Kit and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of Kit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
136.811 529.577	113.341 423.698	19.782 89.633	4.442 15.739

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
82.84 % 80.01 %	14.46 % 16.93 %	3.25 % 2.97 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	10459 40593	8895 33679	1376 5810	283 1084	85.05 % 82.97 %	13.16 % 14.31 %	2.71 % 2.67 %
Elektronics	10356 40786	8653 32954	1415 6688	349 1126	83.56 % 80.80 %	13.66 % 16.40 %	3.37 % 2.76 %
Entertainment	10567 40277	8748 32215	1541 6854	333 1161	82.79 % 79.98 %	14.58 % 17.02 %	3.15 % 2.88 %
Cosmetics & Beauty	10331 40923	8548 32710	1488 6954	342 1224	82.74 % 79.93 %	14.40 % 16.99 %	3.31 % 2.99 %
Food & Drink	10597 40545	8948 33489	1394 5953	334 1065	84.44 % 82.60 %	13.15 % 14.68 %	3.15 % 2.63 %
Home & Garden	10790 40688	9136 33657	1391 5936	311 1035	84.67 % 82.72 %	12.89 % 14.59 %	2.88 % 2.54 %
Finance	10557 40818	8542 31362	1698 8007	381 1401	80.91 % 76.83 %	16.08 % 19.62 %	3.61 % 3.43 %
Health	10573 40873	8619 31736	1606 7742	380 1331	81.52 % 77.65 %	15.19 % 18.94 %	3.59 % 3.26 %
Pets	10369 40786	8712 33463	1412 6206	303 1107	84.02 % 82.05 %	13.62 % 15.22 %	2.92 % 2.71 %
Sport & Fitness	10776 40668	8853 32207	1630 7183	342 1243	82.15 % 79.19 %	15.13 % 17.66 %	3.17 % 3.06 %
Job & Career	10314 40860	8317 31795	1644 7611	388 1409	80.64 % 77.81 %	15.94 % 18.63 %	3.76 % 3.45 %
Dating	10607 40510	8579 30710	1737 8346	377 1401	80.88 % 75.81 %	16.38 % 20.60 %	3.55 % 3.46 %
Other	10515 41250	8791 33721	1450 6343	319 1152	83.60 % 81.75 %	13.79 % 15.38 %	3.03 % 2.79 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	10582 49556	8306 37898	1894 9918	432 1696	78.49 % 76.48 %	17.90 % 20.01 %	4.08 % 3.42 %
Outlook Mail	10476 49853	8535 38554	1624 9596	357 1644	81.47 % 77.34 %	15.50 % 19.25 %	3.41 % 3.30 %
Yahoo Mail	10520 49249	8653 39234	1563 8515	358 1483	82.25 % 79.66 %	14.86 % 17.29 %	3.40 % 3.01 %
AOL Mail	10508 49869	8667 39632	1575 8669	332 1527	82.48 % 79.47 %	14.99 % 17.38 %	3.16 % 3.06 %
Mail.com	10690 49947	8911 40379	1495 8135	339 1378	83.36 % 80.84 %	13.99 % 16.29 %	3.17 % 2.76 %
Yandex Mail	10676 49903	8724 38938	1666 9258	366 1703	81.72 % 78.03 %	15.61 % 18.55 %	3.43 % 3.41 %
GMX Mail	10579 50407	8923 40592	1413 8423	332 1361	84.35 % 80.53 %	13.36 % 16.71 %	3.14 % 2.70 %
Zoho Mail	10414 49185	8790 40105	1374 7668	316 1359	84.41 % 81.54 %	13.19 % 15.59 %	3.03 % 2.76 %
ProtonMail	10620 50325	9017 41073	1335 7886	307 1316	84.91 % 81.62 %	12.57 % 15.67 %	2.89 % 2.62 %
Custom Mail	10481 49861	8898 41091	1323 7405	309 1326	84.90 % 82.41 %	12.62 % 14.85 %	2.95 % 2.66 %
iCloud Mail	10432 10404	8237 8306	1799 1677	427 389	78.96 % 79.83 %	17.25 % 16.12 %	4.09 % 3.74 %
Tuta	10482 10547	8865 8927	1410 1281	286 299	84.57 % 84.64 %	13.45 % 12.15 %	2.73 % 2.83 %
Juno.com	10351 10471	8815 8969	1311 1202	281 258	85.16 % 85.66 %	12.67 % 11.48 %	2.71 % 2.46 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.