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Mailify Email Deliverability Report for the year 2023 (January)

In this email deliverability report for Mailify (January 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Mailify and other providers comparison

A total of 6.997 emails were sent with Mailify. A total of 5.724 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.019 emails ended up in the spam folder. 254 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.0046.059
(86.51 %) 		730
(10.42 %) 		215
(3.07 %)
ActiveCampaign 6.8975.938
(86.10 %) 		769
(11.15 %) 		190
(2.75 %)
CleverReach 6.9635.904
(84.79 %) 		837
(12.02 %) 		222
(3.19 %)
Mailjet 6.9695.902
(84.69 %) 		843
(12.10 %) 		224
(3.21 %)
CampaignMonitor 6.8005.721
(84.13 %) 		843
(12.40 %) 		236
(3.47 %)
Klick-Tipp 6.7485.640
(83.58 %) 		874
(12.95 %) 		234
(3.47 %)
Rapidmail 6.7815.636
(83.11 %) 		908
(13.39 %) 		237
(3.50 %)
HubSpot 6.9065.729
(82.96 %) 		941
(13.63 %) 		236
(3.42 %)
Moosend 6.8755.665
(82.40 %) 		953
(13.86 %) 		257
(3.74 %)
AWeber 6.8175.600
(82.15 %) 		950
(13.94 %) 		267
(3.92 %)
Mailify 6.9975.724
(81.81 %) 		1.019
(14.56 %) 		254
(3.63 %)
SendInBlue 6.6305.407
(81.55 %) 		951
(14.34 %) 		272
(4.10 %)
MailChimp 6.6405.412
(81.51 %) 		950
(14.31 %) 		278
(4.19 %)
ConvertKit 6.8685.581
(81.26 %) 		1.009
(14.69 %) 		278
(4.05 %)
MailerLite 6.8195.498
(80.63 %) 		1.047
(15.35 %) 		274
(4.02 %)
Benchmark Email 6.7845.399
(79.58 %) 		1.076
(15.86 %) 		309
(4.55 %)
Constant Contact 6.7675.302
(78.35 %) 		1.142
(16.88 %) 		323
(4.77 %)
SendPulse 6.8945.366
(77.84 %) 		1.207
(17.51 %) 		321
(4.66 %)
Clever Elements 6.8325.293
(77.47 %) 		1.209
(17.70 %) 		330
(4.83 %)
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Mailify email deliverability providers comparison 2023 (January)
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Email deliverability rates for Mailify and other providers comparison

81.81 % of 6.997 emails sent with Mailify ended up in the recipient's main mailbox. 14.56 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.63 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 86.51 %
(6.059) 		10.42 %
(730) 		3.07 %
(215)
ActiveCampaign 86.10 %
(5.938) 		11.15 %
(769) 		2.75 %
(190)
CleverReach 84.79 %
(5.904) 		12.02 %
(837) 		3.19 %
(222)
Mailjet 84.69 %
(5.902) 		12.10 %
(843) 		3.21 %
(224)
CampaignMonitor 84.13 %
(5.721) 		12.40 %
(843) 		3.47 %
(236)
Klick-Tipp 83.58 %
(5.640) 		12.95 %
(874) 		3.47 %
(234)
Rapidmail 83.11 %
(5.636) 		13.39 %
(908) 		3.50 %
(237)
HubSpot 82.96 %
(5.729) 		13.63 %
(941) 		3.42 %
(236)
Moosend 82.40 %
(5.665) 		13.86 %
(953) 		3.74 %
(257)
AWeber 82.15 %
(5.600) 		13.94 %
(950) 		3.92 %
(267)
Mailify 81.81 %
(5.724) 		14.56 %
(1.019) 		3.63 %
(254)
SendInBlue 81.55 %
(5.407) 		14.34 %
(951) 		4.10 %
(272)
MailChimp 81.51 %
(5.412) 		14.31 %
(950) 		4.19 %
(278)
ConvertKit 81.26 %
(5.581) 		14.69 %
(1.009) 		4.05 %
(278)
MailerLite 80.63 %
(5.498) 		15.35 %
(1.047) 		4.02 %
(274)
Benchmark Email 79.58 %
(5.399) 		15.86 %
(1.076) 		4.55 %
(309)
Constant Contact 78.35 %
(5.302) 		16.88 %
(1.142) 		4.77 %
(323)
SendPulse 77.84 %
(5.366) 		17.51 %
(1.207) 		4.66 %
(321)
Clever Elements 77.47 %
(5.293) 		17.70 %
(1.209) 		4.83 %
(330)
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Mailify email deliverability rates providers comparison 2023 (January)
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Email deliverability by category

The delivery of the emails with Mailify in the categories Home & Garden, Elektronics, Food & Drink, Clothing and Entertainment resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Dating, Finance, Health and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 53846366986.06 %12.27 %1.67 %
Elektronics 577485791384.06 %13.69 %2.25 %
Food & Drink 543455701883.79 %12.89 %3.31 %
Clothing 564471732083.51 %12.94 %3.55 %
Entertainment 579479851582.73 %14.68 %2.59 %
Pets 543447722482.32 %13.26 %4.42 %
Other 553454782182.10 %14.10 %3.80 %
Sport & Fitness 513417801681.29 %15.59 %3.12 %
Cosmetics & Beauty 491399702281.26 %14.26 %4.48 %
Health 510408802280.00 %15.69 %4.31 %
Finance 548433932279.01 %16.97 %4.01 %
Dating 531416882778.34 %16.57 %5.08 %
Job & Career 507397852578.30 %16.77 %4.93 %
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Mailify email deliverability by category 2023 (January)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Mailify are Zoho Mail, Custom Mail and GMX Mail. The delivery rates were worst for the email providers Gmail, Yandex Mail and Outlook Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Zoho Mail 688581931484.45 %13.52 %2.03 %
Custom Mail 706594882484.14 %12.46 %3.40 %
GMX Mail 679566912283.36 %13.40 %3.24 %
Mail.com 670553922582.54 %13.73 %3.73 %
ProtonMail 734604963482.29 %13.08 %4.63 %
AOL Mail 7396031112581.60 %15.02 %3.38 %
Yahoo Mail 7275921132281.43 %15.54 %3.03 %
Outlook Mail 6805421102879.71 %16.18 %4.12 %
Yandex Mail 6905471123179.28 %16.23 %4.49 %
Gmail 6845421132979.24 %16.52 %4.24 %
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Mailify email deliverability by email service provider 2023 (January)
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All email deliverability reports for Mailify

All available email deliverability reports for Mailify.

Mailify badges for website

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References and Resources

Further resources and references for Mailify.

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