Kit and Postmark Email Deliverability Comparison
In this comparison, the deliverability of Kit and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Kit.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
64.911
63.961
|
50.481
50.217
|
13.230
12.619
|
1.420
1.413
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Kit in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
77.77 %
78.51 %
|
20.38 %
19.73 %
|
2.19 %
2.21 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
4894
4804
|
3792
3757
|
1020
971
|
105
105
|
77.48 %
78.21 %
|
20.84 %
20.21 %
|
2.15 %
2.19 %
|
| Elektronics |
5030
4766
|
3922
3746
|
1020
946
|
105
106
|
77.97 %
78.60 %
|
20.28 %
19.85 %
|
2.09 %
2.22 %
|
| Entertainment |
4908
5025
|
3808
3920
|
1006
1009
|
106
117
|
77.59 %
78.01 %
|
20.50 %
20.08 %
|
2.16 %
2.33 %
|
| Cosmetics & Beauty |
5065
4806
|
3980
3784
|
1006
947
|
100
99
|
78.58 %
78.73 %
|
19.86 %
19.70 %
|
1.97 %
2.06 %
|
| Food & Drink |
4988
4939
|
3861
3846
|
1016
1009
|
114
104
|
77.41 %
77.87 %
|
20.37 %
20.43 %
|
2.29 %
2.11 %
|
| Home & Garden |
5048
4853
|
3865
3813
|
1080
939
|
107
111
|
76.56 %
78.57 %
|
21.39 %
19.35 %
|
2.12 %
2.29 %
|
| Finance |
4952
5124
|
3998
4152
|
864
892
|
108
110
|
80.74 %
81.03 %
|
17.45 %
17.41 %
|
2.18 %
2.15 %
|
| Health |
5084
4903
|
4083
4012
|
910
783
|
110
108
|
80.31 %
81.83 %
|
17.90 %
15.97 %
|
2.16 %
2.20 %
|
| Pets |
5014
4994
|
3851
3887
|
1061
1004
|
118
115
|
76.80 %
77.83 %
|
21.16 %
20.10 %
|
2.35 %
2.30 %
|
| Sport & Fitness |
5062
4948
|
3947
3871
|
1014
997
|
115
106
|
77.97 %
78.23 %
|
20.03 %
20.15 %
|
2.27 %
2.14 %
|
| Job & Career |
4864
4860
|
3697
3703
|
1084
1080
|
107
109
|
76.01 %
76.19 %
|
22.29 %
22.22 %
|
2.20 %
2.24 %
|
| Dating |
5008
4816
|
3728
3616
|
1187
1124
|
111
106
|
74.44 %
75.08 %
|
23.70 %
23.34 %
|
2.22 %
2.20 %
|
| Other |
4994
5123
|
3949
4110
|
962
918
|
114
117
|
79.07 %
80.23 %
|
19.26 %
17.92 %
|
2.28 %
2.28 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than Kit.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4615
4572
|
3460
3436
|
1070
1061
|
95
95
|
74.97 %
75.15 %
|
23.19 %
23.21 %
|
2.06 %
2.08 %
|
| Outlook Mail |
4732
4560
|
3659
3490
|
972
972
|
106
105
|
77.32 %
76.54 %
|
20.54 %
21.32 %
|
2.24 %
2.30 %
|
| Yahoo Mail |
4596
4647
|
3525
3595
|
976
968
|
99
104
|
76.70 %
77.36 %
|
21.24 %
20.83 %
|
2.15 %
2.24 %
|
| AOL Mail |
4786
4668
|
3707
3635
|
993
949
|
103
100
|
77.46 %
77.87 %
|
20.75 %
20.33 %
|
2.15 %
2.14 %
|
| Mail.com |
4724
4676
|
3756
3755
|
884
833
|
104
103
|
79.51 %
80.30 %
|
18.71 %
17.81 %
|
2.20 %
2.20 %
|
| Yandex Mail |
4809
4591
|
3687
3565
|
1032
944
|
108
102
|
76.67 %
77.65 %
|
21.46 %
20.56 %
|
2.25 %
2.22 %
|
| GMX Mail |
4636
4634
|
3545
3552
|
1018
994
|
99
110
|
76.47 %
76.65 %
|
21.96 %
21.45 %
|
2.14 %
2.37 %
|
| Zoho Mail |
4604
4714
|
3626
3774
|
901
866
|
98
102
|
78.76 %
80.06 %
|
19.57 %
18.37 %
|
2.13 %
2.16 %
|
| ProtonMail |
4602
4452
|
3648
3567
|
873
824
|
100
93
|
79.27 %
80.12 %
|
18.97 %
18.51 %
|
2.17 %
2.09 %
|
| Custom Mail |
4653
4631
|
3729
3783
|
838
756
|
107
108
|
80.14 %
81.69 %
|
18.01 %
16.32 %
|
2.30 %
2.33 %
|
| iCloud Mail |
4683
4587
|
3462
3469
|
1135
1035
|
105
102
|
73.93 %
75.63 %
|
24.24 %
22.56 %
|
2.24 %
2.22 %
|
| Tuta |
4804
4657
|
3807
3750
|
907
833
|
107
106
|
79.25 %
80.52 %
|
18.88 %
17.89 %
|
2.23 %
2.28 %
|
| Juno.com |
4682
4828
|
3714
3877
|
883
887
|
108
105
|
79.33 %
80.30 %
|
18.86 %
18.37 %
|
2.31 %
2.17 %
|
| Mailfence |
3985
3744
|
3156
2969
|
748
697
|
81
78
|
79.20 %
79.30 %
|
18.77 %
18.62 %
|
2.03 %
2.08 %
|
Compare Kit with other providers
Compare the email deliverability of Kit with other providers.
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