Postmark and SendPulse Email Deliverability Comparison

Postmark

SendPulse

In this comparison, the deliverability of Postmark and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
63.961 64.719	50.217 50.459	12.619 13.109	1.413 1.463

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.51 % 77.97 %	19.73 % 20.26 %	2.21 % 2.26 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	4804 4975	3757 3878	971 1008	105 122	78.21 % 77.95 %	20.21 % 20.26 %	2.19 % 2.45 %
Elektronics	4766 4947	3746 3896	946 961	106 107	78.60 % 78.75 %	19.85 % 19.43 %	2.22 % 2.16 %
Entertainment	5025 5003	3920 3894	1009 1014	117 118	78.01 % 77.83 %	20.08 % 20.27 %	2.33 % 2.36 %
Cosmetics & Beauty	4806 4875	3784 3863	947 916	99 100	78.73 % 79.24 %	19.70 % 18.79 %	2.06 % 2.05 %
Food & Drink	4939 5122	3846 3957	1009 1082	104 112	77.87 % 77.25 %	20.43 % 21.12 %	2.11 % 2.19 %
Home & Garden	4853 5079	3813 3910	939 1095	111 109	78.57 % 76.98 %	19.35 % 21.56 %	2.29 % 2.15 %
Finance	5124 5067	4152 4097	892 874	110 113	81.03 % 80.86 %	17.41 % 17.25 %	2.15 % 2.23 %
Health	4903 4902	4012 3931	783 881	108 110	81.83 % 80.19 %	15.97 % 17.97 %	2.20 % 2.24 %
Pets	4994 5090	3887 3941	1004 1066	115 118	77.83 % 77.43 %	20.10 % 20.94 %	2.30 % 2.32 %
Sport & Fitness	4948 4914	3871 3811	997 1035	106 113	78.23 % 77.55 %	20.15 % 21.06 %	2.14 % 2.30 %
Job & Career	4860 4895	3703 3699	1080 1106	109 116	76.19 % 75.57 %	22.22 % 22.59 %	2.24 % 2.37 %
Dating	4816 5053	3616 3765	1124 1180	106 118	75.08 % 74.51 %	23.34 % 23.35 %	2.20 % 2.34 %
Other	5123 4797	4110 3817	918 891	117 107	80.23 % 79.57 %	17.92 % 18.57 %	2.28 % 2.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions — positive or negative. In this comparison, Postmark is better than SendPulse.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	4572 4730	3436 3520	1061 1124	95 104	75.15 % 74.42 %	23.21 % 23.76 %	2.08 % 2.20 %
Outlook Mail	4560 4557	3490 3490	972 998	105 98	76.54 % 76.59 %	21.32 % 21.90 %	2.30 % 2.15 %
Yahoo Mail	4647 4628	3595 3555	968 989	104 109	77.36 % 76.82 %	20.83 % 21.37 %	2.24 % 2.36 %
AOL Mail	4668 4716	3635 3682	949 975	100 98	77.87 % 78.07 %	20.33 % 20.67 %	2.14 % 2.08 %
Mail.com	4676 4720	3755 3740	833 892	103 107	80.30 % 79.24 %	17.81 % 18.90 %	2.20 % 2.27 %
Yandex Mail	4591 4658	3565 3608	944 960	102 102	77.65 % 77.46 %	20.56 % 20.61 %	2.22 % 2.19 %
GMX Mail	4634 4638	3552 3542	994 1003	110 111	76.65 % 76.37 %	21.45 % 21.63 %	2.37 % 2.39 %
Zoho Mail	4714 4746	3774 3731	866 950	102 102	80.06 % 78.61 %	18.37 % 20.02 %	2.16 % 2.15 %
ProtonMail	4452 4892	3567 3929	824 867	93 117	80.12 % 80.31 %	18.51 % 17.72 %	2.09 % 2.39 %
Custom Mail	4631 4415	3783 3548	756 784	108 99	81.69 % 80.36 %	16.32 % 17.76 %	2.33 % 2.24 %
iCloud Mail	4587 4685	3469 3481	1035 1122	102 104	75.63 % 74.30 %	22.56 % 23.95 %	2.22 % 2.22 %
Tuta	4657 4685	3750 3760	833 848	106 108	80.52 % 80.26 %	17.89 % 18.10 %	2.28 % 2.31 %
Juno.com	4828 4714	3877 3738	887 887	105 114	80.30 % 79.30 %	18.37 % 18.82 %	2.17 % 2.42 %
Mailfence	3744 3935	2969 3135	697 710	78 90	79.30 % 79.67 %	18.62 % 18.04 %	2.08 % 2.29 %

Compare Postmark with other providers

Compare the email deliverability of Postmark with other providers.