %	20.95 % 20.36 %	4.04 % 3.45 %
Job & Career	41297 30434	30826 22773	8756 6473	1760 1188	74.64 % 74.83 %	21.20 % 21.27 %	4.26 % 3.90 %
Dating	41795 30388	30105 21850	9894 7353	1829 1185	72.03 % 71.90 %	23.67 % 24.20 %	4.38 % 3.90 %
Other	40984 30156	32031 23838	7449 5310	1526 1008	78.15 % 79.05 %	18.18 % 17.61 %	3.72 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50783 39832	36942 29370	11716 8994	2164 1468	72.74 % 73.73 %	23.07 % 22.58 %	4.26 % 3.69 %
Outlook Mail	50592 39308	37299 29211	11167 8600	2163 1497	73.73 % 74.31 %	22.07 % 21.88 %	4.28 % 3.81 %
Yahoo Mail	50611 39728	38304 30512	10344 7852	2014 1364	75.68 % 76.80 %	20.44 % 19.76 %	3.98 % 3.43 %
AOL Mail	49605 39483	37561 30274	10008 7780	2072 1429	75.72 % 76.68 %	20.18 % 19.70 %	4.18 % 3.62 %
Mail.com	51145 39166	39324 30496	9909 7320	1950 1350	76.89 % 77.86 %	19.37 % 18.69 %	3.81 % 3.45 %
Yandex Mail	51255 38650	38151 29125	11062 8096	2129 1429	74.43 % 75.36 %	21.58 % 20.95 %	4.15 % 3.70 %
GMX Mail	50233 39013	38550 30376	9835 7420	1862 1217	76.74 % 77.86 %	19.58 % 19.02 %	3.71 % 3.12 %
Zoho Mail	50707 38996	39469 30789	9484 7018	1801 1189	77.84 % 78.95 %	18.70 % 18.00 %	3.55 % 3.05 %
ProtonMail	50988 39917	39687 31451	9564 7261	1803 1205	77.84 % 78.79 %	18.76 % 18.19 %	3.54 % 3.02 %
Custom Mail	50909 39057	40142 31262	9036 6623	1784 1172	78.85 % 80.04 %	17.75 % 16.96 %	3.50 % 3.00 %
iCloud Mail	11115	8481	2148	533	76.30 % %	19.33 % %	4.80 % %
Tuta	11128	9001	1722	420	80.89 % %	15.47 % %	3.77 % %
Juno.com	11412	9351	1692	374	81.94 % %	14.83 % %	3.28 % %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.