Kit and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of Kit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Kit than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
146.779 539.329	121.410 431.707	21.659 91.337	4.684 15.975

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Kit beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
82.72 % 80.05 %	14.76 % 16.94 %	3.19 % 2.96 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Kit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	11218 41300	9511 34265	1521 5937	304 1101	84.78 % 82.97 %	13.56 % 14.38 %	2.71 % 2.67 %
Elektronics	11171 41554	9312 33581	1569 6812	368 1143	83.36 % 80.81 %	14.05 % 16.39 %	3.29 % 2.75 %
Entertainment	11384 41068	9408 32862	1689 6994	354 1183	82.64 % 80.02 %	14.84 % 17.03 %	3.11 % 2.88 %
Cosmetics & Beauty	11110 41667	9186 33321	1632 7084	360 1242	82.68 % 79.97 %	14.69 % 17.00 %	3.24 % 2.98 %
Food & Drink	11359 41290	9555 34103	1532 6087	354 1085	84.12 % 82.59 %	13.49 % 14.74 %	3.12 % 2.63 %
Home & Garden	11505 41433	9712 34260	1518 6070	327 1054	84.42 % 82.69 %	13.19 % 14.65 %	2.84 % 2.54 %
Finance	11308 41578	9147 31993	1844 8141	399 1421	80.89 % 76.95 %	16.31 % 19.58 %	3.53 % 3.42 %
Health	11317 41572	9217 32308	1754 7863	397 1346	81.44 % 77.72 %	15.50 % 18.91 %	3.51 % 3.24 %
Pets	11156 41522	9349 34067	1557 6331	324 1125	83.80 % 82.05 %	13.96 % 15.25 %	2.90 % 2.71 %
Sport & Fitness	11514 41413	9452 32823	1763 7310	362 1261	82.09 % 79.26 %	15.31 % 17.65 %	3.14 % 3.04 %
Job & Career	11117 41684	8964 32474	1806 7756	406 1429	80.63 % 77.91 %	16.25 % 18.61 %	3.65 % 3.43 %
Dating	11331 41286	9169 31347	1873 8478	393 1417	80.92 % 75.93 %	16.53 % 20.53 %	3.47 % 3.43 %
Other	11289 41962	9428 34303	1601 6474	336 1168	83.51 % 81.75 %	14.18 % 15.43 %	2.98 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Kit is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	11320 50301	8903 38512	2028 10052	449 1714	78.65 % 76.56 %	17.92 % 19.98 %	3.97 % 3.41 %
Outlook Mail	11274 50594	9178 39168	1764 9719	377 1660	81.41 % 77.42 %	15.65 % 19.21 %	3.34 % 3.28 %
Yahoo Mail	11270 49984	9254 39844	1700 8650	374 1501	82.11 % 79.71 %	15.08 % 17.31 %	3.32 % 3.00 %
AOL Mail	11359 50640	9346 40259	1745 8803	351 1545	82.28 % 79.50 %	15.36 % 17.38 %	3.09 % 3.05 %
Mail.com	11451 50720	9532 41004	1638 8276	356 1396	83.24 % 80.84 %	14.30 % 16.32 %	3.11 % 2.75 %
Yandex Mail	11494 50699	9390 39591	1815 9381	387 1723	81.69 % 78.09 %	15.79 % 18.50 %	3.37 % 3.40 %
GMX Mail	11368 51133	9564 41193	1566 8550	353 1378	84.13 % 80.56 %	13.78 % 16.72 %	3.11 % 2.69 %
Zoho Mail	11124 49895	9364 40687	1513 7800	334 1378	84.18 % 81.55 %	13.60 % 15.63 %	3.00 % 2.76 %
ProtonMail	11333 51098	9585 41714	1483 8013	323 1335	84.58 % 81.64 %	13.09 % 15.68 %	2.85 % 2.61 %
Custom Mail	11194 50650	9482 41737	1455 7563	327 1345	84.71 % 82.40 %	13.00 % 14.93 %	2.92 % 2.66 %
iCloud Mail	11143 11122	8818 8904	1930 1801	445 406	79.13 % 80.06 %	17.32 % 16.19 %	3.99 % 3.65 %
Tuta	11320 11327	9547 9558	1561 1403	308 319	84.34 % 84.38 %	13.79 % 12.39 %	2.72 % 2.82 %
Juno.com	11129 11166	9447 9536	1461 1326	300 275	84.89 % 85.40 %	13.13 % 11.88 %	2.70 % 2.46 %

Compare Kit with other providers

Compare the email deliverability of Kit with other providers.