Postmark and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Postmark and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
136.976 528.738	112.364 418.246	18.887 92.634	4.927 17.112

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
82.03 % 79.10 %	13.79 % 17.52 %	3.60 % 3.24 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	10570 40935	8833 33523	1298 6222	374 1139	83.57 % 81.89 %	12.28 % 15.20 %	3.54 % 2.78 %
Elektronics	10610 40549	8819 32379	1390 6852	350 1255	83.12 % 79.85 %	13.10 % 16.90 %	3.30 % 3.10 %
Entertainment	10467 40582	8578 32024	1464 7132	364 1368	81.95 % 78.91 %	13.99 % 17.57 %	3.48 % 3.37 %
Cosmetics & Beauty	10479 40570	8614 31998	1470 7170	357 1356	82.20 % 78.87 %	14.03 % 17.67 %	3.41 % 3.34 %
Food & Drink	10375 41014	8725 33469	1277 6302	316 1174	84.10 % 81.60 %	12.31 % 15.37 %	3.05 % 2.86 %
Home & Garden	10599 40842	8935 33430	1279 6184	330 1183	84.30 % 81.85 %	12.07 % 15.14 %	3.11 % 2.90 %
Finance	10560 40097	8433 30529	1644 8043	441 1473	79.86 % 76.14 %	15.57 % 20.06 %	4.18 % 3.67 %
Health	10405 40368	8412 31060	1507 7881	407 1374	80.85 % 76.94 %	14.48 % 19.52 %	3.91 % 3.40 %
Pets	10581 41049	8800 33216	1380 6540	348 1215	83.17 % 80.92 %	13.04 % 15.93 %	3.29 % 2.96 %
Sport & Fitness	10601 40742	8607 31799	1544 7536	388 1361	81.19 % 78.05 %	14.56 % 18.50 %	3.66 % 3.34 %
Job & Career	10684 40876	8520 31567	1642 7812	441 1455	79.75 % 77.23 %	15.37 % 19.11 %	4.13 % 3.56 %
Dating	10500 40437	8371 30296	1596 8563	448 1494	79.72 % 74.92 %	15.20 % 21.18 %	4.27 % 3.69 %
Other	10545 40677	8717 32956	1396 6397	363 1265	82.66 % 81.02 %	13.24 % 15.73 %	3.44 % 3.11 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	10511 49518	8156 37439	1810 10225	485 1803	77.59 % 75.61 %	17.22 % 20.65 %	4.61 % 3.64 %
Outlook Mail	10428 49982	8368 38275	1576 9860	413 1790	80.25 % 76.58 %	15.11 % 19.73 %	3.96 % 3.58 %
Yahoo Mail	10503 49393	8550 38823	1508 8870	388 1626	81.41 % 78.60 %	14.36 % 17.96 %	3.69 % 3.29 %
AOL Mail	10562 50043	8605 39306	1474 9015	398 1659	81.47 % 78.54 %	13.96 % 18.01 %	3.77 % 3.32 %
Mail.com	10425 50260	8589 40062	1384 8611	366 1570	82.39 % 79.71 %	13.28 % 17.13 %	3.51 % 3.12 %
Yandex Mail	10371 49420	8368 38206	1553 9438	399 1714	80.69 % 77.31 %	14.97 % 19.10 %	3.85 % 3.47 %
GMX Mail	10552 49829	8797 39747	1325 8528	355 1490	83.37 % 79.77 %	12.56 % 17.11 %	3.36 % 2.99 %
Zoho Mail	10651 50232	8896 40452	1338 8191	339 1528	83.52 % 80.53 %	12.56 % 16.31 %	3.18 % 3.04 %
ProtonMail	10528 49405	8875 40001	1265 7973	340 1393	84.30 % 80.97 %	12.02 % 16.14 %	3.23 % 2.82 %
Custom Mail	10730 49191	9060 40287	1310 7465	337 1367	84.44 % 81.90 %	12.21 % 15.18 %	3.14 % 2.78 %
iCloud Mail	10502 10637	8295 8290	1722 1795	428 495	78.98 % 77.94 %	16.40 % 16.88 %	4.08 % 4.65 %
Tuta	10595 10380	8863 8594	1336 1346	341 354	83.65 % 82.79 %	12.61 % 12.97 %	3.22 % 3.41 %
Juno.com	10618 10448	8942 8764	1286 1317	338 323	84.22 % 83.88 %	12.11 % 12.61 %	3.18 % 3.09 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.