HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Moosend than for HubSpot.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.317 76.293	58.417 59.235	16.122 15.451	1.778 1.607

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Moosend beats HubSpot in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.55 % 77.64 %	21.13 % 20.25 %	2.33 % 2.11 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Moosend is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5759 6072	4399 4687	1231 1252	129 133	76.38 % 77.19 %	21.38 % 20.62 %	2.24 % 2.19 %
Elektronics	5987 5802	4618 4538	1228 1137	141 127	77.13 % 78.21 %	20.51 % 19.60 %	2.36 % 2.19 %
Entertainment	5705 5937	4350 4582	1225 1233	130 122	76.25 % 77.18 %	21.47 % 20.77 %	2.28 % 2.05 %
Cosmetics & Beauty	5801 5813	4416 4553	1253 1135	132 125	76.12 % 78.32 %	21.60 % 19.53 %	2.28 % 2.15 %
Food & Drink	5993 5845	4578 4500	1270 1229	145 116	76.39 % 76.99 %	21.19 % 21.03 %	2.42 % 1.98 %
Home & Garden	5838 5705	4482 4400	1223 1191	133 114	76.77 % 77.13 %	20.95 % 20.88 %	2.28 % 2.00 %
Finance	5546 6010	4457 4857	968 1031	121 122	80.36 % 80.82 %	17.45 % 17.15 %	2.18 % 2.03 %
Health	6076 6029	4856 4886	1069 1014	151 129	79.92 % 81.04 %	17.59 % 16.82 %	2.49 % 2.14 %
Pets	6015 5807	4559 4459	1312 1232	144 116	75.79 % 76.79 %	21.81 % 21.22 %	2.39 % 2.00 %
Sport & Fitness	5788 5779	4417 4477	1236 1175	135 127	76.31 % 77.47 %	21.35 % 20.33 %	2.33 % 2.20 %
Job & Career	6033 5844	4488 4420	1407 1301	138 123	74.39 % 75.63 %	23.32 % 22.26 %	2.29 % 2.10 %
Dating	6032 5741	4316 4203	1576 1412	140 126	71.55 % 73.21 %	26.13 % 24.60 %	2.32 % 2.19 %
Other	5744 5909	4481 4673	1124 1109	139 127	78.01 % 79.08 %	19.57 % 18.77 %	2.42 % 2.15 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Moosend is better than HubSpot.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5435 5391	3926 3994	1378 1275	131 122	72.24 % 74.09 %	25.35 % 23.65 %	2.41 % 2.26 %
Outlook Mail	5458 5586	4093 4245	1252 1230	113 111	74.99 % 75.99 %	22.94 % 22.02 %	2.07 % 1.99 %
Yahoo Mail	5693 5515	4265 4257	1295 1143	133 115	74.92 % 77.19 %	22.75 % 20.73 %	2.34 % 2.09 %
AOL Mail	5472 5475	4130 4209	1215 1157	127 109	75.48 % 76.88 %	22.20 % 21.13 %	2.32 % 1.99 %
Mail.com	5610 5346	4339 4203	1140 1033	131 110	77.34 % 78.62 %	20.32 % 19.32 %	2.34 % 2.06 %
Yandex Mail	5237 5171	3993 3971	1139 1091	105 109	76.25 % 76.79 %	21.75 % 21.10 %	2.00 % 2.11 %
GMX Mail	5568 5357	4176 4063	1264 1182	128 112	75.00 % 75.84 %	22.70 % 22.06 %	2.30 % 2.09 %
Zoho Mail	5406 5340	4191 4209	1080 1025	135 106	77.52 % 78.82 %	19.98 % 19.19 %	2.50 % 1.99 %
ProtonMail	5386 5631	4259 4473	996 1031	131 127	79.08 % 79.44 %	18.49 % 18.31 %	2.43 % 2.26 %
Custom Mail	5249 5567	4188 4461	943 980	118 126	79.79 % 80.13 %	17.97 % 17.60 %	2.25 % 2.26 %
iCloud Mail	5507 5355	4018 3956	1347 1290	142 109	72.96 % 73.87 %	24.46 % 24.09 %	2.58 % 2.04 %
Tuta	5269 5478	4132 4370	1014 998	123 110	78.42 % 79.77 %	19.24 % 18.22 %	2.33 % 2.01 %
Juno.com	5456 5467	4291 4329	1044 1015	121 123	78.65 % 79.18 %	19.13 % 18.57 %	2.22 % 2.25 %
Mailfence	5571 5614	4416 4495	1015 1001	140 118	79.27 % 80.07 %	18.22 % 17.83 %	2.51 % 2.10 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.