Kit and Sarbacane Email Deliverability Comparison

In this comparison, the deliverability of Kit and Sarbacane is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Sarbacane.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
146.779 155.661	121.410 121.085	21.659 28.246	4.684 6.306

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Sarbacane in this comparison.

Inbox (%)	Spam (%)	Lost (%)
82.72 % 77.79 %	14.76 % 18.15 %	3.19 % 4.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	11218 12102	9511 9602	1521 2049	304 465	84.78 % 79.34 %	13.56 % 16.93 %	2.71 % 3.84 %
Elektronics	11171 12069	9312 9520	1569 2100	368 437	83.36 % 78.88 %	14.05 % 17.40 %	3.29 % 3.62 %
Entertainment	11384 11906	9408 9252	1689 2175	354 474	82.64 % 77.71 %	14.84 % 18.27 %	3.11 % 3.98 %
Cosmetics & Beauty	11110 11995	9186 9343	1632 2162	360 485	82.68 % 77.89 %	14.69 % 18.02 %	3.24 % 4.04 %
Food & Drink	11359 12077	9555 9600	1532 2019	354 441	84.12 % 79.49 %	13.49 % 16.72 %	3.12 % 3.65 %
Home & Garden	11505 11830	9712 9384	1518 1991	327 455	84.42 % 79.32 %	13.19 % 16.83 %	2.84 % 3.85 %
Finance	11308 11976	9147 9061	1844 2357	399 554	80.89 % 75.66 %	16.31 % 19.68 %	3.53 % 4.63 %
Health	11317 12036	9217 9272	1754 2296	397 478	81.44 % 77.04 %	15.50 % 19.08 %	3.51 % 3.97 %
Pets	11156 11750	9349 9278	1557 2031	324 446	83.80 % 78.96 %	13.96 % 17.29 %	2.90 % 3.80 %
Sport & Fitness	11514 12053	9452 9265	1763 2288	362 501	82.09 % 76.87 %	15.31 % 18.98 %	3.14 % 4.16 %
Job & Career	11117 12101	8964 9148	1806 2405	406 551	80.63 % 75.60 %	16.25 % 19.87 %	3.65 % 4.55 %
Dating	11331 11818	9169 8960	1873 2309	393 534	80.92 % 75.82 %	16.53 % 19.54 %	3.47 % 4.52 %
Other	11289 11948	9428 9400	1601 2064	336 485	83.51 % 78.67 %	14.18 % 17.27 %	2.98 % 4.06 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Sarbacane.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	11320 11952	8903 8857	2028 2554	449 541	78.65 % 74.10 %	17.92 % 21.37 %	3.97 % 4.53 %
Outlook Mail	11274 12072	9178 9201	1764 2330	377 533	81.41 % 76.22 %	15.65 % 19.30 %	3.34 % 4.42 %
Yahoo Mail	11270 12087	9254 9378	1700 2249	374 460	82.11 % 77.59 %	15.08 % 18.61 %	3.32 % 3.81 %
AOL Mail	11359 11808	9346 9106	1745 2194	351 508	82.28 % 77.12 %	15.36 % 18.58 %	3.09 % 4.30 %
Mail.com	11451 11996	9532 9419	1638 2139	356 443	83.24 % 78.52 %	14.30 % 17.83 %	3.11 % 3.69 %
Yandex Mail	11494 11927	9390 9116	1815 2292	387 519	81.69 % 76.43 %	15.79 % 19.22 %	3.37 % 4.35 %
GMX Mail	11368 12057	9564 9538	1566 2054	353 463	84.13 % 79.11 %	13.78 % 17.04 %	3.11 % 3.84 %
Zoho Mail	11124 11977	9364 9485	1513 2047	334 460	84.18 % 79.19 %	13.60 % 17.09 %	3.00 % 3.84 %
ProtonMail	11333 12164	9585 9676	1483 1997	323 487	84.58 % 79.55 %	13.09 % 16.42 %	2.85 % 4.00 %
Custom Mail	11194 11941	9482 9570	1455 1956	327 413	84.71 % 80.14 %	13.00 % 16.38 %	2.92 % 3.46 %
iCloud Mail	11143 11970	8818 8836	1930 2467	445 625	79.13 % 73.82 %	17.32 % 20.61 %	3.99 % 5.22 %
Tuta	11320 12040	9547 9564	1561 2036	308 446	84.34 % 79.44 %	13.79 % 16.91 %	2.72 % 3.70 %
Juno.com	11129 11670	9447 9339	1461 1931	300 408	84.89 % 80.03 %	13.13 % 16.55 %	2.70 % 3.50 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.