Klick-Tipp and MailChimp Email Deliverability Comparison

Klick-Tipp

MailChimp

In this comparison, the deliverability of Klick-Tipp and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailChimp than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
74.865 75.513	59.172 59.815	14.450 14.570	1.672 1.618

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailChimp beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.04 % 79.21 %	19.30 % 19.29 %	2.23 % 2.14 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailChimp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	5618 5755	4463 4524	1060 1147	121 119	79.44 % 78.61 %	18.87 % 19.93 %	2.15 % 2.07 %
Elektronics	5914 5687	4700 4519	1133 1090	127 115	79.47 % 79.46 %	19.16 % 19.17 %	2.15 % 2.02 %
Entertainment	5835 6048	4605 4743	1129 1211	137 129	78.92 % 78.42 %	19.35 % 20.02 %	2.35 % 2.13 %
Cosmetics & Beauty	5829 5894	4593 4716	1160 1075	127 134	78.80 % 80.01 %	19.90 % 18.24 %	2.18 % 2.27 %
Food & Drink	5802 6110	4557 4806	1131 1202	135 142	78.54 % 78.66 %	19.49 % 19.67 %	2.33 % 2.32 %
Home & Garden	5741 5541	4539 4344	1114 1105	123 123	79.06 % 78.40 %	19.40 % 19.94 %	2.14 % 2.22 %
Finance	5699 5767	4653 4702	937 988	134 117	81.65 % 81.53 %	16.44 % 17.13 %	2.35 % 2.03 %
Health	5815 5806	4697 4768	1025 975	132 123	80.77 % 82.12 %	17.63 % 16.79 %	2.27 % 2.12 %
Pets	5668 5726	4455 4537	1098 1090	125 127	78.60 % 79.24 %	19.37 % 19.04 %	2.21 % 2.22 %
Sport & Fitness	5709 5840	4495 4610	1138 1157	135 122	78.74 % 78.94 %	19.93 % 19.81 %	2.36 % 2.09 %
Job & Career	5559 5775	4283 4475	1175 1209	129 124	77.05 % 77.49 %	21.14 % 20.94 %	2.32 % 2.15 %
Dating	5861 5705	4452 4363	1299 1252	124 118	75.96 % 76.48 %	22.16 % 21.95 %	2.12 % 2.07 %
Other	5815 5859	4680 4708	1051 1069	123 125	80.48 % 80.36 %	18.07 % 18.25 %	2.12 % 2.13 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailChimp is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	5393 5571	4141 4262	1174 1233	118 108	76.78 % 76.50 %	21.77 % 22.13 %	2.19 % 1.94 %
Outlook Mail	5535 5371	4312 4200	1133 1113	120 111	77.90 % 78.20 %	20.47 % 20.72 %	2.17 % 2.07 %
Yahoo Mail	5409 5406	4226 4205	1071 1085	123 126	78.13 % 77.78 %	19.80 % 20.07 %	2.27 % 2.33 %
AOL Mail	5516 5645	4302 4437	1127 1124	119 123	77.99 % 78.60 %	20.43 % 19.91 %	2.16 % 2.18 %
Mail.com	5233 5653	4197 4537	935 1028	118 126	80.20 % 80.26 %	17.87 % 18.19 %	2.25 % 2.23 %
Yandex Mail	5650 5417	4436 4253	1137 1073	121 124	78.51 % 78.51 %	20.12 % 19.81 %	2.14 % 2.29 %
GMX Mail	5620 5638	4373 4383	1156 1202	125 111	77.81 % 77.74 %	20.57 % 21.32 %	2.22 % 1.97 %
Zoho Mail	5370 5479	4299 4417	992 1005	120 126	80.06 % 80.62 %	18.47 % 18.34 %	2.23 % 2.30 %
ProtonMail	5424 5535	4362 4464	961 986	122 112	80.42 % 80.65 %	17.72 % 17.81 %	2.25 % 2.02 %
Custom Mail	5414 5423	4421 4450	893 890	129 105	81.66 % 82.06 %	16.49 % 16.41 %	2.38 % 1.94 %
iCloud Mail	5402 5295	4130 4057	1204 1187	129 109	76.45 % 76.62 %	22.29 % 22.42 %	2.39 % 2.06 %
Tuta	5486 5554	4367 4492	1021 978	128 126	79.60 % 80.88 %	18.61 % 17.61 %	2.33 % 2.27 %
Juno.com	5475 5565	4435 4502	962 949	117 123	81.00 % 80.90 %	17.57 % 17.05 %	2.14 % 2.21 %
Mailfence	3938 3961	3171 3156	684 717	83 88	80.52 % 79.68 %	17.37 % 18.10 %	2.11 % 2.22 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.