Mailjet and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailjet and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
539.329 40.838	431.707 28.449	91.337 11.943	15.975 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.05 % 69.66 %	16.94 % 29.24 %	2.96 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41300 3108	34265 2310	5937 763	1101 35	82.97 % 74.32 %	14.38 % 24.55 %	2.67 % 1.13 %
Elektronics	41554 3168	33581 2203	6812 930	1143 35	80.81 % 69.54 %	16.39 % 29.36 %	2.75 % 1.10 %
Entertainment	41068 3097	32862 2149	6994 920	1183 28	80.02 % 69.39 %	17.03 % 29.71 %	2.88 % 0.90 %
Cosmetics & Beauty	41667 3104	33321 2138	7084 928	1242 38	79.97 % 68.88 %	17.00 % 29.90 %	2.98 % 1.22 %
Food & Drink	41290 2988	34103 2221	6087 729	1085 38	82.59 % 74.33 %	14.74 % 24.40 %	2.63 % 1.27 %
Home & Garden	41433 3198	34260 2374	6070 790	1054 34	82.69 % 74.23 %	14.65 % 24.70 %	2.54 % 1.06 %
Finance	41578 3213	31993 2065	8141 1111	1421 37	76.95 % 64.27 %	19.58 % 34.58 %	3.42 % 1.15 %
Health	41572 3194	32308 2052	7863 1109	1346 33	77.72 % 64.25 %	18.91 % 34.72 %	3.24 % 1.03 %
Pets	41522 3075	34067 2277	6331 768	1125 30	82.05 % 74.05 %	15.25 % 24.98 %	2.71 % 0.98 %
Sport & Fitness	41413 3244	32823 2247	7310 961	1261 36	79.26 % 69.27 %	17.65 % 29.62 %	3.04 % 1.11 %
Job & Career	41684 3038	32474 2106	7756 898	1429 34	77.91 % 69.32 %	18.61 % 29.56 %	3.43 % 1.12 %
Dating	41286 3120	31347 1854	8478 1226	1417 40	75.93 % 59.42 %	20.53 % 39.29 %	3.43 % 1.28 %
Other	41962 3291	34303 2453	6474 810	1168 28	81.75 % 74.54 %	15.43 % 24.61 %	2.78 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50301 3918	38512 2512	10052 1366	1714 40	76.56 % 64.11 %	19.98 % 34.86 %	3.41 % 1.02 %
Outlook Mail	50594 4078	39168 2660	9719 1375	1660 43	77.42 % 65.23 %	19.21 % 33.72 %	3.28 % 1.05 %
Yahoo Mail	49984 4200	39844 2966	8650 1187	1501 47	79.71 % 70.62 %	17.31 % 28.26 %	3.00 % 1.12 %
AOL Mail	50640 4366	40259 3106	8803 1213	1545 47	79.50 % 71.14 %	17.38 % 27.78 %	3.05 % 1.08 %
Mail.com	50720 4218	41004 3033	8276 1137	1396 48	80.84 % 71.91 %	16.32 % 26.96 %	2.75 % 1.14 %
Yandex Mail	50699 4051	39591 2782	9381 1223	1723 46	78.09 % 68.67 %	18.50 % 30.19 %	3.40 % 1.14 %
GMX Mail	51133 4002	41193 2712	8550 1243	1378 47	80.56 % 67.77 %	16.72 % 31.06 %	2.69 % 1.17 %
Zoho Mail	49895 3898	40687 2817	7800 1038	1378 43	81.55 % 72.27 %	15.63 % 26.63 %	2.76 % 1.10 %
ProtonMail	51098 3953	41714 2797	8013 1112	1335 44	81.64 % 70.76 %	15.68 % 28.13 %	2.61 % 1.11 %
Custom Mail	50650 4154	41737 3064	7563 1049	1345 41	82.40 % 73.76 %	14.93 % 25.25 %	2.66 % 0.99 %
iCloud Mail	11122	8904	1801	406	80.06 % %	16.19 % %	3.65 % %
Tuta	11327	9558	1403	319	84.38 % %	12.39 % %	2.82 % %
Juno.com	11166	9536	1326	275	85.40 % %	11.88 % %	2.46 % %

Compare Mailjet with other providers

Compare the email deliverability of Mailjet with other providers.