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Amazon SES Email Deliverability Report for the year 2025 (August)

In this email deliverability report for Amazon SES (August 2025), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

There is a compact review of Amazon SES. It outlines the most important features of Amazon SES, answers some questions and also publishes user reviews.

Email deliverability for Amazon SES and other providers comparison

A total of 10.208 emails were sent with Amazon SES. A total of 8.581 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.662 emails ended up in the spam folder. 259 emails were lost on the way to the recipients.

ProviderEmails sentEmails inboxEmails spamEmails lost
CleverReach 10.1189.049
(89.43 %) 		1.051
(10.39 %) 		154
(1.52 %)
AWeber 10.1388.983
(88.61 %) 		1.191
(11.75 %) 		161
(1.59 %)
HubSpot 10.1218.961
(88.54 %) 		1.177
(11.63 %) 		162
(1.60 %)
GetResponse 9.9128.744
(88.22 %) 		1.128
(11.38 %) 		160
(1.61 %)
Benchmark Email 10.0718.575
(85.15 %) 		1.532
(15.21 %) 		242
(2.40 %)
ActiveCampaign 10.1918.644
(84.82 %) 		1.521
(14.92 %) 		247
(2.42 %)
MailChimp 10.2468.678
(84.70 %) 		1.499
(14.63 %) 		257
(2.51 %)
Amazon SES 10.2088.581
(84.06 %) 		1.662
(16.28 %) 		259
(2.54 %)
Postmark 10.0958.459
(83.79 %) 		1.600
(15.85 %) 		257
(2.55 %)
mailtrap 9.8278.139
(82.82 %) 		1.684
(17.14 %) 		245
(2.49 %)
Mailjet 10.0388.247
(82.16 %) 		1.787
(17.80 %) 		245
(2.44 %)
Clever Elements 10.2178.382
(82.04 %) 		1.814
(17.75 %) 		251
(2.46 %)
Constant Contact 10.2188.376
(81.97 %) 		1.867
(18.27 %) 		251
(2.46 %)
Klick-Tipp 9.8488.068
(81.93 %) 		1.738
(17.65 %) 		244
(2.48 %)
Kit 10.2068.293
(81.26 %) 		1.949
(19.10 %) 		247
(2.42 %)
Moosend 10.0638.176
(81.25 %) 		1.874
(18.62 %) 		243
(2.41 %)
CampaignMonitor 10.3438.353
(80.76 %) 		1.959
(18.94 %) 		242
(2.34 %)
Rapidmail 10.2748.236
(80.16 %) 		2.032
(19.78 %) 		263
(2.56 %)
Brevo 10.6468.507
(79.91 %) 		2.124
(19.95 %) 		259
(2.43 %)
MailerLite 10.1267.928
(78.29 %) 		2.247
(22.19 %) 		245
(2.42 %)
SendPulse 10.0847.879
(78.13 %) 		2.225
(22.06 %) 		241
(2.39 %)
Sarbacane 10.1117.896
(78.09 %) 		2.242
(22.17 %) 		249
(2.46 %)
Mailgun 10.2767.991
(77.76 %) 		2.280
(22.19 %) 		245
(2.38 %)
SendGrid 10.1277.798
(77.00 %) 		2.345
(23.16 %) 		252
(2.49 %)
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Amazon SES email deliverability providers comparison 2025 (August)
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Email deliverability rates for Amazon SES and other providers comparison

84.06 % of 10.208 emails sent with Amazon SES ended up in the recipient's main mailbox. 16.28 % of all emails were moved from the email providers to the spam folder after successful delivery. 2.54 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
CleverReach 89.43 %
(9.049) 		10.39 %
(1.051) 		1.52 %
(154)
AWeber 88.61 %
(8.983) 		11.75 %
(1.191) 		1.59 %
(161)
HubSpot 88.54 %
(8.961) 		11.63 %
(1.177) 		1.60 %
(162)
GetResponse 88.22 %
(8.744) 		11.38 %
(1.128) 		1.61 %
(160)
Benchmark Email 85.15 %
(8.575) 		15.21 %
(1.532) 		2.40 %
(242)
ActiveCampaign 84.82 %
(8.644) 		14.92 %
(1.521) 		2.42 %
(247)
MailChimp 84.70 %
(8.678) 		14.63 %
(1.499) 		2.51 %
(257)
Amazon SES 84.06 %
(8.581) 		16.28 %
(1.662) 		2.54 %
(259)
Postmark 83.79 %
(8.459) 		15.85 %
(1.600) 		2.55 %
(257)
mailtrap 82.82 %
(8.139) 		17.14 %
(1.684) 		2.49 %
(245)
Mailjet 82.16 %
(8.247) 		17.80 %
(1.787) 		2.44 %
(245)
Clever Elements 82.04 %
(8.382) 		17.75 %
(1.814) 		2.46 %
(251)
Constant Contact 81.97 %
(8.376) 		18.27 %
(1.867) 		2.46 %
(251)
Klick-Tipp 81.93 %
(8.068) 		17.65 %
(1.738) 		2.48 %
(244)
Kit 81.26 %
(8.293) 		19.10 %
(1.949) 		2.42 %
(247)
Moosend 81.25 %
(8.176) 		18.62 %
(1.874) 		2.41 %
(243)
CampaignMonitor 80.76 %
(8.353) 		18.94 %
(1.959) 		2.34 %
(242)
Rapidmail 80.16 %
(8.236) 		19.78 %
(2.032) 		2.56 %
(263)
Brevo 79.91 %
(8.507) 		19.95 %
(2.124) 		2.43 %
(259)
MailerLite 78.29 %
(7.928) 		22.19 %
(2.247) 		2.42 %
(245)
SendPulse 78.13 %
(7.879) 		22.06 %
(2.225) 		2.39 %
(241)
Sarbacane 78.09 %
(7.896) 		22.17 %
(2.242) 		2.46 %
(249)
Mailgun 77.76 %
(7.991) 		22.19 %
(2.280) 		2.38 %
(245)
SendGrid 77.00 %
(7.798) 		23.16 %
(2.345) 		2.49 %
(252)
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Amazon SES email deliverability rates providers comparison 2025 (August)
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Email deliverability by category

The delivery of the emails with Amazon SES in the categories Finance, Home & Garden, Cosmetics & Beauty, Food & Drink and Entertainment resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Elektronics, Clothing, Health, Sport & Fitness and Other.

CategoryEmails sentEmails inboxEmails spamEmails lostInbox (%)Spam (%)Lost (%)
Finance 7596471211785.24 %15.94 %2.24 %
Home & Garden 9147751442284.79 %15.75 %2.41 %
Cosmetics & Beauty 7506351201884.67 %16.00 %2.40 %
Food & Drink 8016771272284.52 %15.86 %2.75 %
Entertainment 7516341152184.42 %15.31 %2.80 %
Dating 7506331361984.40 %18.13 %2.53 %
Job & Career 7916651281884.07 %16.18 %2.28 %
Pets 7346171252184.06 %17.03 %2.86 %
Other 9147661492683.81 %16.30 %2.84 %
Sport & Fitness 7456221162083.49 %15.57 %2.68 %
Health 8026691431983.42 %17.83 %2.37 %
Clothing 7286051201983.10 %16.48 %2.61 %
Elektronics 7696361181782.70 %15.34 %2.21 %
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Amazon SES email deliverability by category 2025 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Amazon SES are iCloud Mail, Yandex Mail and Tuta. The delivery rates were worst for the email providers Gmail, AOL Mail and ProtonMail.

ProviderEmails sentEmails inboxEmails spamEmails lostInbox (%)Spam (%)Lost (%)
iCloud Mail 7506441192085.87 %15.87 %2.67 %
Yandex Mail 7996821342385.36 %16.77 %2.88 %
Tuta 8367101432184.93 %17.11 %2.51 %
Yahoo Mail 7065961081784.42 %15.30 %2.41 %
Custom Mail 8186901452084.35 %17.73 %2.44 %
Mail.com 7496311232084.25 %16.42 %2.67 %
Zoho Mail 8417051432183.83 %17.00 %2.50 %
Outlook Mail 7546321241983.82 %16.45 %2.52 %
Juno.com 8336961321883.55 %15.85 %2.16 %
GMX Mail 8437041232283.51 %14.59 %2.61 %
ProtonMail 7786471261983.16 %16.20 %2.44 %
AOL Mail 7346101222083.11 %16.62 %2.72 %
Gmail 7676341201982.66 %15.65 %2.48 %
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Amazon SES email deliverability by email service provider 2025 (August)
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All email deliverability reports for Amazon SES

All available email deliverability reports for Amazon SES.

Amazon SES badges for website

The following badges for Amazon SES can be embedded into a website.

Amazon SES
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/100
Amazon SES
84
/100
Amazon SES
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References and Resources

Further resources and references for Amazon SES.

No references or resources found.