MailerLite and SendGrid Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and SendGrid is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendGrid than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
540.132 147.229	409.890 115.221	108.635 25.724	20.807 5.462

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendGrid beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.89 % 78.26 %	20.11 % 17.47 %	3.85 % 3.71 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendGrid is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41664 11408	32680 9129	7435 1869	1473 375	78.44 % 80.02 %	17.85 % 16.38 %	3.54 % 3.29 %
Elektronics	40972 11303	31417 8906	7938 1917	1540 428	76.68 % 78.79 %	19.37 % 16.96 %	3.76 % 3.79 %
Entertainment	41114 11433	31243 8934	8288 2005	1499 442	75.99 % 78.14 %	20.16 % 17.54 %	3.65 % 3.87 %
Cosmetics & Beauty	41834 11313	31598 8861	8501 1972	1648 413	75.53 % 78.33 %	20.32 % 17.43 %	3.94 % 3.65 %
Food & Drink	41882 11333	32881 9041	7488 1826	1456 388	78.51 % 79.78 %	17.88 % 16.11 %	3.48 % 3.42 %
Home & Garden	41591 11375	32675 9087	7378 1822	1504 390	78.56 % 79.89 %	17.74 % 16.02 %	3.62 % 3.43 %
Finance	41990 11397	30571 8692	9546 2187	1802 456	72.81 % 76.27 %	22.73 % 19.19 %	4.29 % 4.00 %
Health	41789 11055	30833 8544	9245 2009	1656 436	73.78 % 77.29 %	22.12 % 18.17 %	3.96 % 3.94 %
Pets	41593 11209	32313 8871	7714 1865	1511 396	77.69 % 79.14 %	18.55 % 16.64 %	3.63 % 3.53 %
Sport & Fitness	41551 11457	31058 8882	8801 2103	1641 444	74.75 % 77.52 %	21.18 % 18.36 %	3.95 % 3.88 %
Job & Career	41663 11111	30858 8507	9048 2111	1720 427	74.07 % 76.56 %	21.72 % 19.00 %	4.13 % 3.84 %
Dating	41150 11402	29619 8718	9665 2132	1814 473	71.98 % 76.46 %	23.49 % 18.70 %	4.41 % 4.15 %
Other	41339 11433	32144 9049	7588 1906	1543 394	77.76 % 79.15 %	18.36 % 16.67 %	3.73 % 3.45 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendGrid is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50502 11334	36492 8435	11724 2371	2224 492	72.26 % 74.42 %	23.21 % 20.92 %	4.40 % 4.34 %
Outlook Mail	50961 11224	37461 8599	11327 2113	2094 464	73.51 % 76.61 %	22.23 % 18.83 %	4.11 % 4.13 %
Yahoo Mail	50638 11362	38160 8869	10406 2024	2022 423	75.36 % 78.06 %	20.55 % 17.81 %	3.99 % 3.72 %
AOL Mail	50479 11496	38048 8930	10387 2042	1975 474	75.37 % 77.68 %	20.58 % 17.76 %	3.91 % 4.12 %
Mail.com	50617 11228	38682 8829	9947 1911	1926 424	76.42 % 78.63 %	19.65 % 17.02 %	3.81 % 3.78 %
Yandex Mail	50192 11268	37254 8673	10815 2081	2043 440	74.22 % 76.97 %	21.55 % 18.47 %	4.07 % 3.90 %
GMX Mail	50901 11272	39034 9000	10013 1829	1786 376	76.69 % 79.84 %	19.67 % 16.23 %	3.51 % 3.34 %
Zoho Mail	50518 11464	39176 9118	9475 1880	1810 402	77.55 % 79.54 %	18.76 % 16.40 %	3.58 % 3.51 %
ProtonMail	50766 11360	39431 9123	9586 1796	1729 362	77.67 % 80.31 %	18.88 % 15.81 %	3.41 % 3.19 %
Custom Mail	50779 11178	39836 8945	9103 1779	1780 379	78.45 % 80.02 %	17.93 % 15.92 %	3.51 % 3.39 %
iCloud Mail	11150 11393	8322 8603	2234 2263	540 435	74.64 % 75.51 %	20.04 % 19.86 %	4.84 % 3.82 %
Tuta	11329 11428	8989 9105	1830 1877	435 405	79.35 % 79.67 %	16.15 % 16.42 %	3.84 % 3.54 %
Juno.com	11300 11222	9005 8992	1788 1758	443 386	79.69 % 80.13 %	15.82 % 15.67 %	3.92 % 3.44 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.