Moosend and SendPulse Email Deliverability Comparison

Moosend

SendPulse

In this comparison, the deliverability of Moosend and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for SendPulse than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
64.906 64.719	49.689 50.459	13.800 13.109	1.670 1.463

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. SendPulse beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.56 % 77.97 %	21.26 % 20.26 %	2.57 % 2.26 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, SendPulse is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4994 4975	3811 3878	1061 1008	128 122	76.31 % 77.95 %	21.25 % 20.26 %	2.56 % 2.45 %
Elektronics	5159 4947	3964 3896	1067 961	128 107	76.84 % 78.75 %	20.68 % 19.43 %	2.48 % 2.16 %
Entertainment	5010 5003	3792 3894	1110 1014	124 118	75.69 % 77.83 %	22.16 % 20.27 %	2.48 % 2.36 %
Cosmetics & Beauty	5052 4875	3924 3863	1006 916	122 100	77.67 % 79.24 %	19.91 % 18.79 %	2.41 % 2.05 %
Food & Drink	4924 5122	3780 3957	1043 1082	129 112	76.77 % 77.25 %	21.18 % 21.12 %	2.62 % 2.19 %
Home & Garden	4882 5079	3711 3910	1064 1095	128 109	76.01 % 76.98 %	21.79 % 21.56 %	2.62 % 2.15 %
Finance	4858 5067	3873 4097	887 874	118 113	79.72 % 80.86 %	18.26 % 17.25 %	2.43 % 2.23 %
Health	5122 4902	4084 3931	942 881	133 110	79.73 % 80.19 %	18.39 % 17.97 %	2.60 % 2.24 %
Pets	4882 5090	3699 3941	1087 1066	119 118	75.77 % 77.43 %	22.27 % 20.94 %	2.44 % 2.32 %
Sport & Fitness	5019 4914	3821 3811	1068 1035	141 113	76.13 % 77.55 %	21.28 % 21.06 %	2.81 % 2.30 %
Job & Career	4998 4895	3714 3699	1188 1106	126 116	74.31 % 75.57 %	23.77 % 22.59 %	2.52 % 2.37 %
Dating	4914 5053	3579 3765	1246 1180	135 118	72.83 % 74.51 %	25.36 % 23.35 %	2.75 % 2.34 %
Other	5092 4797	3937 3817	1031 891	139 107	77.32 % 79.57 %	20.25 % 18.57 %	2.73 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, SendPulse is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4616 4730	3375 3520	1136 1124	118 104	73.12 % 74.42 %	24.61 % 23.76 %	2.56 % 2.20 %
Outlook Mail	4645 4557	3491 3490	1036 998	122 98	75.16 % 76.59 %	22.30 % 21.90 %	2.63 % 2.15 %
Yahoo Mail	4706 4628	3590 3555	1030 989	121 109	76.29 % 76.82 %	21.89 % 21.37 %	2.57 % 2.36 %
AOL Mail	4735 4716	3592 3682	1037 975	120 98	75.86 % 78.07 %	21.90 % 20.67 %	2.53 % 2.08 %
Mail.com	4742 4720	3714 3740	937 892	121 107	78.32 % 79.24 %	19.76 % 18.90 %	2.55 % 2.27 %
Yandex Mail	4520 4658	3462 3608	971 960	109 102	76.59 % 77.46 %	21.48 % 20.61 %	2.41 % 2.19 %
GMX Mail	4762 4638	3549 3542	1116 1003	125 111	74.53 % 76.37 %	23.44 % 21.63 %	2.62 % 2.39 %
Zoho Mail	4686 4746	3661 3731	913 950	117 102	78.13 % 78.61 %	19.48 % 20.02 %	2.50 % 2.15 %
ProtonMail	4634 4892	3637 3929	900 867	124 117	78.49 % 80.31 %	19.42 % 17.72 %	2.68 % 2.39 %
Custom Mail	4675 4415	3676 3548	887 784	124 99	78.63 % 80.36 %	18.97 % 17.76 %	2.65 % 2.24 %
iCloud Mail	4739 4685	3482 3481	1163 1122	125 104	73.48 % 74.30 %	24.54 % 23.95 %	2.64 % 2.22 %
Tuta	4655 4685	3644 3760	911 848	120 108	78.28 % 80.26 %	19.57 % 18.10 %	2.58 % 2.31 %
Juno.com	4848 4714	3779 3738	959 887	122 114	77.95 % 79.30 %	19.78 % 18.82 %	2.52 % 2.42 %
Mailfence	3943 3935	3037 3135	804 710	102 90	77.02 % 79.67 %	20.39 % 18.04 %	2.59 % 2.29 %

Compare Moosend with other providers

Compare the email deliverability of Moosend with other providers.