Mailify and Postmark Email Deliverability Comparison
In this comparison, the deliverability of Mailify and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
393.150
147.015
|
302.866
120.909
|
76.964
20.423
|
13.320
5.173
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Mailify in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.04 %
82.24 %
|
19.58 %
13.89 %
|
3.39 %
3.52 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
29688
11277
|
23784
9443
|
5024
1406
|
880
392
|
80.11 %
83.74 %
|
16.92 %
12.47 %
|
2.96 %
3.48 %
|
Elektronics |
30694
11316
|
23911
9424
|
5854
1504
|
929
369
|
77.90 %
83.28 %
|
19.07 %
13.29 %
|
3.03 %
3.26 %
|
Entertainment |
30167
11234
|
23222
9229
|
5902
1581
|
1043
384
|
76.98 %
82.15 %
|
19.56 %
14.07 %
|
3.46 %
3.42 %
|
Cosmetics & Beauty |
30530
11222
|
23551
9250
|
6004
1584
|
975
374
|
77.14 %
82.43 %
|
19.67 %
14.12 %
|
3.19 %
3.33 %
|
Food & Drink |
30519
11120
|
24459
9368
|
5133
1383
|
927
332
|
80.14 %
84.24 %
|
16.82 %
12.44 %
|
3.04 %
2.99 %
|
Home & Garden |
30222
11374
|
24200
9586
|
5111
1393
|
911
350
|
80.07 %
84.28 %
|
16.91 %
12.25 %
|
3.01 %
3.08 %
|
Finance |
30341
11390
|
22294
9148
|
6899
1768
|
1148
462
|
73.48 %
80.32 %
|
22.74 %
15.52 %
|
3.78 %
4.06 %
|
Health |
29945
11190
|
22376
9063
|
6489
1621
|
1080
427
|
74.72 %
80.99 %
|
21.67 %
14.49 %
|
3.61 %
3.82 %
|
Pets |
30312
11339
|
23940
9439
|
5353
1493
|
1019
366
|
78.98 %
83.24 %
|
17.66 %
13.17 %
|
3.36 %
3.23 %
|
Sport & Fitness |
29754
11448
|
22668
9331
|
6059
1674
|
1027
407
|
76.18 %
81.51 %
|
20.36 %
14.62 %
|
3.45 %
3.56 %
|
Job & Career |
30434
11464
|
22773
9177
|
6473
1777
|
1188
461
|
74.83 %
80.05 %
|
21.27 %
15.50 %
|
3.90 %
4.02 %
|
Dating |
30388
11236
|
21850
9005
|
7353
1710
|
1185
466
|
71.90 %
80.14 %
|
24.20 %
15.22 %
|
3.90 %
4.15 %
|
Other |
30156
11405
|
23838
9446
|
5310
1529
|
1008
383
|
79.05 %
82.82 %
|
17.61 %
13.41 %
|
3.34 %
3.36 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39832
11316
|
29370
8843
|
8994
1929
|
1468
504
|
73.73 %
78.15 %
|
22.58 %
17.05 %
|
3.69 %
4.45 %
|
Outlook Mail |
39308
11176
|
29211
8989
|
8600
1692
|
1497
431
|
74.31 %
80.43 %
|
21.88 %
15.14 %
|
3.81 %
3.86 %
|
Yahoo Mail |
39728
11164
|
30512
9116
|
7852
1606
|
1364
405
|
76.80 %
81.66 %
|
19.76 %
14.39 %
|
3.43 %
3.63 %
|
AOL Mail |
39483
11334
|
30274
9266
|
7780
1583
|
1429
416
|
76.68 %
81.75 %
|
19.70 %
13.97 %
|
3.62 %
3.67 %
|
Mail.com |
39166
11147
|
30496
9200
|
7320
1496
|
1350
380
|
77.86 %
82.53 %
|
18.69 %
13.42 %
|
3.45 %
3.41 %
|
Yandex Mail |
38650
11157
|
29125
9033
|
8096
1672
|
1429
421
|
75.36 %
80.96 %
|
20.95 %
14.99 %
|
3.70 %
3.77 %
|
GMX Mail |
39013
11304
|
30376
9436
|
7420
1439
|
1217
376
|
77.86 %
83.47 %
|
19.02 %
12.73 %
|
3.12 %
3.33 %
|
Zoho Mail |
38996
11469
|
30789
9590
|
7018
1471
|
1189
358
|
78.95 %
83.62 %
|
18.00 %
12.83 %
|
3.05 %
3.12 %
|
ProtonMail |
39917
11276
|
31451
9512
|
7261
1389
|
1205
359
|
78.79 %
84.36 %
|
18.19 %
12.32 %
|
3.02 %
3.18 %
|
Custom Mail |
39057
11489
|
31262
9705
|
6623
1423
|
1172
354
|
80.04 %
84.47 %
|
16.96 %
12.39 %
|
3.00 %
3.08 %
|
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