Kit and Postmark Email Deliverability Comparison
In this comparison, the deliverability of Kit and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Postmark.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
146.779
147.015
|
121.410
120.909
|
21.659
20.423
|
4.684
5.173
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Postmark in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
82.72 %
82.24 %
|
14.76 %
13.89 %
|
3.19 %
3.52 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
11218
11277
|
9511
9443
|
1521
1406
|
304
392
|
84.78 %
83.74 %
|
13.56 %
12.47 %
|
2.71 %
3.48 %
|
| Elektronics |
11171
11316
|
9312
9424
|
1569
1504
|
368
369
|
83.36 %
83.28 %
|
14.05 %
13.29 %
|
3.29 %
3.26 %
|
| Entertainment |
11384
11234
|
9408
9229
|
1689
1581
|
354
384
|
82.64 %
82.15 %
|
14.84 %
14.07 %
|
3.11 %
3.42 %
|
| Cosmetics & Beauty |
11110
11222
|
9186
9250
|
1632
1584
|
360
374
|
82.68 %
82.43 %
|
14.69 %
14.12 %
|
3.24 %
3.33 %
|
| Food & Drink |
11359
11120
|
9555
9368
|
1532
1383
|
354
332
|
84.12 %
84.24 %
|
13.49 %
12.44 %
|
3.12 %
2.99 %
|
| Home & Garden |
11505
11374
|
9712
9586
|
1518
1393
|
327
350
|
84.42 %
84.28 %
|
13.19 %
12.25 %
|
2.84 %
3.08 %
|
| Finance |
11308
11390
|
9147
9148
|
1844
1768
|
399
462
|
80.89 %
80.32 %
|
16.31 %
15.52 %
|
3.53 %
4.06 %
|
| Health |
11317
11190
|
9217
9063
|
1754
1621
|
397
427
|
81.44 %
80.99 %
|
15.50 %
14.49 %
|
3.51 %
3.82 %
|
| Pets |
11156
11339
|
9349
9439
|
1557
1493
|
324
366
|
83.80 %
83.24 %
|
13.96 %
13.17 %
|
2.90 %
3.23 %
|
| Sport & Fitness |
11514
11448
|
9452
9331
|
1763
1674
|
362
407
|
82.09 %
81.51 %
|
15.31 %
14.62 %
|
3.14 %
3.56 %
|
| Job & Career |
11117
11464
|
8964
9177
|
1806
1777
|
406
461
|
80.63 %
80.05 %
|
16.25 %
15.50 %
|
3.65 %
4.02 %
|
| Dating |
11331
11236
|
9169
9005
|
1873
1710
|
393
466
|
80.92 %
80.14 %
|
16.53 %
15.22 %
|
3.47 %
4.15 %
|
| Other |
11289
11405
|
9428
9446
|
1601
1529
|
336
383
|
83.51 %
82.82 %
|
14.18 %
13.41 %
|
2.98 %
3.36 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Postmark.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
11320
11316
|
8903
8843
|
2028
1929
|
449
504
|
78.65 %
78.15 %
|
17.92 %
17.05 %
|
3.97 %
4.45 %
|
| Outlook Mail |
11274
11176
|
9178
8989
|
1764
1692
|
377
431
|
81.41 %
80.43 %
|
15.65 %
15.14 %
|
3.34 %
3.86 %
|
| Yahoo Mail |
11270
11164
|
9254
9116
|
1700
1606
|
374
405
|
82.11 %
81.66 %
|
15.08 %
14.39 %
|
3.32 %
3.63 %
|
| AOL Mail |
11359
11334
|
9346
9266
|
1745
1583
|
351
416
|
82.28 %
81.75 %
|
15.36 %
13.97 %
|
3.09 %
3.67 %
|
| Mail.com |
11451
11147
|
9532
9200
|
1638
1496
|
356
380
|
83.24 %
82.53 %
|
14.30 %
13.42 %
|
3.11 %
3.41 %
|
| Yandex Mail |
11494
11157
|
9390
9033
|
1815
1672
|
387
421
|
81.69 %
80.96 %
|
15.79 %
14.99 %
|
3.37 %
3.77 %
|
| GMX Mail |
11368
11304
|
9564
9436
|
1566
1439
|
353
376
|
84.13 %
83.47 %
|
13.78 %
12.73 %
|
3.11 %
3.33 %
|
| Zoho Mail |
11124
11469
|
9364
9590
|
1513
1471
|
334
358
|
84.18 %
83.62 %
|
13.60 %
12.83 %
|
3.00 %
3.12 %
|
| ProtonMail |
11333
11276
|
9585
9512
|
1483
1389
|
323
359
|
84.58 %
84.36 %
|
13.09 %
12.32 %
|
2.85 %
3.18 %
|
| Custom Mail |
11194
11489
|
9482
9705
|
1455
1423
|
327
354
|
84.71 %
84.47 %
|
13.00 %
12.39 %
|
2.92 %
3.08 %
|
| iCloud Mail |
11143
11321
|
8818
8998
|
1930
1836
|
445
449
|
79.13 %
79.48 %
|
17.32 %
16.22 %
|
3.99 %
3.97 %
|
| Tuta |
11320
11402
|
9547
9558
|
1561
1461
|
308
360
|
84.34 %
83.83 %
|
13.79 %
12.81 %
|
2.72 %
3.16 %
|
| Juno.com |
11129
11460
|
9447
9663
|
1461
1426
|
300
360
|
84.89 %
84.32 %
|
13.13 %
12.44 %
|
2.70 %
3.14 %
|
Compare Kit with other providers
Compare the email deliverability of Kit with other providers.
- Kit and ActiveCampaign comparison
- Kit and Amazon SES comparison
- Kit and AWeber comparison
- Kit and Benchmark Email comparison
- Kit and Brevo comparison
- Kit and CampaignMonitor comparison
- Kit and Clever Elements comparison
- Kit and CleverReach comparison
- Kit and Constant Contact comparison
- Kit and ConvertKit comparison
- Kit and GetResponse comparison
- Kit and HubSpot comparison
- Kit and Klick-Tipp comparison
- Kit and MailChimp comparison
- Kit and MailerLite comparison
- Kit and Mailgun comparison
- Kit and Mailify comparison
- Kit and Mailjet comparison
- Kit and mailtrap comparison
- Kit and Moosend comparison
- Kit and Newsletter2Go comparison
- Kit and Postmark comparison
- Kit and Rapidmail comparison
- Kit and Sarbacane comparison
- Kit and SendGrid comparison
- Kit and SendInBlue comparison
- Kit and SendPulse comparison
Deutsch
English
Русский