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SendInBlue Email Deliverability Report

In this email deliverability report for SendInBlue, there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for SendInBlue and other providers comparison

A total of 196.238 emails were sent with SendInBlue. A total of 137.455 emails were delivered to the recipient's main mailbox. Of all emails sent, 52.347 emails ended up in the spam folder. 6.436 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 195.351156.514
(80.12 %)
34.821
(17.82 %)
4.016
(2.06 %)
CleverReach 195.679152.221
(77.79 %)
39.014
(19.94 %)
4.444
(2.27 %)
AWeber 196.051152.322
(77.70 %)
38.967
(19.88 %)
4.762
(2.43 %)
ActiveCampaign 195.867149.452
(76.30 %)
42.216
(21.55 %)
4.199
(2.14 %)
Klick-Tipp 194.937147.517
(75.67 %)
43.227
(22.17 %)
4.193
(2.15 %)
CampaignMonitor 195.679147.456
(75.36 %)
43.671
(22.32 %)
4.552
(2.33 %)
Clever Elements 195.010146.618
(75.18 %)
42.878
(21.99 %)
5.514
(2.83 %)
Moosend 195.160144.843
(74.22 %)
45.101
(23.11 %)
5.216
(2.67 %)
Mailjet 195.360143.741
(73.58 %)
46.870
(23.99 %)
4.749
(2.43 %)
Rapidmail 194.908142.607
(73.17 %)
47.338
(24.29 %)
4.963
(2.55 %)
HubSpot 196.392143.466
(73.05 %)
47.952
(24.42 %)
4.974
(2.53 %)
Mailify 194.863140.965
(72.34 %)
48.499
(24.89 %)
5.399
(2.77 %)
SendPulse 196.313141.035
(71.84 %)
50.066
(25.50 %)
5.212
(2.65 %)
ConvertKit 195.510139.448
(71.33 %)
49.776
(25.46 %)
6.286
(3.22 %)
MailChimp 195.218139.158
(71.28 %)
49.893
(25.56 %)
6.167
(3.16 %)
MailerLite 195.106138.298
(70.88 %)
50.803
(26.04 %)
6.005
(3.08 %)
Constant Contact 195.081137.392
(70.43 %)
50.852
(26.07 %)
6.837
(3.50 %)
SendInBlue 196.238137.455
(70.05 %)
52.347
(26.68 %)
6.436
(3.28 %)
Benchmark Email 196.243137.119
(69.87 %)
52.008
(26.50 %)
7.116
(3.63 %)
Newsletter2Go 40.83828.449
(69.66 %)
11.943
(29.24 %)
446
(1.09 %)
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SendInBlue email deliverability providers comparison
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Email deliverability rates for SendInBlue and other providers comparison

70.05 % of 196.238 emails sent with SendInBlue ended up in the recipient's main mailbox. 26.68 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.28 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 80.12 %
(156.514)
17.82 %
(34.821)
2.06 %
(4.016)
CleverReach 77.79 %
(152.221)
19.94 %
(39.014)
2.27 %
(4.444)
AWeber 77.70 %
(152.322)
19.88 %
(38.967)
2.43 %
(4.762)
ActiveCampaign 76.30 %
(149.452)
21.55 %
(42.216)
2.14 %
(4.199)
Klick-Tipp 75.67 %
(147.517)
22.17 %
(43.227)
2.15 %
(4.193)
CampaignMonitor 75.36 %
(147.456)
22.32 %
(43.671)
2.33 %
(4.552)
Clever Elements 75.18 %
(146.618)
21.99 %
(42.878)
2.83 %
(5.514)
Moosend 74.22 %
(144.843)
23.11 %
(45.101)
2.67 %
(5.216)
Mailjet 73.58 %
(143.741)
23.99 %
(46.870)
2.43 %
(4.749)
Rapidmail 73.17 %
(142.607)
24.29 %
(47.338)
2.55 %
(4.963)
HubSpot 73.05 %
(143.466)
24.42 %
(47.952)
2.53 %
(4.974)
Mailify 72.34 %
(140.965)
24.89 %
(48.499)
2.77 %
(5.399)
SendPulse 71.84 %
(141.035)
25.50 %
(50.066)
2.65 %
(5.212)
ConvertKit 71.33 %
(139.448)
25.46 %
(49.776)
3.22 %
(6.286)
MailChimp 71.28 %
(139.158)
25.56 %
(49.893)
3.16 %
(6.167)
MailerLite 70.88 %
(138.298)
26.04 %
(50.803)
3.08 %
(6.005)
Constant Contact 70.43 %
(137.392)
26.07 %
(50.852)
3.50 %
(6.837)
SendInBlue 70.05 %
(137.455)
26.68 %
(52.347)
3.28 %
(6.436)
Benchmark Email 69.87 %
(137.119)
26.50 %
(52.008)
3.63 %
(7.116)
Newsletter2Go 69.66 %
(28.449)
29.24 %
(11.943)
1.09 %
(446)
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SendInBlue email deliverability rates providers comparison
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Email deliverability by category

The delivery of the emails with SendInBlue in the categories Clothing, Home & Garden, Food & Drink, Pets and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Job & Career and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 15.16011.2173.47147273.99 %22.90 %3.11 %
Home & Garden 15.27311.2513.56745573.67 %23.35 %2.98 %
Food & Drink 15.64911.4703.70147873.30 %23.65 %3.05 %
Pets 15.30311.1943.63647373.15 %23.76 %3.09 %
Other 15.08411.0113.57050373.00 %23.67 %3.33 %
Elektronics 15.09610.6224.00247270.36 %26.51 %3.13 %
Cosmetics & Beauty 15.16210.5694.06952469.71 %26.84 %3.46 %
Sport & Fitness 14.65410.2063.94550369.65 %26.92 %3.43 %
Entertainment 15.26210.5894.15751669.38 %27.24 %3.38 %
Job & Career 14.75610.1574.10849168.83 %27.84 %3.33 %
Health 15.0489.9584.58250866.17 %30.45 %3.38 %
Finance 14.9179.8674.53052066.15 %30.37 %3.49 %
Dating 14.8749.3445.00952162.82 %33.68 %3.50 %
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SendInBlue email deliverability by category
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with SendInBlue are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 19.91014.6504.63462673.58 %23.27 %3.14 %
Zoho Mail 19.34713.9454.79660672.08 %24.79 %3.13 %
Mail.com 19.72014.1314.97561471.66 %25.23 %3.11 %
ProtonMail 19.79314.0365.10065770.91 %25.77 %3.32 %
Yahoo Mail 19.19713.5664.99164070.67 %26.00 %3.33 %
AOL Mail 20.17714.1395.35868070.07 %26.55 %3.37 %
GMX Mail 19.34213.5145.23059869.87 %27.04 %3.09 %
Yandex Mail 19.57313.4595.46165368.76 %27.90 %3.34 %
Outlook Mail 18.92912.7615.50066867.42 %29.06 %3.53 %
Gmail 20.25013.2546.30269465.45 %31.12 %3.43 %
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All email deliverability reports for SendInBlue

All available email deliverability reports for SendInBlue.

SendInBlue badges for website

The following badges for SendInBlue can be embedded into a website.

SendInBlue
85
/100
SendInBlue
85
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SendInBlue
85
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References and Resources

Further resources and references for SendInBlue.

No references or resources found.