HubSpot and Moosend Email Deliverability Comparison

HubSpot

Moosend

In this comparison, the deliverability of HubSpot and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
76.189 76.443	58.649 58.311	15.766 16.294	1.774 1.838

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.98 % 76.28 %	20.69 % 21.32 %	2.33 % 2.40 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5747 6067	4416 4608	1206 1318	125 141	76.84 % 75.95 %	20.98 % 21.72 %	2.18 % 2.32 %
Elektronics	5801 5856	4514 4519	1154 1192	133 145	77.81 % 77.17 %	19.89 % 20.36 %	2.29 % 2.48 %
Entertainment	5782 6075	4434 4611	1221 1325	127 139	76.69 % 75.90 %	21.12 % 21.81 %	2.20 % 2.29 %
Cosmetics & Beauty	5778 5930	4453 4560	1198 1229	127 141	77.07 % 76.90 %	20.73 % 20.73 %	2.20 % 2.38 %
Food & Drink	6016 5769	4623 4362	1247 1266	146 141	76.85 % 75.61 %	20.73 % 21.94 %	2.43 % 2.44 %
Home & Garden	5763 5825	4430 4421	1194 1265	139 139	76.87 % 75.90 %	20.72 % 21.72 %	2.41 % 2.39 %
Finance	5662 5935	4542 4718	988 1076	132 141	80.22 % 79.49 %	17.45 % 18.13 %	2.33 % 2.38 %
Health	5989 5897	4795 4687	1039 1064	155 146	80.06 % 79.48 %	17.35 % 18.04 %	2.59 % 2.48 %
Pets	6008 5756	4556 4351	1305 1276	147 129	75.83 % 75.59 %	21.72 % 22.17 %	2.45 % 2.24 %
Sport & Fitness	5882 5844	4509 4439	1248 1259	125 146	76.66 % 75.96 %	21.22 % 21.54 %	2.13 % 2.50 %
Job & Career	5853 5885	4377 4358	1341 1391	135 136	74.78 % 74.05 %	22.91 % 23.64 %	2.31 % 2.31 %
Dating	6038 5773	4379 4150	1524 1485	135 138	72.52 % 71.89 %	25.24 % 25.72 %	2.24 % 2.39 %
Other	5870 5831	4621 4527	1101 1148	148 156	78.72 % 77.64 %	18.76 % 19.69 %	2.52 % 2.68 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5432 5448	3937 3944	1354 1367	141 137	72.48 % 72.39 %	24.93 % 25.09 %	2.60 % 2.51 %
Outlook Mail	5326 5475	4011 4072	1193 1267	122 136	75.31 % 74.37 %	22.40 % 23.14 %	2.29 % 2.48 %
Yahoo Mail	5741 5510	4359 4170	1248 1201	134 139	75.93 % 75.68 %	21.74 % 21.80 %	2.33 % 2.52 %
AOL Mail	5571 5482	4228 4126	1217 1231	126 125	75.89 % 75.26 %	21.85 % 22.46 %	2.26 % 2.28 %
Mail.com	5561 5401	4327 4166	1105 1108	129 127	77.81 % 77.13 %	19.87 % 20.51 %	2.32 % 2.35 %
Yandex Mail	5248 5092	4024 3824	1112 1145	112 123	76.68 % 75.10 %	21.19 % 22.49 %	2.13 % 2.42 %
GMX Mail	5406 5484	4057 4057	1221 1286	128 141	75.05 % 73.98 %	22.59 % 23.45 %	2.37 % 2.57 %
Zoho Mail	5472 5486	4281 4284	1073 1080	118 122	78.23 % 78.09 %	19.61 % 19.69 %	2.16 % 2.22 %
ProtonMail	5282 5579	4144 4382	1010 1060	128 137	78.46 % 78.54 %	19.12 % 19.00 %	2.42 % 2.46 %
Custom Mail	5386 5597	4303 4431	960 1031	123 135	79.89 % 79.17 %	17.82 % 18.42 %	2.28 % 2.41 %
iCloud Mail	5516 5354	4036 3900	1351 1331	129 123	73.17 % 72.84 %	24.49 % 24.86 %	2.34 % 2.30 %
Tuta	5279 5472	4193 4303	961 1042	125 127	79.43 % 78.64 %	18.20 % 19.04 %	2.37 % 2.32 %
Juno.com	5556 5595	4457 4386	972 1072	127 137	80.22 % 78.39 %	17.49 % 19.16 %	2.29 % 2.45 %
Mailfence	5413 5468	4292 4266	989 1073	132 129	79.29 % 78.02 %	18.27 % 19.62 %	2.44 % 2.36 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.