HubSpot and Rapidmail Email Deliverability Comparison

HubSpot

Rapidmail

In this comparison, the deliverability of HubSpot and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.920 64.021	51.721 49.316	12.211 13.356	1.231 1.567

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.67 % 77.03 %	18.81 % 20.86 %	1.90 % 2.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4921 4985	3887 3830	954 1035	95 124	78.99 % 76.83 %	19.39 % 20.76 %	1.93 % 2.49 %
Elektronics	4889 5060	3946 3907	868 1060	92 122	80.71 % 77.21 %	17.75 % 20.95 %	1.88 % 2.41 %
Entertainment	5035 4845	3990 3701	968 1032	94 119	79.25 % 76.39 %	19.23 % 21.30 %	1.87 % 2.46 %
Cosmetics & Beauty	4811 5111	3863 3966	877 1033	92 127	80.30 % 77.60 %	18.23 % 20.21 %	1.91 % 2.48 %
Food & Drink	5038 4783	4013 3675	960 1021	98 122	79.65 % 76.83 %	19.06 % 21.35 %	1.95 % 2.55 %
Home & Garden	5007 4833	3975 3704	951 1025	99 120	79.39 % 76.64 %	18.99 % 21.21 %	1.98 % 2.48 %
Finance	4972 4883	4096 3918	801 860	93 119	82.38 % 80.24 %	16.11 % 17.61 %	1.87 % 2.44 %
Health	5130 4902	4229 3912	824 888	104 125	82.44 % 79.80 %	16.06 % 18.12 %	2.03 % 2.55 %
Pets	5162 5097	4064 3900	1023 1086	95 127	78.73 % 76.52 %	19.82 % 21.31 %	1.84 % 2.49 %
Sport & Fitness	5037 4851	3977 3737	978 1004	91 110	78.96 % 77.04 %	19.42 % 20.70 %	1.81 % 2.27 %
Job & Career	4916 5045	3805 3757	1034 1205	94 120	77.40 % 74.47 %	21.03 % 23.89 %	1.91 % 2.38 %
Dating	5047 4829	3869 3546	1101 1175	85 110	76.66 % 73.43 %	21.81 % 24.33 %	1.68 % 2.28 %
Other	4955 4797	4007 3763	872 932	99 122	80.87 % 78.44 %	17.60 % 19.43 %	2.00 % 2.54 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, HubSpot is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4577 4707	3509 3506	1001 1115	95 117	76.67 % 74.48 %	21.87 % 23.69 %	2.08 % 2.49 %
Outlook Mail	4858 4355	3796 3297	971 972	85 107	78.14 % 75.71 %	19.99 % 22.32 %	1.75 % 2.46 %
Yahoo Mail	4612 4606	3634 3508	909 1008	86 113	78.79 % 76.16 %	19.71 % 21.88 %	1.86 % 2.45 %
AOL Mail	4848 4688	3825 3547	962 1024	89 117	78.90 % 75.66 %	19.84 % 21.84 %	1.84 % 2.50 %
Mail.com	4734 4611	3815 3569	861 933	80 113	80.59 % 77.40 %	18.19 % 20.23 %	1.69 % 2.45 %
Yandex Mail	4565 4520	3649 3454	856 969	85 99	79.93 % 76.42 %	18.75 % 21.44 %	1.86 % 2.19 %
GMX Mail	4689 4676	3692 3552	919 1053	91 114	78.74 % 75.96 %	19.60 % 22.52 %	1.94 % 2.44 %
Zoho Mail	4630 4606	3737 3622	838 880	77 118	80.71 % 78.64 %	18.10 % 19.11 %	1.66 % 2.56 %
ProtonMail	4596 4471	3709 3508	821 870	94 106	80.70 % 78.46 %	17.86 % 19.46 %	2.05 % 2.37 %
Custom Mail	4607 4583	3767 3656	763 827	86 109	81.77 % 79.77 %	16.56 % 18.04 %	1.87 % 2.38 %
iCloud Mail	4778 4730	3635 3498	1070 1134	91 116	76.08 % 73.95 %	22.39 % 23.97 %	1.90 % 2.45 %
Tuta	4638 5008	3797 3942	775 969	94 125	81.87 % 78.71 %	16.71 % 19.35 %	2.03 % 2.50 %
Juno.com	4796 4631	3931 3658	781 869	95 116	81.96 % 78.99 %	16.28 % 18.76 %	1.98 % 2.50 %
Mailfence	3992 3829	3225 2999	684 733	83 97	80.79 % 78.32 %	17.13 % 19.14 %	2.08 % 2.53 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.