Kit and Rapidmail Email Deliverability Comparison
In this comparison, the deliverability of Kit and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Rapidmail.
| Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
|---|---|---|---|
|
65.946
64.960
|
51.041
49.948
|
13.503
13.541
|
1.402
1.471
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Rapidmail in this comparison.
| Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|
|
77.40 %
76.89 %
|
20.48 %
20.85 %
|
2.13 %
2.26 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.
| Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Clothing |
4980
5117
|
3830
3930
|
1049
1068
|
101
119
|
76.91 %
76.80 %
|
21.06 %
20.87 %
|
2.03 %
2.33 %
|
| Elektronics |
5025
5247
|
3920
4097
|
1000
1034
|
105
116
|
78.01 %
78.08 %
|
19.90 %
19.71 %
|
2.09 %
2.21 %
|
| Entertainment |
4935
4932
|
3777
3749
|
1052
1067
|
106
116
|
76.53 %
76.01 %
|
21.32 %
21.63 %
|
2.15 %
2.35 %
|
| Cosmetics & Beauty |
5214
5095
|
4061
3966
|
1045
1017
|
108
112
|
77.89 %
77.84 %
|
20.04 %
19.96 %
|
2.07 %
2.20 %
|
| Food & Drink |
5131
4938
|
3948
3775
|
1067
1046
|
116
117
|
76.94 %
76.45 %
|
20.80 %
21.18 %
|
2.26 %
2.37 %
|
| Home & Garden |
5101
4931
|
3921
3741
|
1072
1082
|
108
108
|
76.87 %
75.87 %
|
21.02 %
21.94 %
|
2.12 %
2.19 %
|
| Finance |
5025
4799
|
4072
3865
|
855
825
|
98
109
|
81.03 %
80.54 %
|
17.01 %
17.19 %
|
1.95 %
2.27 %
|
| Health |
5187
4950
|
4184
3983
|
895
853
|
108
114
|
80.66 %
80.46 %
|
17.25 %
17.23 %
|
2.08 %
2.30 %
|
| Pets |
5110
5072
|
3890
3864
|
1104
1091
|
116
117
|
76.13 %
76.18 %
|
21.60 %
21.51 %
|
2.27 %
2.31 %
|
| Sport & Fitness |
5292
4937
|
4096
3759
|
1076
1066
|
120
112
|
77.40 %
76.14 %
|
20.33 %
21.59 %
|
2.27 %
2.27 %
|
| Job & Career |
4926
5100
|
3681
3782
|
1140
1208
|
105
110
|
74.73 %
74.16 %
|
23.14 %
23.69 %
|
2.13 %
2.16 %
|
| Dating |
5051
4986
|
3729
3614
|
1216
1265
|
106
107
|
73.83 %
72.48 %
|
24.07 %
25.37 %
|
2.10 %
2.15 %
|
| Other |
4969
4856
|
3932
3823
|
932
919
|
105
114
|
79.13 %
78.73 %
|
18.76 %
18.93 %
|
2.11 %
2.35 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Kit is better than Rapidmail.
| Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Gmail |
4680
4759
|
3457
3496
|
1133
1156
|
90
107
|
73.87 %
73.46 %
|
24.21 %
24.29 %
|
1.92 %
2.25 %
|
| Outlook Mail |
4799
4424
|
3678
3345
|
1022
989
|
99
90
|
76.64 %
75.61 %
|
21.30 %
22.36 %
|
2.06 %
2.03 %
|
| Yahoo Mail |
4717
4564
|
3592
3450
|
1026
1008
|
99
106
|
76.15 %
75.59 %
|
21.75 %
22.09 %
|
2.10 %
2.32 %
|
| AOL Mail |
4718
4596
|
3624
3467
|
996
1021
|
98
108
|
76.81 %
75.44 %
|
21.11 %
22.21 %
|
2.08 %
2.35 %
|
| Mail.com |
4728
4663
|
3731
3641
|
895
915
|
102
107
|
78.91 %
78.08 %
|
18.93 %
19.62 %
|
2.16 %
2.29 %
|
| Yandex Mail |
4695
4682
|
3578
3575
|
1013
1008
|
104
99
|
76.21 %
76.36 %
|
21.58 %
21.53 %
|
2.22 %
2.11 %
|
| GMX Mail |
4634
4714
|
3514
3513
|
1028
1092
|
92
109
|
75.83 %
74.52 %
|
22.18 %
23.17 %
|
1.99 %
2.31 %
|
| Zoho Mail |
4700
4727
|
3697
3686
|
903
926
|
100
115
|
78.66 %
77.98 %
|
19.21 %
19.59 %
|
2.13 %
2.43 %
|
| ProtonMail |
4492
4388
|
3564
3482
|
825
813
|
103
93
|
79.34 %
79.35 %
|
18.37 %
18.53 %
|
2.29 %
2.12 %
|
| Custom Mail |
4608
4435
|
3690
3567
|
815
769
|
103
99
|
80.08 %
80.43 %
|
17.69 %
17.34 %
|
2.24 %
2.23 %
|
| iCloud Mail |
4781
4740
|
3518
3450
|
1161
1177
|
102
113
|
73.58 %
72.78 %
|
24.28 %
24.83 %
|
2.13 %
2.38 %
|
| Tuta |
4851
4889
|
3837
3863
|
913
920
|
101
106
|
79.10 %
79.01 %
|
18.82 %
18.82 %
|
2.08 %
2.17 %
|
| Juno.com |
4656
4728
|
3697
3757
|
856
863
|
103
108
|
79.40 %
79.46 %
|
18.38 %
18.25 %
|
2.21 %
2.28 %
|
| Mailfence |
4887
4651
|
3864
3656
|
917
884
|
106
111
|
79.07 %
78.61 %
|
18.76 %
19.01 %
|
2.17 %
2.39 %
|
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