MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.132 393.150	409.890 302.866	108.635 76.964	20.807 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.89 % 77.04 %	20.11 % 19.58 %	3.85 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41664 29688	32680 23784	7435 5024	1473 880	78.44 % 80.11 %	17.85 % 16.92 %	3.54 % 2.96 %
Elektronics	40972 30694	31417 23911	7938 5854	1540 929	76.68 % 77.90 %	19.37 % 19.07 %	3.76 % 3.03 %
Entertainment	41114 30167	31243 23222	8288 5902	1499 1043	75.99 % 76.98 %	20.16 % 19.56 %	3.65 % 3.46 %
Cosmetics & Beauty	41834 30530	31598 23551	8501 6004	1648 975	75.53 % 77.14 %	20.32 % 19.67 %	3.94 % 3.19 %
Food & Drink	41882 30519	32881 24459	7488 5133	1456 927	78.51 % 80.14 %	17.88 % 16.82 %	3.48 % 3.04 %
Home & Garden	41591 30222	32675 24200	7378 5111	1504 911	78.56 % 80.07 %	17.74 % 16.91 %	3.62 % 3.01 %
Finance	41990 30341	30571 22294	9546 6899	1802 1148	72.81 % 73.48 %	22.73 % 22.74 %	4.29 % 3.78 %
Health	41789 29945	30833 22376	9245 6489	1656 1080	73.78 % 74.72 %	22.12 % 21.67 %	3.96 % 3.61 %
Pets	41593 30312	32313 23940	7714 5353	1511 1019	77.69 % 78.98 %	18.55 % 17.66 %	3.63 % 3.36 %
Sport & Fitness	41551 29754	31058 22668	8801 6059	1641 1027	74.75 % 76.18 %	21.18 % 20.36 %	3.95 % 3.45 %
Job & Career	41663 30434	30858 22773	9048 6473	1720 1188	74.07 % 74.83 %	21.72 % 21.27 %	4.13 % 3.90 %
Dating	41150 30388	29619 21850	9665 7353	1814 1185	71.98 % 71.90 %	23.49 % 24.20 %	4.41 % 3.90 %
Other	41339 30156	32144 23838	7588 5310	1543 1008	77.76 % 79.05 %	18.36 % 17.61 %	3.73 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, MailerLite is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50502 39832	36492 29370	11724 8994	2224 1468	72.26 % 73.73 %	23.21 % 22.58 %	4.40 % 3.69 %
Outlook Mail	50961 39308	37461 29211	11327 8600	2094 1497	73.51 % 74.31 %	22.23 % 21.88 %	4.11 % 3.81 %
Yahoo Mail	50638 39728	38160 30512	10406 7852	2022 1364	75.36 % 76.80 %	20.55 % 19.76 %	3.99 % 3.43 %
AOL Mail	50479 39483	38048 30274	10387 7780	1975 1429	75.37 % 76.68 %	20.58 % 19.70 %	3.91 % 3.62 %
Mail.com	50617 39166	38682 30496	9947 7320	1926 1350	76.42 % 77.86 %	19.65 % 18.69 %	3.81 % 3.45 %
Yandex Mail	50192 38650	37254 29125	10815 8096	2043 1429	74.22 % 75.36 %	21.55 % 20.95 %	4.07 % 3.70 %
GMX Mail	50901 39013	39034 30376	10013 7420	1786 1217	76.69 % 77.86 %	19.67 % 19.02 %	3.51 % 3.12 %
Zoho Mail	50518 38996	39176 30789	9475 7018	1810 1189	77.55 % 78.95 %	18.76 % 18.00 %	3.58 % 3.05 %
ProtonMail	50766 39917	39431 31451	9586 7261	1729 1205	77.67 % 78.79 %	18.88 % 18.19 %	3.41 % 3.02 %
Custom Mail	50779 39057	39836 31262	9103 6623	1780 1172	78.45 % 80.04 %	17.93 % 16.96 %	3.51 % 3.00 %
iCloud Mail	11150	8322	2234	540	74.64 % %	20.04 % %	4.84 % %
Tuta	11329	8989	1830	435	79.35 % %	16.15 % %	3.84 % %
Juno.com	11300	9005	1788	443	79.69 % %	15.82 % %	3.92 % %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.