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SendGrid Email Deliverability Report for the year 2025 (June)
In this email deliverability report for SendGrid (June 2025), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.
There is a compact review of SendGrid. It outlines the most important features of SendGrid, answers some questions and also publishes user reviews.
Email deliverability for SendGrid and other providers comparison
A total of 10.114 emails were sent with SendGrid. A total of 6.955 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.369 emails ended up in the spam folder. 189 emails were lost on the way to the recipients.
| Provider | Emails sent | Emails inbox | Emails spam | Emails lost |
|---|---|---|---|---|
| Kit | 10.250 | 8.128 (79.30 %) | 2.077 (20.26 %) | 196 (1.91 %) |
| Clever Elements | 9.689 | 7.603 (78.47 %) | 1.207 (12.46 %) | 393 (4.06 %) |
| GetResponse | 9.863 | 7.702 (78.09 %) | 1.540 (15.61 %) | 489 (4.96 %) |
| Klick-Tipp | 10.444 | 8.084 (77.40 %) | 1.874 (17.94 %) | 139 (1.33 %) |
| Benchmark Email | 10.040 | 7.691 (76.60 %) | 1.029 (10.25 %) | 190 (1.89 %) |
| AWeber | 10.169 | 7.696 (75.68 %) | 1.569 (15.43 %) | 195 (1.92 %) |
| MailChimp | 10.082 | 7.623 (75.61 %) | 1.672 (16.58 %) | 410 (4.07 %) |
| Amazon SES | 10.173 | 7.520 (73.92 %) | 1.351 (13.28 %) | 508 (4.99 %) |
| mailtrap | 10.410 | 7.618 (73.18 %) | 1.759 (16.90 %) | 311 (2.99 %) |
| Mailjet | 9.782 | 7.155 (73.14 %) | 1.533 (15.67 %) | 116 (1.19 %) |
| Constant Contact | 9.857 | 7.141 (72.45 %) | 2.100 (21.30 %) | 296 (3.00 %) |
| Mailgun | 10.181 | 7.272 (71.43 %) | 787 (7.73 %) | 416 (4.09 %) |
| CleverReach | 9.907 | 7.042 (71.08 %) | 1.437 (14.50 %) | 126 (1.27 %) |
| HubSpot | 9.655 | 6.830 (70.74 %) | 1.301 (13.47 %) | 441 (4.57 %) |
| CampaignMonitor | 9.877 | 6.960 (70.47 %) | 1.537 (15.56 %) | 531 (5.38 %) |
| Rapidmail | 10.069 | 7.027 (69.79 %) | 1.237 (12.29 %) | 545 (5.41 %) |
| Brevo | 9.945 | 6.936 (69.74 %) | 2.471 (24.85 %) | 407 (4.09 %) |
| SendPulse | 9.958 | 6.943 (69.72 %) | 2.397 (24.07 %) | 473 (4.75 %) |
| Postmark | 10.312 | 7.115 (69.00 %) | 1.412 (13.69 %) | 486 (4.71 %) |
| SendGrid | 10.114 | 6.955 (68.77 %) | 1.369 (13.54 %) | 189 (1.87 %) |
| MailerLite | 10.364 | 7.058 (68.10 %) | 1.395 (13.46 %) | 323 (3.12 %) |
| Moosend | 10.286 | 6.987 (67.93 %) | 2.167 (21.07 %) | 122 (1.19 %) |
| ActiveCampaign | 10.419 | 6.763 (64.91 %) | 1.037 (9.95 %) | 317 (3.04 %) |
| Sarbacane | 10.057 | 6.513 (64.76 %) | 2.189 (21.77 %) | 465 (4.62 %) |
Email deliverability rates for SendGrid and other providers comparison
68.77 % of 10.114 emails sent with SendGrid ended up in the recipient's main mailbox. 13.54 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.87 % of all emails sent did not reach the recipients.
| Provider | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|
| Kit | 79.30 % (8.128) | 20.26 % (2.077) | 1.91 % (196) |
| Clever Elements | 78.47 % (7.603) | 12.46 % (1.207) | 4.06 % (393) |
| GetResponse | 78.09 % (7.702) | 15.61 % (1.540) | 4.96 % (489) |
| Klick-Tipp | 77.40 % (8.084) | 17.94 % (1.874) | 1.33 % (139) |
| Benchmark Email | 76.60 % (7.691) | 10.25 % (1.029) | 1.89 % (190) |
| AWeber | 75.68 % (7.696) | 15.43 % (1.569) | 1.92 % (195) |
| MailChimp | 75.61 % (7.623) | 16.58 % (1.672) | 4.07 % (410) |
| Amazon SES | 73.92 % (7.520) | 13.28 % (1.351) | 4.99 % (508) |
| mailtrap | 73.18 % (7.618) | 16.90 % (1.759) | 2.99 % (311) |
| Mailjet | 73.14 % (7.155) | 15.67 % (1.533) | 1.19 % (116) |
| Constant Contact | 72.45 % (7.141) | 21.30 % (2.100) | 3.00 % (296) |
| Mailgun | 71.43 % (7.272) | 7.73 % (787) | 4.09 % (416) |
| CleverReach | 71.08 % (7.042) | 14.50 % (1.437) | 1.27 % (126) |
| HubSpot | 70.74 % (6.830) | 13.47 % (1.301) | 4.57 % (441) |
| CampaignMonitor | 70.47 % (6.960) | 15.56 % (1.537) | 5.38 % (531) |
| Rapidmail | 69.79 % (7.027) | 12.29 % (1.237) | 5.41 % (545) |
| Brevo | 69.74 % (6.936) | 24.85 % (2.471) | 4.09 % (407) |
| SendPulse | 69.72 % (6.943) | 24.07 % (2.397) | 4.75 % (473) |
| Postmark | 69.00 % (7.115) | 13.69 % (1.412) | 4.71 % (486) |
| SendGrid | 68.77 % (6.955) | 13.54 % (1.369) | 1.87 % (189) |
| MailerLite | 68.10 % (7.058) | 13.46 % (1.395) | 3.12 % (323) |
| Moosend | 67.93 % (6.987) | 21.07 % (2.167) | 1.19 % (122) |
| ActiveCampaign | 64.91 % (6.763) | 9.95 % (1.037) | 3.04 % (317) |
| Sarbacane | 64.76 % (6.513) | 21.77 % (2.189) | 4.62 % (465) |
Email deliverability by category
The delivery of the emails with SendGrid in the categories Cosmetics & Beauty, Health, Sport & Fitness, Finance and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Food & Drink, Dating, Other, Job & Career and Entertainment.
| Category | Emails sent | Emails inbox | Emails spam | Emails lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| Cosmetics & Beauty | 796 | 550 | 109 | 15 | 69.10 % | 13.69 % | 1.88 % |
| Health | 710 | 489 | 95 | 13 | 68.87 % | 13.38 % | 1.83 % |
| Sport & Fitness | 742 | 511 | 102 | 14 | 68.87 % | 13.75 % | 1.89 % |
| Finance | 825 | 568 | 105 | 14 | 68.85 % | 12.73 % | 1.70 % |
| Elektronics | 735 | 506 | 99 | 14 | 68.84 % | 13.47 % | 1.90 % |
| Pets | 753 | 518 | 102 | 14 | 68.79 % | 13.55 % | 1.86 % |
| Home & Garden | 762 | 524 | 104 | 15 | 68.77 % | 13.65 % | 1.97 % |
| Clothing | 733 | 504 | 99 | 14 | 68.76 % | 13.51 % | 1.91 % |
| Entertainment | 838 | 576 | 115 | 16 | 68.74 % | 13.72 % | 1.91 % |
| Job & Career | 776 | 533 | 105 | 14 | 68.69 % | 13.53 % | 1.80 % |
| Other | 873 | 599 | 120 | 18 | 68.61 % | 13.75 % | 2.06 % |
| Dating | 789 | 541 | 106 | 13 | 68.57 % | 13.43 % | 1.65 % |
| Food & Drink | 782 | 536 | 108 | 15 | 68.54 % | 13.81 % | 1.92 % |
Email deliverability by email service provider
According to the test results, the three best email providers for highest delivery rates with SendGrid are AOL Mail, Gmail and Mail.com. The delivery rates were worst for the email providers Juno.com, Tuta and Outlook Mail.
| Provider | Emails sent | Emails inbox | Emails spam | Emails lost | Inbox (%) | Spam (%) | Lost (%) |
|---|---|---|---|---|---|---|---|
| AOL Mail | 741 | 511 | 102 | 14 | 68.96 % | 13.77 % | 1.89 % |
| Gmail | 807 | 556 | 115 | 17 | 68.90 % | 14.25 % | 2.11 % |
| Mail.com | 746 | 514 | 100 | 14 | 68.90 % | 13.40 % | 1.88 % |
| Zoho Mail | 797 | 549 | 106 | 15 | 68.88 % | 13.30 % | 1.88 % |
| Custom Mail | 677 | 466 | 92 | 13 | 68.83 % | 13.59 % | 1.92 % |
| GMX Mail | 853 | 587 | 113 | 16 | 68.82 % | 13.25 % | 1.88 % |
| Yahoo Mail | 750 | 516 | 99 | 13 | 68.80 % | 13.20 % | 1.73 % |
| ProtonMail | 800 | 550 | 106 | 15 | 68.75 % | 13.25 % | 1.88 % |
| iCloud Mail | 773 | 531 | 103 | 13 | 68.69 % | 13.32 % | 1.68 % |
| Yandex Mail | 839 | 576 | 114 | 15 | 68.65 % | 13.59 % | 1.79 % |
| Outlook Mail | 781 | 536 | 110 | 16 | 68.63 % | 14.08 % | 2.05 % |
| Tuta | 787 | 540 | 104 | 14 | 68.61 % | 13.21 % | 1.78 % |
| Juno.com | 763 | 523 | 105 | 14 | 68.55 % | 13.76 % | 1.83 % |
All email deliverability reports for SendGrid
All available email deliverability reports for SendGrid.
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References and Resources
Further resources and references for SendGrid.
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