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SendInBlue Email Deliverability Report

In this email deliverability report for SendInBlue, there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendInBlue and other providers comparison

A total of 154.979 emails were sent with SendInBlue. A total of 104.276 emails were delivered to the recipient's main mailbox. Of all emails sent, 45.943 emails ended up in the spam folder. 4.760 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 154.295121.385
(78.67 %)
30.201
(19.57 %)
2.709
(1.76 %)
AWeber 155.055118.767
(76.60 %)
33.124
(21.36 %)
3.164
(2.04 %)
CleverReach 155.119118.145
(76.16 %)
33.928
(21.87 %)
3.046
(1.96 %)
Clever Elements 154.398115.330
(74.70 %)
35.488
(22.98 %)
3.580
(2.32 %)
ActiveCampaign 155.322114.886
(73.97 %)
37.538
(24.17 %)
2.898
(1.87 %)
Klick-Tipp 154.030113.113
(73.44 %)
38.147
(24.77 %)
2.770
(1.80 %)
CampaignMonitor 154.893113.165
(73.06 %)
38.587
(24.91 %)
3.141
(2.03 %)
Moosend 154.196111.245
(72.15 %)
39.345
(25.52 %)
3.606
(2.34 %)
Mailjet 154.417109.120
(70.67 %)
41.929
(27.15 %)
3.368
(2.18 %)
Rapidmail 153.887108.491
(70.50 %)
41.916
(27.24 %)
3.480
(2.26 %)
HubSpot 155.330109.197
(70.30 %)
42.578
(27.41 %)
3.555
(2.29 %)
SendPulse 155.300108.964
(70.16 %)
43.061
(27.73 %)
3.275
(2.11 %)
Mailify 153.924107.516
(69.85 %)
42.632
(27.70 %)
3.776
(2.45 %)
Newsletter2Go 40.83828.449
(69.66 %)
11.943
(29.24 %)
446
(1.09 %)
MailChimp 154.811106.499
(68.79 %)
43.771
(28.27 %)
4.541
(2.93 %)
ConvertKit 154.367106.120
(68.75 %)
43.673
(28.29 %)
4.574
(2.96 %)
MailerLite 153.736105.437
(68.58 %)
44.101
(28.69 %)
4.198
(2.73 %)
Constant Contact 154.370104.920
(67.97 %)
44.364
(28.74 %)
5.086
(3.29 %)
SendInBlue 154.979104.276
(67.28 %)
45.943
(29.64 %)
4.760
(3.07 %)
Benchmark Email 155.335104.068
(67.00 %)
45.819
(29.50 %)
5.448
(3.51 %)
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SendInBlue email deliverability providers comparison
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Email deliverability rates for SendInBlue and other providers comparison

67.28 % of 154.979 emails sent with SendInBlue ended up in the recipient's main mailbox. 29.64 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.07 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 78.67 %
(121.385)
19.57 %
(30.201)
1.76 %
(2.709)
AWeber 76.60 %
(118.767)
21.36 %
(33.124)
2.04 %
(3.164)
CleverReach 76.16 %
(118.145)
21.87 %
(33.928)
1.96 %
(3.046)
Clever Elements 74.70 %
(115.330)
22.98 %
(35.488)
2.32 %
(3.580)
ActiveCampaign 73.97 %
(114.886)
24.17 %
(37.538)
1.87 %
(2.898)
Klick-Tipp 73.44 %
(113.113)
24.77 %
(38.147)
1.80 %
(2.770)
CampaignMonitor 73.06 %
(113.165)
24.91 %
(38.587)
2.03 %
(3.141)
Moosend 72.15 %
(111.245)
25.52 %
(39.345)
2.34 %
(3.606)
Mailjet 70.67 %
(109.120)
27.15 %
(41.929)
2.18 %
(3.368)
Rapidmail 70.50 %
(108.491)
27.24 %
(41.916)
2.26 %
(3.480)
HubSpot 70.30 %
(109.197)
27.41 %
(42.578)
2.29 %
(3.555)
SendPulse 70.16 %
(108.964)
27.73 %
(43.061)
2.11 %
(3.275)
Mailify 69.85 %
(107.516)
27.70 %
(42.632)
2.45 %
(3.776)
Newsletter2Go 69.66 %
(28.449)
29.24 %
(11.943)
1.09 %
(446)
MailChimp 68.79 %
(106.499)
28.27 %
(43.771)
2.93 %
(4.541)
ConvertKit 68.75 %
(106.120)
28.29 %
(43.673)
2.96 %
(4.574)
MailerLite 68.58 %
(105.437)
28.69 %
(44.101)
2.73 %
(4.198)
Constant Contact 67.97 %
(104.920)
28.74 %
(44.364)
3.29 %
(5.086)
SendInBlue 67.28 %
(104.276)
29.64 %
(45.943)
3.07 %
(4.760)
Benchmark Email 67.00 %
(104.068)
29.50 %
(45.819)
3.51 %
(5.448)
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SendInBlue email deliverability rates providers comparison
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Email deliverability by category

The delivery of the emails with SendInBlue in the categories Clothing, Home & Garden, Food & Drink, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Job & Career and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 11.9708.5843.03934771.71 %25.39 %2.90 %
Home & Garden 12.0898.6083.13234971.21 %25.91 %2.89 %
Food & Drink 12.5568.9143.28236070.99 %26.14 %2.87 %
Pets 12.1278.5943.17435970.87 %26.17 %2.96 %
Other 11.8598.3983.09636570.82 %26.11 %3.08 %
Elektronics 11.9258.0273.53935967.31 %29.68 %3.01 %
Cosmetics & Beauty 11.9328.0013.55937267.05 %29.83 %3.12 %
Sport & Fitness 11.3797.5993.40537566.78 %29.92 %3.30 %
Entertainment 12.1688.0983.68138966.55 %30.25 %3.20 %
Job & Career 11.7087.7723.57436266.38 %30.53 %3.09 %
Finance 11.6767.3563.95336763.00 %33.86 %3.14 %
Health 11.8327.4034.05037962.57 %34.23 %3.20 %
Dating 11.7586.9224.45937758.87 %37.92 %3.21 %
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SendInBlue email deliverability by category
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendInBlue are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 15.70511.1754.07345771.16 %25.93 %2.91 %
Zoho Mail 15.18710.5294.20245669.33 %27.67 %3.00 %
Mail.com 15.54310.7524.33745469.18 %27.90 %2.92 %
Yahoo Mail 15.02410.2434.31346868.18 %28.71 %3.12 %
ProtonMail 15.80610.7454.55450767.98 %28.81 %3.21 %
AOL Mail 16.03310.8484.68749867.66 %29.23 %3.11 %
GMX Mail 15.27610.1844.65044266.67 %30.44 %2.89 %
Yandex Mail 15.48310.2474.75248466.18 %30.69 %3.13 %
Outlook Mail 14.6979.4454.77447864.26 %32.48 %3.25 %
Gmail 16.22510.1085.60151662.30 %34.52 %3.18 %
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All email deliverability reports for SendInBlue

All available email deliverability reports for SendInBlue.

SendInBlue badges for website

The following badges for SendInBlue can be embedded into a website.

SendInBlue
86
/100
SendInBlue
86
/100
SendInBlue
86
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References and Resources

Further resources and references for SendInBlue.

No references or resources found.