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SendInBlue Email Deliverability Report

In this email deliverability report for SendInBlue, there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendInBlue and other providers comparison

A total of 223.604 emails were sent with SendInBlue. A total of 159.450 emails were delivered to the recipient's main mailbox. Of all emails sent, 56.565 emails ended up in the spam folder. 7.589 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 222.623179.903
(80.81 %)
37.862
(17.01 %)
4.858
(2.18 %)
CleverReach 222.897175.235
(78.62 %)
42.307
(18.98 %)
5.355
(2.40 %)
AWeber 223.123174.586
(78.25 %)
42.747
(19.16 %)
5.790
(2.59 %)
ActiveCampaign 223.419173.208
(77.53 %)
45.198
(20.23 %)
5.013
(2.24 %)
Klick-Tipp 222.234170.422
(76.69 %)
46.669
(21.00 %)
5.143
(2.31 %)
CampaignMonitor 222.914170.448
(76.46 %)
46.967
(21.07 %)
5.499
(2.47 %)
Clever Elements 222.527167.819
(75.42 %)
47.851
(21.50 %)
6.857
(3.08 %)
Moosend 222.740167.312
(75.12 %)
49.092
(22.04 %)
6.336
(2.84 %)
Mailjet 222.718166.851
(74.92 %)
50.181
(22.53 %)
5.686
(2.55 %)
Rapidmail 222.158165.360
(74.43 %)
50.848
(22.89 %)
5.950
(2.68 %)
HubSpot 224.044166.444
(74.29 %)
51.594
(23.03 %)
6.006
(2.68 %)
Mailify 221.920162.892
(73.40 %)
52.539
(23.67 %)
6.489
(2.92 %)
ConvertKit 222.851161.920
(72.66 %)
53.607
(24.06 %)
7.324
(3.29 %)
SendPulse 223.981162.566
(72.58 %)
54.910
(24.52 %)
6.505
(2.90 %)
MailChimp 222.274160.986
(72.43 %)
54.001
(24.29 %)
7.287
(3.28 %)
MailerLite 222.524159.994
(71.90 %)
55.306
(24.85 %)
7.224
(3.25 %)
Constant Contact 222.504159.064
(71.49 %)
55.382
(24.89 %)
8.058
(3.62 %)
SendInBlue 223.604159.450
(71.31 %)
56.565
(25.30 %)
7.589
(3.39 %)
Benchmark Email 223.854159.455
(71.23 %)
56.164
(25.09 %)
8.235
(3.68 %)
Newsletter2Go 40.83828.449
(69.66 %)
11.943
(29.24 %)
446
(1.09 %)
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SendInBlue email deliverability providers comparison
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Email deliverability rates for SendInBlue and other providers comparison

71.31 % of 223.604 emails sent with SendInBlue ended up in the recipient's main mailbox. 25.30 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.39 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 80.81 %
(179.903)
17.01 %
(37.862)
2.18 %
(4.858)
CleverReach 78.62 %
(175.235)
18.98 %
(42.307)
2.40 %
(5.355)
AWeber 78.25 %
(174.586)
19.16 %
(42.747)
2.59 %
(5.790)
ActiveCampaign 77.53 %
(173.208)
20.23 %
(45.198)
2.24 %
(5.013)
Klick-Tipp 76.69 %
(170.422)
21.00 %
(46.669)
2.31 %
(5.143)
CampaignMonitor 76.46 %
(170.448)
21.07 %
(46.967)
2.47 %
(5.499)
Clever Elements 75.42 %
(167.819)
21.50 %
(47.851)
3.08 %
(6.857)
Moosend 75.12 %
(167.312)
22.04 %
(49.092)
2.84 %
(6.336)
Mailjet 74.92 %
(166.851)
22.53 %
(50.181)
2.55 %
(5.686)
Rapidmail 74.43 %
(165.360)
22.89 %
(50.848)
2.68 %
(5.950)
HubSpot 74.29 %
(166.444)
23.03 %
(51.594)
2.68 %
(6.006)
Mailify 73.40 %
(162.892)
23.67 %
(52.539)
2.92 %
(6.489)
ConvertKit 72.66 %
(161.920)
24.06 %
(53.607)
3.29 %
(7.324)
SendPulse 72.58 %
(162.566)
24.52 %
(54.910)
2.90 %
(6.505)
MailChimp 72.43 %
(160.986)
24.29 %
(54.001)
3.28 %
(7.287)
MailerLite 71.90 %
(159.994)
24.85 %
(55.306)
3.25 %
(7.224)
Constant Contact 71.49 %
(159.064)
24.89 %
(55.382)
3.62 %
(8.058)
SendInBlue 71.31 %
(159.450)
25.30 %
(56.565)
3.39 %
(7.589)
Benchmark Email 71.23 %
(159.455)
25.09 %
(56.164)
3.68 %
(8.235)
Newsletter2Go 69.66 %
(28.449)
29.24 %
(11.943)
1.09 %
(446)
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SendInBlue email deliverability rates providers comparison
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Email deliverability by category

The delivery of the emails with SendInBlue in the categories Clothing, Home & Garden, Food & Drink, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Job & Career and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 17.26712.9593.75455475.05 %21.74 %3.21 %
Home & Garden 17.35212.9663.85153574.72 %22.19 %3.08 %
Food & Drink 17.80313.2623.99155074.49 %22.42 %3.09 %
Pets 17.38112.8903.93955274.16 %22.66 %3.18 %
Other 17.20112.7533.87956974.14 %22.55 %3.31 %
Elektronics 17.12112.2734.29155771.68 %25.06 %3.25 %
Sport & Fitness 16.77411.8894.28659970.88 %25.55 %3.57 %
Cosmetics & Beauty 17.15312.1564.37961870.87 %25.53 %3.60 %
Entertainment 17.33512.2514.48160370.67 %25.85 %3.48 %
Job & Career 16.90611.8164.48760369.89 %26.54 %3.57 %
Health 17.13911.6104.93059967.74 %28.76 %3.49 %
Finance 17.14811.5994.91763267.64 %28.67 %3.69 %
Dating 17.02411.0265.38061864.77 %31.60 %3.63 %
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SendInBlue email deliverability by category
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendInBlue are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 22.61116.8824.99473574.66 %22.09 %3.25 %
Zoho Mail 22.08416.1875.18671173.30 %23.48 %3.22 %
Mail.com 22.47416.3605.39571972.80 %24.01 %3.20 %
ProtonMail 22.54116.3145.47275572.37 %24.28 %3.35 %
Yahoo Mail 21.88115.7085.42474971.79 %24.79 %3.42 %
GMX Mail 22.07615.7605.61769971.39 %25.44 %3.17 %
AOL Mail 22.88716.2665.80182071.07 %25.35 %3.58 %
Yandex Mail 22.30215.5915.92179069.91 %26.55 %3.54 %
Outlook Mail 21.64314.8955.96878068.82 %27.57 %3.60 %
Gmail 23.10515.4876.78783167.03 %29.37 %3.60 %
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SendInBlue email deliverability by email service provider
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All email deliverability reports for SendInBlue

All available email deliverability reports for SendInBlue.

SendInBlue badges for website

The following badges for SendInBlue can be embedded into a website.

SendInBlue
86
/100
SendInBlue
86
/100
SendInBlue
86
/100

References and Resources

Further resources and references for SendInBlue.

No references or resources found.