Sign In
Language

MailChimp Email Deliverability Report

In this email deliverability report for MailChimp, there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for MailChimp and other providers comparison

A total of 195.218 emails were sent with MailChimp. A total of 139.158 emails were delivered to the recipient's main mailbox. Of all emails sent, 49.893 emails ended up in the spam folder. 6.167 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 195.351156.514
(80.12 %)
34.821
(17.82 %)
4.016
(2.06 %)
CleverReach 195.679152.221
(77.79 %)
39.014
(19.94 %)
4.444
(2.27 %)
AWeber 196.051152.322
(77.70 %)
38.967
(19.88 %)
4.762
(2.43 %)
ActiveCampaign 195.867149.452
(76.30 %)
42.216
(21.55 %)
4.199
(2.14 %)
Klick-Tipp 194.937147.517
(75.67 %)
43.227
(22.17 %)
4.193
(2.15 %)
CampaignMonitor 195.679147.456
(75.36 %)
43.671
(22.32 %)
4.552
(2.33 %)
Clever Elements 195.010146.618
(75.18 %)
42.878
(21.99 %)
5.514
(2.83 %)
Moosend 195.160144.843
(74.22 %)
45.101
(23.11 %)
5.216
(2.67 %)
Mailjet 195.360143.741
(73.58 %)
46.870
(23.99 %)
4.749
(2.43 %)
Rapidmail 194.908142.607
(73.17 %)
47.338
(24.29 %)
4.963
(2.55 %)
HubSpot 196.392143.466
(73.05 %)
47.952
(24.42 %)
4.974
(2.53 %)
Mailify 194.863140.965
(72.34 %)
48.499
(24.89 %)
5.399
(2.77 %)
SendPulse 196.313141.035
(71.84 %)
50.066
(25.50 %)
5.212
(2.65 %)
ConvertKit 195.510139.448
(71.33 %)
49.776
(25.46 %)
6.286
(3.22 %)
MailChimp 195.218139.158
(71.28 %)
49.893
(25.56 %)
6.167
(3.16 %)
MailerLite 195.106138.298
(70.88 %)
50.803
(26.04 %)
6.005
(3.08 %)
Constant Contact 195.081137.392
(70.43 %)
50.852
(26.07 %)
6.837
(3.50 %)
SendInBlue 196.238137.455
(70.05 %)
52.347
(26.68 %)
6.436
(3.28 %)
Benchmark Email 196.243137.119
(69.87 %)
52.008
(26.50 %)
7.116
(3.63 %)
Newsletter2Go 40.83828.449
(69.66 %)
11.943
(29.24 %)
446
(1.09 %)
Preview
MailChimp email deliverability providers comparison
Image URL
Embed HTML

Email deliverability rates for MailChimp and other providers comparison

71.28 % of 195.218 emails sent with MailChimp ended up in the recipient's main mailbox. 25.56 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.16 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 80.12 %
(156.514)
17.82 %
(34.821)
2.06 %
(4.016)
CleverReach 77.79 %
(152.221)
19.94 %
(39.014)
2.27 %
(4.444)
AWeber 77.70 %
(152.322)
19.88 %
(38.967)
2.43 %
(4.762)
ActiveCampaign 76.30 %
(149.452)
21.55 %
(42.216)
2.14 %
(4.199)
Klick-Tipp 75.67 %
(147.517)
22.17 %
(43.227)
2.15 %
(4.193)
CampaignMonitor 75.36 %
(147.456)
22.32 %
(43.671)
2.33 %
(4.552)
Clever Elements 75.18 %
(146.618)
21.99 %
(42.878)
2.83 %
(5.514)
Moosend 74.22 %
(144.843)
23.11 %
(45.101)
2.67 %
(5.216)
Mailjet 73.58 %
(143.741)
23.99 %
(46.870)
2.43 %
(4.749)
Rapidmail 73.17 %
(142.607)
24.29 %
(47.338)
2.55 %
(4.963)
HubSpot 73.05 %
(143.466)
24.42 %
(47.952)
2.53 %
(4.974)
Mailify 72.34 %
(140.965)
24.89 %
(48.499)
2.77 %
(5.399)
SendPulse 71.84 %
(141.035)
25.50 %
(50.066)
2.65 %
(5.212)
ConvertKit 71.33 %
(139.448)
25.46 %
(49.776)
3.22 %
(6.286)
MailChimp 71.28 %
(139.158)
25.56 %
(49.893)
3.16 %
(6.167)
MailerLite 70.88 %
(138.298)
26.04 %
(50.803)
3.08 %
(6.005)
Constant Contact 70.43 %
(137.392)
26.07 %
(50.852)
3.50 %
(6.837)
SendInBlue 70.05 %
(137.455)
26.68 %
(52.347)
3.28 %
(6.436)
Benchmark Email 69.87 %
(137.119)
26.50 %
(52.008)
3.63 %
(7.116)
Newsletter2Go 69.66 %
(28.449)
29.24 %
(11.943)
1.09 %
(446)
Preview
MailChimp email deliverability rates providers comparison
Image URL
Embed HTML

Email deliverability by category

The delivery of the emails with MailChimp in the categories Home & Garden, Food & Drink, Pets, Clothing and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Job & Career and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 15.29111.4483.43341074.87 %22.45 %2.68 %
Food & Drink 15.05111.2593.34045274.81 %22.19 %3.00 %
Pets 14.43910.8013.19044874.80 %22.09 %3.10 %
Clothing 15.24711.3933.39446074.72 %22.26 %3.02 %
Other 15.07211.2033.39947074.33 %22.55 %3.12 %
Elektronics 14.85110.6473.75445071.69 %25.28 %3.03 %
Cosmetics & Beauty 15.06810.6943.87649870.97 %25.72 %3.31 %
Entertainment 14.88710.5643.83548870.96 %25.76 %3.28 %
Sport & Fitness 14.61610.3453.77949270.78 %25.86 %3.37 %
Job & Career 14.71010.3453.87648970.33 %26.35 %3.32 %
Health 15.23910.3334.43746967.81 %29.12 %3.08 %
Finance 14.8959.9944.37153067.10 %29.35 %3.56 %
Dating 15.85210.1325.20951163.92 %32.86 %3.22 %
Preview
MailChimp email deliverability by category
Image URL
Embed HTML

Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with MailChimp are Custom Mail, Zoho Mail and ProtonMail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 19.13314.3914.19155175.22 %21.90 %2.88 %
Zoho Mail 19.98014.5444.84858872.79 %24.26 %2.94 %
ProtonMail 19.05113.8394.64057272.64 %24.36 %3.00 %
Mail.com 19.87514.3854.85363772.38 %24.42 %3.21 %
AOL Mail 19.87214.2255.01962871.58 %25.26 %3.16 %
Yahoo Mail 19.66514.0674.96163771.53 %25.23 %3.24 %
GMX Mail 19.46113.8525.01859171.18 %25.78 %3.04 %
Yandex Mail 19.58713.7065.21466769.97 %26.62 %3.41 %
Outlook Mail 19.08813.0885.36963168.57 %28.13 %3.31 %
Gmail 19.50613.0615.78066566.96 %29.63 %3.41 %
Preview
MailChimp email deliverability by email service provider
Image URL
Embed HTML

All email deliverability reports for MailChimp

All available email deliverability reports for MailChimp.

MailChimp badges for website

The following badges for MailChimp can be embedded into a website.

MailChimp
87
/100
MailChimp
87
/100
MailChimp
87
/100

References and Resources

Further resources and references for MailChimp.

No references or resources found.