HubSpot and mailtrap Email Deliverability Comparison

In this comparison, the deliverability of HubSpot and mailtrap is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for mailtrap than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.809 148.061	429.476 119.183	93.956 23.420	16.962 5.535

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. mailtrap beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.41 % 80.50 %	17.37 % 15.82 %	3.14 % 3.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, mailtrap is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41731 11347	34323 9317	6227 1617	1154 378	82.25 % 82.11 %	14.92 % 14.25 %	2.77 % 3.33 %
Elektronics	41736 11531	33437 9394	7044 1737	1228 382	80.12 % 81.47 %	16.88 % 15.06 %	2.94 % 3.31 %
Entertainment	41563 11184	32868 9022	7256 1782	1397 405	79.08 % 80.67 %	17.46 % 15.93 %	3.36 % 3.62 %
Cosmetics & Beauty	41888 11416	33179 9135	7325 1805	1341 464	79.21 % 80.02 %	17.49 % 15.81 %	3.20 % 4.06 %
Food & Drink	41173 11392	33761 9357	6192 1649	1203 403	82.00 % 82.14 %	15.04 % 14.48 %	2.92 % 3.54 %
Home & Garden	41723 11377	34310 9378	6209 1657	1162 377	82.23 % 82.43 %	14.88 % 14.56 %	2.79 % 3.31 %
Finance	41760 11464	31948 8991	8355 1953	1430 491	76.50 % 78.43 %	20.01 % 17.04 %	3.42 % 4.28 %
Health	41507 11433	32146 9090	7930 1885	1382 450	77.45 % 79.51 %	19.11 % 16.49 %	3.33 % 3.94 %
Pets	41807 11402	33878 9284	6638 1743	1256 388	81.03 % 81.42 %	15.88 % 15.29 %	3.00 % 3.40 %
Sport & Fitness	41664 11360	32667 9072	7612 1868	1356 426	78.41 % 79.86 %	18.27 % 16.44 %	3.25 % 3.75 %
Job & Career	41107 11353	31905 8916	7746 1984	1442 474	77.61 % 78.53 %	18.84 % 17.48 %	3.51 % 4.18 %
Dating	41652 11399	31294 8947	8904 1999	1415 480	75.13 % 78.49 %	21.38 % 17.54 %	3.40 % 4.21 %
Other	41498 11403	33760 9280	6518 1741	1196 417	81.35 % 81.38 %	15.71 % 15.27 %	2.88 % 3.66 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, mailtrap is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	51086 11346	38594 8683	10618 2200	1846 520	75.55 % 76.53 %	20.78 % 19.39 %	3.61 % 4.58 %
Outlook Mail	51210 11543	39249 9158	10141 1954	1781 455	76.64 % 79.34 %	19.80 % 16.93 %	3.48 % 3.94 %
Yahoo Mail	50712 11266	40022 9077	9021 1809	1617 397	78.92 % 80.57 %	17.79 % 16.06 %	3.19 % 3.52 %
AOL Mail	50325 11435	39809 9144	8931 1837	1578 462	79.10 % 79.97 %	17.75 % 16.06 %	3.14 % 4.04 %
Mail.com	50912 11581	40754 9350	8568 1798	1555 427	80.05 % 80.74 %	16.83 % 15.53 %	3.05 % 3.69 %
Yandex Mail	50899 11231	39456 8856	9691 1898	1728 479	77.52 % 78.85 %	19.04 % 16.90 %	3.39 % 4.26 %
GMX Mail	50898 11632	40640 9539	8726 1724	1497 397	79.85 % 82.01 %	17.14 % 14.82 %	2.94 % 3.41 %
Zoho Mail	50274 11291	40703 9255	8069 1651	1485 391	80.96 % 81.97 %	16.05 % 14.62 %	2.95 % 3.46 %
ProtonMail	50433 11207	41046 9237	7995 1576	1369 381	81.39 % 82.42 %	15.85 % 14.06 %	2.71 % 3.40 %
Custom Mail	50448 11658	41393 9587	7612 1673	1393 408	82.05 % 82.24 %	15.09 % 14.35 %	2.76 % 3.50 %
iCloud Mail	11267 11333	8969 8754	1818 2088	435 486	79.60 % 77.24 %	16.14 % 18.42 %	3.86 % 4.29 %
Tuta	11206 11150	9420 9139	1421 1614	343 360	84.06 % 81.96 %	12.68 % 14.48 %	3.06 % 3.23 %
Juno.com	11139 11388	9421 9404	1345 1598	335 372	84.58 % 82.58 %	12.07 % 14.03 %	3.01 % 3.27 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.