AWeber and MailChimp Email Deliverability Comparison
In this comparison, the deliverability of AWeber and MailChimp is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for MailChimp.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
277.471
277.139
|
218.874
205.299
|
50.671
62.304
|
7.926
9.536
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats MailChimp in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
78.88 %
74.08 %
|
18.26 %
22.48 %
|
2.86 %
3.44 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21794
21575
|
17883
16668
|
3341
4226
|
570
681
|
82.05 %
77.26 %
|
15.33 %
19.59 %
|
2.62 %
3.16 %
|
Elektronics |
21706
21407
|
17228
16015
|
3892
4698
|
586
694
|
79.37 %
74.81 %
|
17.93 %
21.95 %
|
2.70 %
3.24 %
|
Entertainment |
21128
21092
|
16586
15536
|
3908
4783
|
634
773
|
78.50 %
73.66 %
|
18.50 %
22.68 %
|
3.00 %
3.66 %
|
Cosmetics & Beauty |
21148
21360
|
16672
15779
|
3867
4832
|
609
749
|
78.83 %
73.87 %
|
18.29 %
22.62 %
|
2.88 %
3.51 %
|
Food & Drink |
21295
21278
|
17505
16462
|
3255
4150
|
535
666
|
82.20 %
77.37 %
|
15.29 %
19.50 %
|
2.51 %
3.13 %
|
Home & Garden |
21410
21571
|
17636
16662
|
3239
4267
|
535
642
|
82.37 %
77.24 %
|
15.13 %
19.78 %
|
2.50 %
2.98 %
|
Finance |
21185
21157
|
15907
14893
|
4596
5453
|
682
811
|
75.09 %
70.39 %
|
21.69 %
25.77 %
|
3.22 %
3.83 %
|
Health |
21245
21493
|
16082
15280
|
4486
5451
|
677
762
|
75.70 %
71.09 %
|
21.12 %
25.36 %
|
3.19 %
3.55 %
|
Pets |
21341
20682
|
17391
15927
|
3396
4076
|
554
679
|
81.49 %
77.01 %
|
15.91 %
19.71 %
|
2.60 %
3.28 %
|
Sport & Fitness |
21147
20886
|
16484
15354
|
4026
4798
|
637
734
|
77.95 %
73.51 %
|
19.04 %
22.97 %
|
3.01 %
3.51 %
|
Job & Career |
21030
21164
|
16246
15371
|
4135
4984
|
649
809
|
77.25 %
72.63 %
|
19.66 %
23.55 %
|
3.09 %
3.82 %
|
Dating |
21293
22185
|
15530
15052
|
5083
6305
|
680
828
|
72.93 %
67.85 %
|
23.87 %
28.42 %
|
3.19 %
3.73 %
|
Other |
21749
21289
|
17724
16300
|
3447
4281
|
578
708
|
81.49 %
76.57 %
|
15.85 %
20.11 %
|
2.66 %
3.33 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, AWeber is better than MailChimp.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
27374
27754
|
20616
19499
|
5895
7186
|
863
1069
|
75.31 %
70.26 %
|
21.54 %
25.89 %
|
3.15 %
3.85 %
|
Outlook Mail |
27654
27167
|
20996
19448
|
5765
6731
|
893
988
|
75.92 %
71.59 %
|
20.85 %
24.78 %
|
3.23 %
3.64 %
|
Yahoo Mail |
28019
27862
|
22127
20614
|
5086
6257
|
806
991
|
78.97 %
73.99 %
|
18.15 %
22.46 %
|
2.88 %
3.56 %
|
AOL Mail |
27725
28028
|
21890
20745
|
5027
6320
|
808
963
|
78.95 %
74.02 %
|
18.13 %
22.55 %
|
2.91 %
3.44 %
|
Mail.com |
28077
27985
|
22480
20948
|
4845
6061
|
752
976
|
80.07 %
74.85 %
|
17.26 %
21.66 %
|
2.68 %
3.49 %
|
Yandex Mail |
27690
27773
|
21399
20140
|
5436
6607
|
855
1026
|
77.28 %
72.52 %
|
19.63 %
23.79 %
|
3.09 %
3.69 %
|
GMX Mail |
27947
27692
|
22128
20643
|
5067
6149
|
752
900
|
79.18 %
74.54 %
|
18.13 %
22.20 %
|
2.69 %
3.25 %
|
Zoho Mail |
27773
28148
|
22401
21272
|
4648
5984
|
724
892
|
80.66 %
75.57 %
|
16.74 %
21.26 %
|
2.61 %
3.17 %
|
ProtonMail |
27613
27292
|
22162
20707
|
4699
5720
|
752
865
|
80.26 %
75.87 %
|
17.02 %
20.96 %
|
2.72 %
3.17 %
|
Custom Mail |
27599
27438
|
22675
21283
|
4203
5289
|
721
866
|
82.16 %
77.57 %
|
15.23 %
19.28 %
|
2.61 %
3.16 %
|
Compare AWeber with other providers
Compare the email deliverability of AWeber with other providers.
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