HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.920 64.906	51.721 49.689	12.211 13.800	1.231 1.670

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.67 % 76.56 %	18.81 % 21.26 %	1.90 % 2.57 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4921 4994	3887 3811	954 1061	95 128	78.99 % 76.31 %	19.39 % 21.25 %	1.93 % 2.56 %
Elektronics	4889 5159	3946 3964	868 1067	92 128	80.71 % 76.84 %	17.75 % 20.68 %	1.88 % 2.48 %
Entertainment	5035 5010	3990 3792	968 1110	94 124	79.25 % 75.69 %	19.23 % 22.16 %	1.87 % 2.48 %
Cosmetics & Beauty	4811 5052	3863 3924	877 1006	92 122	80.30 % 77.67 %	18.23 % 19.91 %	1.91 % 2.41 %
Food & Drink	5038 4924	4013 3780	960 1043	98 129	79.65 % 76.77 %	19.06 % 21.18 %	1.95 % 2.62 %
Home & Garden	5007 4882	3975 3711	951 1064	99 128	79.39 % 76.01 %	18.99 % 21.79 %	1.98 % 2.62 %
Finance	4972 4858	4096 3873	801 887	93 118	82.38 % 79.72 %	16.11 % 18.26 %	1.87 % 2.43 %
Health	5130 5122	4229 4084	824 942	104 133	82.44 % 79.73 %	16.06 % 18.39 %	2.03 % 2.60 %
Pets	5162 4882	4064 3699	1023 1087	95 119	78.73 % 75.77 %	19.82 % 22.27 %	1.84 % 2.44 %
Sport & Fitness	5037 5019	3977 3821	978 1068	91 141	78.96 % 76.13 %	19.42 % 21.28 %	1.81 % 2.81 %
Job & Career	4916 4998	3805 3714	1034 1188	94 126	77.40 % 74.31 %	21.03 % 23.77 %	1.91 % 2.52 %
Dating	5047 4914	3869 3579	1101 1246	85 135	76.66 % 72.83 %	21.81 % 25.36 %	1.68 % 2.75 %
Other	4955 5092	4007 3937	872 1031	99 139	80.87 % 77.32 %	17.60 % 20.25 %	2.00 % 2.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4577 4616	3509 3375	1001 1136	95 118	76.67 % 73.12 %	21.87 % 24.61 %	2.08 % 2.56 %
Outlook Mail	4858 4645	3796 3491	971 1036	85 122	78.14 % 75.16 %	19.99 % 22.30 %	1.75 % 2.63 %
Yahoo Mail	4612 4706	3634 3590	909 1030	86 121	78.79 % 76.29 %	19.71 % 21.89 %	1.86 % 2.57 %
AOL Mail	4848 4735	3825 3592	962 1037	89 120	78.90 % 75.86 %	19.84 % 21.90 %	1.84 % 2.53 %
Mail.com	4734 4742	3815 3714	861 937	80 121	80.59 % 78.32 %	18.19 % 19.76 %	1.69 % 2.55 %
Yandex Mail	4565 4520	3649 3462	856 971	85 109	79.93 % 76.59 %	18.75 % 21.48 %	1.86 % 2.41 %
GMX Mail	4689 4762	3692 3549	919 1116	91 125	78.74 % 74.53 %	19.60 % 23.44 %	1.94 % 2.62 %
Zoho Mail	4630 4686	3737 3661	838 913	77 117	80.71 % 78.13 %	18.10 % 19.48 %	1.66 % 2.50 %
ProtonMail	4596 4634	3709 3637	821 900	94 124	80.70 % 78.49 %	17.86 % 19.42 %	2.05 % 2.68 %
Custom Mail	4607 4675	3767 3676	763 887	86 124	81.77 % 78.63 %	16.56 % 18.97 %	1.87 % 2.65 %
iCloud Mail	4778 4739	3635 3482	1070 1163	91 125	76.08 % 73.48 %	22.39 % 24.54 %	1.90 % 2.64 %
Tuta	4638 4655	3797 3644	775 911	94 120	81.87 % 78.28 %	16.71 % 19.57 %	2.03 % 2.58 %
Juno.com	4796 4848	3931 3779	781 959	95 122	81.96 % 77.95 %	16.28 % 19.78 %	1.98 % 2.52 %
Mailfence	3992 3943	3225 3037	684 804	83 102	80.79 % 77.02 %	17.13 % 20.39 %	2.08 % 2.59 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.