AWeber and Moosend Email Deliverability Comparison

In this comparison, the deliverability of AWeber and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for AWeber than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
401.801 401.838	320.558 313.987	68.523 74.527	12.720 13.324

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. AWeber beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.78 % 78.14 %	17.05 % 18.55 %	3.17 % 3.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, AWeber is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	31345 31298	25907 25435	4525 4955	913 908	82.65 % 81.27 %	14.44 % 15.83 %	2.91 % 2.90 %
Elektronics	31149 30496	25040 24061	5157 5504	952 931	80.39 % 78.90 %	16.56 % 18.05 %	3.06 % 3.05 %
Entertainment	30670 30549	24353 23853	5306 5659	1011 1037	79.40 % 78.08 %	17.30 % 18.52 %	3.30 % 3.39 %
Cosmetics & Beauty	30866 31062	24625 24194	5263 5829	978 1039	79.78 % 77.89 %	17.05 % 18.77 %	3.17 % 3.34 %
Food & Drink	30841 30533	25547 24781	4433 4850	861 902	82.83 % 81.16 %	14.37 % 15.88 %	2.79 % 2.95 %
Home & Garden	31197 31093	25837 25216	4451 4922	909 955	82.82 % 81.10 %	14.27 % 15.83 %	2.91 % 3.07 %
Finance	30828 30875	23568 23082	6185 6619	1075 1174	76.45 % 74.76 %	20.06 % 21.44 %	3.49 % 3.80 %
Health	30705 31472	23706 23734	5956 6620	1043 1118	77.21 % 75.41 %	19.40 % 21.03 %	3.40 % 3.55 %
Pets	31050 30714	25438 24708	4703 5054	909 952	81.93 % 80.45 %	15.15 % 16.46 %	2.93 % 3.10 %
Sport & Fitness	30505 30538	24009 23572	5472 5914	1024 1052	78.71 % 77.19 %	17.94 % 19.37 %	3.36 % 3.44 %
Job & Career	30612 31274	23821 23862	5716 6269	1075 1143	77.82 % 76.30 %	18.67 % 20.05 %	3.51 % 3.65 %
Dating	30738 31093	23037 22745	6625 7230	1076 1118	74.95 % 73.15 %	21.55 % 23.25 %	3.50 % 3.60 %
Other	31295 30841	25670 24744	4731 5102	894 995	82.03 % 80.23 %	15.12 % 16.54 %	2.86 % 3.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, AWeber is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39747 40053	30440 29967	7904 8609	1403 1477	76.58 % 74.82 %	19.89 % 21.49 %	3.53 % 3.69 %
Outlook Mail	40083 40798	30844 30768	7779 8510	1460 1520	76.95 % 75.42 %	19.41 % 20.86 %	3.64 % 3.73 %
Yahoo Mail	40104 40171	31942 31301	6923 7523	1239 1347	79.65 % 77.92 %	17.26 % 18.73 %	3.09 % 3.35 %
AOL Mail	39695 40154	31593 31255	6815 7520	1287 1379	79.59 % 77.84 %	17.17 % 18.73 %	3.24 % 3.43 %
Mail.com	40389 39691	32584 31353	6585 7000	1220 1338	80.68 % 78.99 %	16.30 % 17.64 %	3.02 % 3.37 %
Yandex Mail	40157 40119	31353 30681	7431 8011	1373 1427	78.08 % 76.47 %	18.50 % 19.97 %	3.42 % 3.56 %
GMX Mail	40363 39943	32463 31492	6692 7224	1208 1227	80.43 % 78.84 %	16.58 % 18.09 %	2.99 % 3.07 %
Zoho Mail	39814 40022	32444 31955	6224 6868	1146 1199	81.49 % 79.84 %	15.63 % 17.16 %	2.88 % 3.00 %
ProtonMail	39753 39518	32402 31633	6194 6705	1157 1180	81.51 % 80.05 %	15.58 % 16.97 %	2.91 % 2.99 %
Custom Mail	39695 39346	32842 31931	5704 6263	1149 1152	82.74 % 81.15 %	14.37 % 15.92 %	2.89 % 2.93 %
iCloud Mail	664 690	524 530	114 123	26 37	78.92 % 76.81 %	17.17 % 17.83 %	3.92 % 5.36 %
Tuta	673 673	560 560	83 87	30 26	83.21 % 83.21 %	12.33 % 12.93 %	4.46 % 3.86 %
Juno.com	664 660	567 561	75 84	22 15	85.39 % 85.00 %	11.30 % 12.73 %	3.31 % 2.27 %

Compare AWeber with other providers

Compare the email deliverability of AWeber with other providers.