MailerLite and SendPulse Email Deliverability Comparison

MailerLite

SendPulse

In this comparison, the deliverability of MailerLite and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
65.001 64.719	50.857 50.459	12.922 13.109	1.453 1.463

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.24 % 77.97 %	19.88 % 20.26 %	2.24 % 2.26 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4842 4975	3740 3878	1022 1008	98 122	77.24 % 77.95 %	21.11 % 20.26 %	2.02 % 2.45 %
Elektronics	4916 4947	3884 3896	939 961	115 107	79.01 % 78.75 %	19.10 % 19.43 %	2.34 % 2.16 %
Entertainment	4957 5003	3814 3894	1048 1014	109 118	76.94 % 77.83 %	21.14 % 20.27 %	2.20 % 2.36 %
Cosmetics & Beauty	5008 4875	3967 3863	957 916	101 100	79.21 % 79.24 %	19.11 % 18.79 %	2.02 % 2.05 %
Food & Drink	4971 5122	3858 3957	1012 1082	119 112	77.61 % 77.25 %	20.36 % 21.12 %	2.39 % 2.19 %
Home & Garden	4988 5079	3921 3910	980 1095	111 109	78.61 % 76.98 %	19.65 % 21.56 %	2.23 % 2.15 %
Finance	4881 5067	3951 4097	833 874	119 113	80.95 % 80.86 %	17.07 % 17.25 %	2.44 % 2.23 %
Health	5008 4902	4074 3931	838 881	106 110	81.35 % 80.19 %	16.73 % 17.97 %	2.12 % 2.24 %
Pets	5280 5090	4153 3941	1018 1066	129 118	78.66 % 77.43 %	19.28 % 20.94 %	2.44 % 2.32 %
Sport & Fitness	4941 4914	3837 3811	1004 1035	120 113	77.66 % 77.55 %	20.32 % 21.06 %	2.43 % 2.30 %
Job & Career	5006 4895	3806 3699	1112 1106	106 116	76.03 % 75.57 %	22.21 % 22.59 %	2.12 % 2.37 %
Dating	5140 5053	3824 3765	1221 1180	105 118	74.40 % 74.51 %	23.75 % 23.35 %	2.04 % 2.34 %
Other	5063 4797	4028 3817	938 891	115 107	79.56 % 79.57 %	18.53 % 18.57 %	2.27 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, MailerLite is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4749 4730	3543 3520	1104 1124	108 104	74.61 % 74.42 %	23.25 % 23.76 %	2.27 % 2.20 %
Outlook Mail	4776 4557	3672 3490	1032 998	101 98	76.88 % 76.59 %	21.61 % 21.90 %	2.11 % 2.15 %
Yahoo Mail	4775 4628	3703 3555	979 989	106 109	77.55 % 76.82 %	20.50 % 21.37 %	2.22 % 2.36 %
AOL Mail	4779 4716	3726 3682	952 975	113 98	77.97 % 78.07 %	19.92 % 20.67 %	2.36 % 2.08 %
Mail.com	4795 4720	3770 3740	923 892	108 107	78.62 % 79.24 %	19.25 % 18.90 %	2.25 % 2.27 %
Yandex Mail	4767 4658	3711 3608	969 960	99 102	77.85 % 77.46 %	20.33 % 20.61 %	2.08 % 2.19 %
GMX Mail	4655 4638	3584 3542	980 1003	104 111	76.99 % 76.37 %	21.05 % 21.63 %	2.23 % 2.39 %
Zoho Mail	4659 4746	3690 3731	893 950	97 102	79.20 % 78.61 %	19.17 % 20.02 %	2.08 % 2.15 %
ProtonMail	4642 4892	3723 3929	850 867	110 117	80.20 % 80.31 %	18.31 % 17.72 %	2.37 % 2.39 %
Custom Mail	4666 4415	3772 3548	789 784	109 99	80.84 % 80.36 %	16.91 % 17.76 %	2.34 % 2.24 %
iCloud Mail	4551 4685	3454 3481	1015 1122	107 104	75.90 % 74.30 %	22.30 % 23.95 %	2.35 % 2.22 %
Tuta	4580 4685	3639 3760	844 848	112 108	79.45 % 80.26 %	18.43 % 18.10 %	2.45 % 2.31 %
Juno.com	4778 4714	3819 3738	891 887	102 114	79.93 % 79.30 %	18.65 % 18.82 %	2.13 % 2.42 %
Mailfence	3829 3935	3051 3135	701 710	77 90	79.68 % 79.67 %	18.31 % 18.04 %	2.01 % 2.29 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.